Table of Contents
Domestic Electrical Appliances in India Euromonitor International July
2009 List of Contents and Tables Executive Summary Sales Dented by
High Manufacturer Costs, Inflation and Low Consumer Confidence Soaring
Energy Bills Drive Popularity of Energy-efficient Appliances Aesthetics
and Technology Are the New Mantra After-sales Service Becoming Key As A
Competitive Edge Multinationals Dominate, But Large Local Players Also
Strong Contenders Key Trends and Developments Inflation, Combined With
Lower Consumer Finance, Slows Down Sales Appliance Majors Increase Prices
Due To Rising Raw Material Costs Energy-efficient Products Become
Increasingly Popular Tough Economic Times Prompt Companies To Seek New
Ways To Attract Consumers Domestic Appliance Companies Customise To Better
Suit Indian Requirements Market Indicators Table 1 Household
Penetration of Selected Total Stock Domestic Electrical Appliances by
Sector/Subsector 2003-2008 Table 2 Replacement Cycles of Domestic
Electrical Appliances by Sector 2008 Market Data Table 3 Sales of
Domestic Electrical Appliances by Sector: Volume 2003-2008 Table 4 Sales
of Domestic Electrical Appliances by Sector: Value 2003-2008 Table 5 Sales
of Domestic Electrical Appliances by Sector: % Volume Growth 2003-2008
Table 6 Sales of Domestic Electrical Appliances by Sector: % Value Growth
2003-2008 Table 7 Sales of Large Kitchen Appliances by Sector and by
Built-in/Freestanding Split: Volume 2003-2008 Table 8 Sales of Large
Kitchen Appliances by Sector and by Built-in/Freestanding Split: Value
2003-2008 Table 9 Sales of Large Kitchen Appliances by Sector and by
Built-in/Freestanding Split: % Volume Growth 2003-2008 Table 10 Sales of
Large Kitchen Appliances by Sector and by Built-in/Freestanding Split: % Value
Growth 2003-2008 Table 11 Company Shares of Large Kitchen Appliances
2004-2008 Table 12 Brand Shares of Large Kitchen Appliances 2005-2008
Table 13 Company Shares of Small Kitchen Appliances (Non-cooking)
2004-2008 Table 14 Brand Shares of Small Kitchen Appliances (Non-cooking)
2005-2008 Table 15 Large Kitchen Appliances by Distribution Format: %
Breakdown 2003-2008 Table 16 Forecast Sales of Domestic Electrical
Appliances by Sector: Volume 2008-2013 Table 17 Forecast Sales of Domestic
Electrical Appliances by Sector: Value 2008-2013 Table 18 Forecast Sales
of Domestic Electrical Appliances by Sector: % Volume Growth 2008-2013
Table 19 Forecast Sales of Domestic Electrical Appliances by Sector: % Value
Growth 2008-2013 Table 20 Forecast Sales of Large Kitchen Appliances by
Sector and by Built-in/Freestanding Split: Volume 2008-2013 Table 21
Forecast Sales of Large Kitchen Appliances by Sector and by
Built-in/Freestanding Split: Value 2008-2013 Table 22 Forecast Sales of
Large Kitchen Appliances by Sector and by Built-in/Freestanding Split: %
Volume Growth 2008-2013 Table 23 Forecast Sales of Large Kitchen
Appliances by Sector and by Built-in/Freestanding Split: % Value Growth
2008-2013 Definitions Summary 1 Research Sources Glen Appliances
Ltd Strategic Direction Key Facts Summary 2 Glen Appliances Ltd:
Key Facts Company Background Production Competitive
Positioning Summary 3 Glen Appliances Ltd: Competitive Position 2008
National Panasonic India Ltd Strategic Direction Key Facts Summary
4 National Panasonic India Ltd: Key Facts Company Background
Production Competitive Positioning Summary 5 National Panasonic India
Ltd: Competitive Position 2008 Samsung India Electronics Ltd Strategic
Direction Key Facts Summary 6 Samsung India Electronics Ltd: Key
Facts Summary 7 Samsung India Electronics Ltd: Operational Indicators
Company Background Production Summary 8 Samsung India Electronics Ltd:
Production Statistics 2007 Competitive Positioning Summary 9 Samsung
