IPTV-Personalizing Television - North American IPTV Services Market

Table of Contents

Summary of Major Findings

• 1. Executive Summary
• 2. Measurements
• 3. Industry Challenges
• 4. Total Market Forecast

Market and Technology Trends

• 1. The iPod Generation Wants its Content
• 2. What the User Experiences is Key
• 3. When Microsoft Sneezes--Others Catch Cold
• 4. Middleware Manages IPTV
• 5. HDTV and DVRs to Spur IPTV Subscriptions
• 6. The Connected Home will Include IPTV
• 7. Applications--It' s What You Do with It
• 8. The Marriage of the PC and TV
• 9. Fiber versus DSL versus Cable as Medium of Choice
• 10. Set-top Box Trends--MPEG-4 is on the Way
• 11. Role of Cablecos and Rural Telcos

Market Drivers and Restraints

• 1. Market Drivers
• 2. Market Restraints

Market Demand and Forecast

• 1. The Demand for IPTV Services
• 2. Demand Factors

Competitive Analysis

• 1. Market Landscape

Service Provider Profiles and Strategies

• 1. Verizon and AT&T and Qwest
• 2. SureWest and Cavalier Telephone
• 3. Set-top Boxes

Set-top Box Profiles and Participant Strategies

• 1. Set-top Box Vendors

Recommendations

• 1. IPTV Deployment is not Easy