Table of Contents
Vitamins and Dietary Supplements in Hungary
Euromonitor International
May 2009
List of Contents and Tables
Executive Summary
Trend
Towards Self-medication Drives Modest Market Development in 2008
Chemists/pharmacies Continue To Dominate OTC Healthcare Distribution
Competitive Landscape in Analgesics Shifts Following 2007 Switches
Deregulation Leads To More Intense Competition in Chemists/pharmacies
Self-medication Trend Will Continue To Benefit OTC Healthcare Over
2008-2013
Key Trends and Developments
Economic and Political Problems
Inhibit OTC Healthcare Performance
OTC Healthcare Distribution Outside
Chemists/pharmacies Is Slow To Take Off
Algoflex Attempts To Fill the
Space Vacated by Algopyrin in Analgesics
Pharmacy Deregulation Improves
OTC Healthcare Distribution
Hungarians Continue To Live Unhealthy
Lifestyles
Market Indicators
Table 1 Consumer Expenditure on Health
Goods and Medical Services 2003-2008
Table 2 Life Expectancy at Birth
2003-2008
Market Data
Table 3 Sales of OTC Healthcare by Sector: Value
2003-2008
Table 4 Sales of OTC Healthcare by Sector: % Value Growth
2003-2008
Table 5 OTC Healthcare Company Shares by Value 2004-2008
Table 6 OTC Healthcare Brand Shares by Value 2005-2008
Table 7 Penetration
of Private Label by Sector 2003-2008
Table 8 Sales of OTC Healthcare by
Distribution Format: % Analysis 2003-2008
Table 9 Sales of OTC Healthcare
by Sector and Distribution Format: % Analysis 2008
Table 10 Forecast Sales
of OTC Healthcare by Sector: Value 2008-2013
Table 11 Forecast Sales of
OTC Healthcare by Sector: % Value Growth 2008-2013
Appendix
OTC
Registration and Classification
Advertising
Packaging
Labelling
Distribution
Vitamins & Dietary Supplements Registration and
Classification
EU Legislation
Self-medication and Preventative
Medicine
Generics
Switches
Summary 1 OTC Healthcare Switches:
2005-2007 (note: re-switch: the status of drugs was changed formerly from Rx
to OTC, and current re-switch changed
Definitions
Summary 2 Research
Sources
Egis Rt
Strategic Direction
Key Facts
Summary 3 Egis
Rt: Key Facts
Summary 4 Egis Rt : Operational Indicators 2005-2007
Company Background
Production
Competitive Positioning
Summary 5
Egis Rt: Competitive Position 2008
Extractum-pharma Rt
Strategic
Direction
Key Facts
Summary 6 Extractum-Pharma Rt: Key Facts
Summary 7 Extractum-Pharma Rt: Operational Indicators 2005-2007
Company
Background
Production
Competitive Positioning
Summary 8
Extractum-Pharma Rt: Competitive Position 2008
Pannonpharma Kft
Strategic Direction
Key Facts
Summary 9 PannonPharma Kft: Key
Facts
Summary 10 PannonPharma Kft: Operational Indicators 2005-2007
Company Background
Production
Competitive Positioning
Summary 11
PannonPharma Kft: Competitive Position 2008
Richter Gedeon Rt
Strategic Direction
Key Facts
Summary 12 Richter Gedeon Rt: Key
Facts
Summary 13 Richter Gedeon Rt: Operational Indicators 2005-2007
Company Background
Production
Competitive Positioning
Summary 14
Richter Gedeon Rt: Competitive Position 2008
Teva Magyarország Rt
Strategic Direction
Key Facts
Summary 15 Teva Magyarország Rt:
Key Facts
Summary 16 Teva Magyarország Rt: Operational Indicators
2005-2007
Company Background
Production
Competitive
Positioning
Summary 17 Teva Magyarország Rt: Competitive Position
2008
Headlines
Trends - Vitamins
Trends - Dietary Supplements
Competitive Landscape
Prospects
Sector Data
Table 12 Dietary
Supplements: Brand Ranking by Positioning 2008
Table 13 Sales of Vitamins
and Dietary Supplements by Subsector: Value 2003-2008
Table 14 Sales of
Vitamins and Dietary Supplements by Subsector: % Value Growth 2003-2008
Table 15 Folic Acid v Other B Vitamins 2004-2008
Table 16 Dietary
Supplements by Positioning 2006-2008
Table 17 Vitamins and Dietary
Supplements Company Shares by Value 2004-2008
Table 18 Vitamins and
Dietary Supplements Brand Shares by Value 2005-2008
Table 19 Vitamins
Brand Shares by Value 2005-2008
Table 20 Dietary Supplements Brand Shares
by Value 2005-2008
Table 21 Forecast Sales of Vitamins and Dietary
Supplements by Subsector: Value 2008-2013
Table 22 Forecast Sales of
Vitamins and Dietary Supplements by Subsector: % Value Growth 2008-2013
| 
View Cart