India Electronics Ltd: Competitive Position 2008 Usha International
Ltd Strategic Direction Key Facts Summary 10 Usha International
Ltd: Key Facts Summary 11 Usha International Ltd: Operational
Indicators Company Background Production Summary 12 Usha
International Ltd: Production Statistics 2007 Competitive Positioning
Summary 13 Usha International Ltd: Competitive Position 2008 Videocon
Appliances Ltd Strategic Direction Key Facts Table 24 Summary1
Videocon Industries Ltd*: Key Facts Summary 14 Videocon Industries Ltd**:
Operational Indicators Company Background Production Competitive
Positioning Summary 15 Videocon Industries Ltd*: Competitive Position
2008 Headlines Trends Competitive Landscape Prospects
Sector Data Table 25 Sales of Refrigeration Appliances by Subsector:
Volume 2003-2008 Table 26 Sales of Refrigeration Appliances by Subsector:
Value 2003-2008 Table 27 Sales of Refrigeration Appliances by Subsector: %
Volume Growth 2003-2008 Table 28 Sales of Refrigeration Appliances by
Subsector: % Value Growth 2003-2008 Table 29 Sales of Fridges by Format: %
Breakdown 2004-2008 Table 30 Sales of Fridge Freezers by Volume Capacity:
% Breakdown 2004-2008 Table 31 Sales of Fridges by Volume Capacity: %
Breakdown 2004-2008 Table 32 Company Shares of Refrigeration Appliances
2004-2008 Table 33 Brand Shares of Refrigeration Appliances 2005-2008
Table 34 Company Shares of Freestanding Fridge Freezers 2004-2008 Table 35
Company Shares of Freestanding Fridges 2004-2008 Table 36 Forecast Sales
of Refrigeration Appliances by Subsector: Volume 2008-2013 Table 37
Forecast Sales of Refrigeration Appliances by Subsector: Value 2008-2013
Table 38 Forecast Sales of Refrigeration Appliances by Subsector: % Volume
Growth 2008-2013 Table 39 Forecast Sales of Refrigeration Appliances by
Subsector: % Value Growth 2008-2013 Headlines Trends Competitive
Landscape Prospects Sector Data Table 40 Sales of Home Laundry
Appliances by Subsector: Volume 2003-2008 Table 41 Sales of Home Laundry
Appliances by Subsector: Value 2003-2008 Table 42 Sales of Home Laundry
Appliances by Subsector: % Volume Growth 2003-2008 Table 43 Sales of Home
Laundry Appliances by Subsector: % Value Growth 2003-2008 Table 44 Sales
of Automatic Washing Machines by Format: % Breakdown 2003-2008 Table 45
Sales of Automatic Washing Machines by Volume Capacity: % Breakdown
2005-2008 Table 46 Sales of AutomaticTumble Dryers by Format: % Breakdown
2004-2008 Table 47 Company Shares of Home Laundry Appliances 2004-2008
Table 48 Brand Shares of Home Laundry Appliances 2005-2008 Table 49
Forecast Sales of Home Laundry Appliances by Subsector: Volume 2008-2013
Table 50 Forecast Sales of Home Laundry Appliances by Subsector: Value
2008-2013 Table 51 Forecast Sales of Home Laundry Appliances by Subsector:
% Volume Growth 2008-2013 Table 52 Forecast Sales of Home Laundry
Appliances by Subsector: % Value Growth 2008-2013 Headlines Trends
Competitive Landscape Prospects Sector Data Table 53 Sales of
Dishwashers by Subsector: Volume 2003-2008 Table 54 Sales of Dishwashers
by Subsector: Value 2003-2008 Table 55 Sales of Dishwashers by Subsector:
% Volume Growth 2003-2008 Table 56 Sales of Dishwashers by Subsector: %
Value Growth 2003-2008 Table 57 Sales of Dishwashers by Format: %
Breakdown 2004-2008 Table 58 Company Shares of Dishwashers 2004-2008
Table 59 Brand Shares of Dishwashers 2005-2008 Table 60 Forecast Sales of
Dishwashers by Subsector: Volume 2008-2013 Table 61 Forecast Sales of
Dishwashers by Subsector: Value 2008-2013 Table 62 Forecast Sales of
Dishwashers by Subsector: % Volume Growth 2008-2013 Table 63 Forecast
Sales of Dishwashers by Subsector: % Value Growth 2008-2013 Headlines
Trends Competitive Landscape Prospects Sector Data Table 64
Sales of Large Cooking Appliances by Subsector: Volume 2003-2008 Table 65
