Table of Contents
Coffee in Greece
Euromonitor International
July 2009
List of
Contents and Tables
Executive Summary
Hot Drinks Value Growth Driven
by Product Development and Rising Prices
Rising Raw Material Cost Drove Up
the Price of Hot Drinks
Multinationals Lead Sales
Specialist Retailers
Gaining Ground
Smoking Ban Expected in 2010 and Will Change Consumer
Behaviour
Key Trends and Developments
Raw Material Rising Costs
Driving Up Unit Prices
Smoking Ban To Be Enforced in Greece by 2010
Flavour Sophistication Continues Being A Growth Driver
Health and Wellness
Remains A Key Driver for Sales
Specialists Coffee Merchants Contribute To
the Premiumisation of Coffee
Market Data
Table 1 Retail Vs Foodservice
Sales of Hot Drinks: % Volume Breakdown 2003-2008
Table 2 Retail Vs
Foodservice Sales of Hot Drinks: % Volume Growth 2003-2008
Table 3 Retail
Sales of Hot Drinks by Sector: Volume 2003-2008
Table 4 Retail Sales of
Hot Drinks by Sector: Value 2003-2008
Table 5 Retail Sales of Hot Drinks
by Sector: % Volume Growth 2003-2008
Table 6 Retail Sales of Hot Drinks by
Sector: % Value Growth 2003-2008
Table 7 Foodservice Sales of Hot Drinks
by Sector: Volume 2003-2008
Table 8 Foodservice Sales of Hot Drinks by
Sector: % Volume Growth 2003-2008
Table 9 Total Sales of Hot Drinks by
Sector: Total Volume 2003-2008
Table 10 Total Sales of Hot Drinks by
Sector: % Total Volume Growth 2003-2008
Table 11 Hot Drinks Company Shares
by Value 2004-2008
Table 12 Hot Drinks Brand Shares by Value 2005-2008
Table 13 Penetration of Private Label by Sector 2004-2008
Table 14 Sales
of Hot Drinks by Distribution Format: % Analysis 2003-2008
Table 15 Sales
of Hot Drinks by Sector and Distribution Format: % Analysis 2008
Table 16
Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown
2008-2013
Table 17 Forecast Retail Vs Foodservice Sales of Hot Drinks: %
Volume Growth 2008-2013
Table 18 Forecast Retail Sales of Hot Drinks by
Sector: Volume 2008-2013
Table 19 Forecast Retail Sales of Hot Drinks by
Sector: Value 2008-2013
Table 20 Forecast Retail Sales of Hot Drinks by
Sector: % Volume Growth 2008-2013
Table 21 Forecast Retail Sales of Hot
Drinks by Sector: % Value Growth 2008-2013
Table 22 Forecast Foodservice
Sales of Hot Drinks by Sector: Volume 2008-2013
Table 23 Forecast
Foodservice Sales of Hot Drinks by Sector: % Volume Growth 2008-2013
Table
24 Forecast Total Sales of Hot Drinks by Sector: Total Volume 2008-2013
Table 25 Forecast Total Sales of Hot Drinks by Sector: % Total Volume Growth
2008-2013
Appendix
Published Data Comparisons
Import/export
Data
Table 26 Imports/Exports of Hot Drinks by Sector 2005-2007
Table
27 Exports of Hot Drinks by Sector 2005-2007
Definitions
Summary 1
Research Sources
Atlanta SA
Strategic Direction
Key Facts
Summary 2 Atlanta SA: Key Facts
Summary 3 Atlanta SA: Operational
Indicators
Company Background
Production
Competitive
Positioning
Summary 4 Atlanta SA: Competitive Position 2008
Coffee
Connection SA
Strategic Direction
Key Facts
Summary 5 Coffee
Connection: Key Facts
Summary 6 Coffee Connection SA: Operational
Indicators
Company Background
Production
Competitive
Positioning
Summary 7 Coffee Connection SA: Competitive Position 2008
Kafea SA
Strategic Direction
Key Facts
Summary 8 Kafea SA: Key
Facts
Company Background
Production
Competitive Positioning
Summary 9 Kafea SA: Competitive Position 2008
Mokka Speciality Coffee
SA
Strategic Direction
Key Facts
Summary 10 Mokka Speciality
Coffee SA: Key Facts
Company Background
Production
Competitive
Positioning
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 28 Coffee Machine Sales: 2002-2007
Table 29 Retail Sales of Coffee by Type: Volume 2003-2008
Table 30 Retail
Sales of Coffee by Type: Value 2003-2008
Table 31 Retail Sales of Coffee
by Type: % Volume Growth 2003-2008
Table 32 Retail Sales of Coffee by
Type: % Value Growth 2003-2008
Table 33 Standard Vs Coffee Pods
2004-2008
Table 34 Coffee Company Shares 2004-2008
Table 35 Coffee
Brand Shares 2005-2008
Table 36 Forecast Retail Sales of Coffee by Type:
Volume 2008-2013
Table 37 Forecast Retail Sales of Coffee by Type: Value
2008-2013
Table 38 Forecast Retail Sales of Coffee by Type: % Volume
Growth 2008-2013
Table 39 Forecast Retail Sales of Coffee by Type: % Value
Growth 2008-2013
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