Table of Contents
1. Executive Summary
2. Introduction
- 1. Introduction
- 2. Defining IPTV
- 1. What's IPTV?
- 2. IPTV Services and Applications
3. Telecom Operators' Competitive Landscape
- 1. The General Environment
- 1. Incumbent Telecom Operators' Market
- 2. Telecom Operators Revenue Streams from Traditional Businesses
- 3. Wireline Decline
- 4. Customer Churn
4. Triple Play In Europe
- 1. Triple Play Environment
5. TV Delivery Platforms
- 1. Main TV Platforms in Europe
6. The Strategic Importance of Triple Play
- 1. Introduction
- 2. Main Drivers for Incumbent Telecom Operators
- 1. Access Market Competition
- 2. Reduce Churn
- 3. Increase Broadband ARPU
- 4. Increase Revenue
- 5. Maintain Wireline Penetration
- 3. Market and Technology Readiness
- 1. Consumer Readiness
- 2. Technology Readiness
- 4. Restrainers
- 1. Bandwidth Demand
- 2. House Wiring
- 3. End-user Experience
- 5. Target Markets
- 1. Defining the Target Market
7. Delivering IPTV
- 1. Overview of Main Technologies Being Deployed in Europe
- 1. The End-to-end IPTV Network
- 2. The Headend Office
- 3. Video Compression
- 4. The Transport Network
- 5. The Access Network
- 6. The Importance of Video Compression and Bandwidth in the Access
Network
- 7. In the Home
- 8. The Middleware
- 9. Main Technology Providers
8. Hurdles in Delivering IPTV
- 1. Regulatory Environment
- 1. Will There Be Any Regulatory Issues?
- 2. Content
- 1. Introduction
- 2. Content Agreements
- 3. Content Security
- 3. Billing and Operations
9. Country Overview
- 1. Introduction
- 1. IPTV Deployments in Europe
- 2. Country Analysis
- 1. Belgium
- 2. Denmark
- 3. Italy
- 4. The Netherlands
- 5. Norway
- 6. Sweden
- 7. Switzerland
- 8. United Kingdom
10. Conclusions
- 1. Integrating Telecom and Entertainment Services
- 1. Is IPTV Viable in Europe?
- 2. Conclusions
11. Frost & Sullivan Awards
- 1. Introduction
- 1. Introduction to Frost & Sullivan Awards
- 2. Frost & Sullivan Awards
- 1. Frost & Sullivan Award for Brand Development Strategy Leadership
- 2. Frost & Sullivan Award for Business Development Strategy Leadership
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