Abstract
This Financial Insights report reviews the research conducted by Financial
Insights and Treasury Strategies on North American corporate treasurers. In
flush times, corporate treasury gets little visibility with senior management
and is assigned a low investment priority in favor of
revenue-generating investments. One of the most important findings from this
research is the increased emphasis on improving treasury operations and
technology. Cash visibility is of utmost importance to firms now,
and businesses will continue to invest to increase visibility into
the cash flows and balances.
According to Jeanne Capachin, research vice
president, Global Banking and Insurance Practices at Financial Insights, "When
cash is tight and markets are volatile, corporate treasurers need
more tools to adapt and manage new risks. This is
the time when businesses are investing in treasury. There is
a great opportunity now for banks to capture a larger
portion of short-term liquidity with their deposit and sweep products
as businesses focus on short-term investing."
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