Abstract
This Global Retail Insights report discusses the opportunities for apparel
retailers to leverage RFID technology. The report features American Apparel' s
implementation as an example of the resources, planning, and obstacles that
retailers encounter in RFID implementations. We also discuss the benefit
opportunities in depth.
"RFID technology is enabling a fundamental shift in the ability of apparel
retailers to respond to fast consumer demand shifts and competitive pressures.
RFID improves the organization' s ability to execute on improved visibility to
inventory and, in the process, frees sales associates to better serve
consumers," says Leslie Hand, research director with Global Retail Insights.
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