Abstract
Retailer Financial Services in Europe is a report, based on a survey of 1,895
high profile retail brands in 25 European countries, about the activity and
partnerships of major retailers in areas of financial services including
co-branded and store cards, consumer finance, retail banking and mainstream
insurance policies, namely motor insurance, household insurance, accident
insurance, health insurance, travel insurance, pet insurance and life
insurance. In addition, the study also covers retailer loyalty cards with no
payment function.
Countries covered are Austria, Belgium, Bulgaria, Croatia, the Czech Republic,
Denmark, Finland, France, Germany, Greece, Hungary, Ireland, Italy, the
Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Sweden,
Switzerland, Turkey and the UK. In total, the research identifies 485 schemes
for retailer payment cards, well over 500 programs for each of loyalty cards
and point-of-sale finance, and over 200 product marketing initiatives for
retailer insurance.
As such, the study provides a comprehensive and detailed overview of the
market for retailer financial services across the 25 European countries that
goes far beyond the scope of previous published research. Moreover, the
PartnerBASE™ database that accompanies the report details each of the
many marketing initiatives for co-branded and store cards, loyalty cards,
consumer finance, banking products and retailer insurance traced by Finaccord.
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