Sales of Large Cooking Appliances by Subsector: Value 2003-2008 Table 66
Sales of Large Cooking Appliances by Subsector: % Volume Growth 2003-2008
Table 67 Sales of Large Cooking Appliances by Subsector: % Value Growth
2003-2008 Table 68 Sales of Cookers by Gas/Electric: % Breakdown
2003-2008 Table 69 Sales of Ovens by Standard/Multifunctional: % Breakdown
2003-2008 Table 70 Sales of Built-in Hobs by Format: % Breakdown
2003-2008 Table 71 Sales of Freestanding Hobs by Format: % Breakdown
2003-2008 Table 72 Company Shares of Large Cooking Appliances
2004-2008 Table 73 Brand Shares of Large Cooking Appliances 2005-2008
Table 74 Company Shares of Cookers 2004-2008 Table 75 Company Shares of
Ovens 2004-2008 Table 76 Company Shares of Hobs 2004-2008 Table 77
Company Shares of Built-in Hobs 2004-2008 Table 78 Company Shares of
Freestanding Hobs 2004-2008 Table 79 Company Shares of Cooker Hoods
2004-2008 Table 80 Company Shares of Freestanding Cooker Hoods
2004-2008 Table 81 Forecast Sales of Large Cooking Appliances by
Subsector: Volume 2008-2013 Table 82 Forecast Sales of Large Cooking
Appliances by Subsector: Value 2008-2013 Table 83 Forecast Sales of Large
Cooking Appliances by Subsector: % Volume Growth 2008-2013 Table 84
Forecast Sales of Large Cooking Appliances by Subsector: % Value Growth
2008-2013 Headlines Trends Competitive Landscape Prospects
Sector Data Table 85 Sales of Microwaves by Subsector: Volume
2003-2008 Table 86 Sales of Microwaves by Subsector: Value 2003-2008
Table 87 Sales of Microwaves by Subsector: % Volume Growth 2003-2008 Table
89 Company Shares of Microwaves 2004-2008 Table 90 Brand Shares of
Microwaves 2005-2008 Table 91 Microwaves by Distribution Format: %
Analysis 2003-2008 Table 92 Forecast Sales of Microwaves by Subsector:
Volume 2008-2013 Table 93 Forecast Sales of Microwaves by Subsector: Value
2008-2013 Table 94 Forecast Sales of Microwaves by Subsector: % Volume
Growth 2008-2013 Table 95 Forecast Sales of Microwaves by Subsector: %
Value Growth 2008-2013 Headlines Trends Competitive Landscape
Prospects Sector Data Table 96 Sales of Food Preparation Appliances by
Subsector: Volume 2003-2008 Table 97 Sales of Food Preparation Appliances
by Subsector: Value 2003-2008 Table 98 Sales of Food Preparation
Appliances by Subsector: % Volume Growth 2003-2008 Table 99 Sales of Food
Preparation Appliances by Subsector: % Value Growth 2003-2008 Table 100
Company Shares of Food Preparation Appliances 2004-2008 Table 101 Brand
Shares of Food Preparation Appliances 2005-2008 Table 102 Forecast Sales
of Food Preparation Appliances by Subsector: Volume 2008-2013 Table 103
Forecast Sales of Food Preparation Appliances by Subsector: Value
2008-2013 Table 104 Forecast Sales of Food Preparation Appliances by
Subsector: % Volume Growth 2008-2013 Table 105 Forecast Sales of Food
Preparation Appliances by Subsector: % Value Growth 2008-2013
Headlines Trends Competitive Landscape Prospects Sector
Data Table 106 Sales of Small Cooking Appliances by Subsector: Volume
2003-2008 Table 107 Sales of Small Cooking Appliances by Subsector: Value
2003-2008 Table 108 Sales of Small Cooking Appliances by Subsector: %
Volume Growth 2003-2008 Table 109 Sales of Small Cooking Appliances by
Subsector: % Value Growth 2003-2008 Table 110 Unit Sales of Coffee
Machines by Format: % Breakdown 2004-2008 Table 111 Company Shares of
Small Cooking Appliances 2004-2008 Table 112 Brand Shares of Small Cooking
Appliances 2005-2008 Table 113 Forecast Sales of Small Cooking Appliances
by Subsector: Volume 2008-2013 Table 114 Forecast Sales of Small Cooking
Appliances by Subsector: Value 2008-2013 Table 115 Forecast Sales of Small
Cooking Appliances by Subsector: % Volume Growth 2008-2013 Table 116
Forecast Sales of Small Cooking Appliances by Subsector: % Value Growth
2008-2013 Headlines Trends Competitive Landscape Prospects
Sector Data Table 117 Sales of Small Kitchen Appliances (Non-cooking) by
Subsector: Volume 2003-2008 Table 118 Sales of Small Kitchen Appliances
(Non-cooking) by Subsector: Value 2003-2008 Table 119 Sales of Small
Kitchen Appliances (Non-cooking) by Subsector: % Volume Growth 2003-2008
Table 120 Sales of Small Kitchen Appliances (Non-cooking) by Subsector: %
Value Growth 2003-2008 Table 121 Company Shares of Small Kitchen
Appliances (Non-cooking) 2004-2008 Table 122 Brand Shares of Small Kitchen
Appliances (Non-cooking) 2005-2008 Table 123 Forecast Sales of Small
Kitchen Appliances (Non-cooking) by Subsector: Volume 2008-2013 Table 124
Forecast Sales of Small Kitchen Appliances (Non-cooking) by Subsector: Value
2008-2013 Table 125 Forecast Sales of Small Kitchen Appliances
(Non-cooking) by Subsector: % Volume Growth 2008-2013 Table 126 Forecast
Sales of Small Kitchen Appliances (Non-cooking) by Subsector: % Value Growth
2008-2013 Headlines Trends Competitive Landscape Prospects
Sector Data Table 127 Sales of Vacuum Cleaners by Subsector: Volume
2003-2008 Table 128 Sales of Vacuum Cleaners by Subsector: Value
2003-2008 Table 129 Sales of Vacuum Cleaners by Subsector: % Volume Growth
2003-2008 Table 130 Sales of Vacuum Cleaners by Subsector: % Value Growth
2003-2008 Table 131 Unit Sales of Vacuum Cleaners by Format: % Breakdown
2004-2008 Table 132 Unit Sales of Vacuum Cleaners by Power Source: %
Breakdown 2004-2008 Table 133 Company Shares of Vacuum Cleaners
2004-2008 Table 134 Brand Shares of Vacuum Cleaners 2005-2008 Table
135 Forecast Sales of Vacuum Cleaners by Subsector: Volume 2008-2013 Table
136 Forecast Sales of Vacuum Cleaners by Subsector: Value 2008-2013 Table
137 Forecast Sales of Vacuum Cleaners by Subsector: % Volume Growth
2008-2013 Table 138 Forecast Sales of Vacuum Cleaners by Subsector: %
Value Growth 2008-2013 Headlines Trends Competitive Landscape
Prospects Sector Data Table 139 Sales of Irons: 2003-2008 Table
140 Sales of Irons: % Growth 2003-2008 Table 141 Unit Sales of Irons by
Format: % Breakdown 2004-2008 Table 142 Company Shares of Irons
2004-2008 Table 143 Brand Shares of Irons 2005-2008 Table 144 Forecast
Sales of Irons: 2008-2013 Table 145 Forecast Sales of Irons: % Growth
2008-2013 Headlines Trends Competitive Landscape Prospects
Sector Data Table 146 Sales of Personal Care Appliances: 2003-2008
Table 147 Sales of Personal Care Appliances: % Growth 2003-2008 Table 148
Sales of Hair Care Appliances by Format: % Breakdown 2003-2008 Table 149
Sales of Body Shavers by Type: % Breakdown 2003-2008 Table 150 Company
Shares of Personal Care Appliances 2004-2008 Table 151 Brand Shares of
Personal Care Appliances 2005-2008 Table 152 Forecast Sales of Personal
Care Appliances: 2008-2013 Table 153 Forecast Sales of Personal Care
Appliances: % Growth 2008-2013 Headlines Trends Competitive
Landscape Prospects Sector Data Table 154 Sales of Air Treatment
Products: 2003-2008 Table 155 Sales of Air Treatment Products: % Growth
2003-2008 Table 156 Company Shares of Air Treatment Products 2004-2008
Table 157 Brand Shares of Air Treatment Products 2005-2008 Table 158
Forecast Sales of Air Treatment Products: 2008-2013 Table 159 Forecast
Sales of Air Treatment Products: % Growth 2008-2013 Headlines
Trends Competitive Landscape Prospects Sector Data Table 160
Retail Sales of Heating Appliances: 2003-2008 Table 161 Retail Sales of
Heating Appliances: % Growth 2003-2008 Table 162 Company Shares of Heating
Appliances 2004-2008 Table 163 Brand Shares of Heating Appliances
2005-2008 Table 164 Forecast Sales of Heating Appliances: 2008-2013
Table 165 Forecast Sales of Heating Appliances: % Growth 2008-2013
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