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Market Research Report

Watches and Clocks

Published by Global Industry Analysts, Inc. Contact us : +1-860-674-8796
Published 2009/10 Content info Pages: 126
Product code GO100805
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Description TOC

Table of Contents

1. Overview

2. Global Trends and Issues

  • Luxury Watches - Market Expanding at an Impressive Rate
  • Luxury Watches Segment - Innovation is Order of the Day
  • Vintage Watch Market - Still Going Strong
  • Sport Watches Grow in Popularity
  • Digital Watches Continue to Maintain Share
  • Switzerland: Leader in Watch Production
  • Asia - A Buoyant Market for Swiss Watches
  • Shift in Preference from Quartz to Mechanical Watches
  • Increasing Consumer Awareness Drives Watches & Clocks Market
  • Price: A Key Attribute
  • The Demand and the Competition
  • Electronic Gadgets Pose A Serious Threat to Wrist Watches

3. Product Overview

  • Clock
    • Clocks in Ancient Times
      • Sundials
      • Hourglass, Candle Clocks, and Incense Sticks
      • Water Clocks
    • Modern Clocks
      • Analog Clocks
      • Digital Clocks
      • Auditory Clocks
    • Mechanism of a Clock
      • Power Source
      • Oscillator
      • Controller
      • Counter Chain
      • Indicator
      • Synchronized or Slave Clocks
  • Watches
    • Classification by Price
      • Mass Market Watches
      • Middle Priced Watches
      • Upper Priced Watches
      • Luxury Watches
    • Classification by Function
    • Types of Watches
      • Clock-Watches
      • Pocket Watches
      • Wristwatches
        • Types of Wristwatches
        • Mechanical Watches
        • Digital Watches
        • Electric Watches
        • Other Types of Wristwatches
        • Quartz Watches
        • Specialty Watches
    • Major Watch Brands
      • Jewelry
      • Sport
      • Lifestyle
      • Fashion
      • Connoisseurs
    • Movement of a Watch
      • Types of Movements
        • Mechanical Movements
        • Electronic Movements
    • Types of Displays
      • Analog
      • Digital
    • Power Sources
    • Parts of a Watch
      • Dial
      • Hands
      • Crown
      • Bezel
      • Crystal
      • Case
      • Strap
    • Features and Functions of Today' s Watches
      • Calendar
      • Dual Time Indicator
      • Chronograph
      • Moon/Sun Indicator
      • Water Resistant
      • Shock Resistant
      • Anti-Magnetic
  • Evolution of Clocks
    • Evolution of Mechanical Clocks
    • Evolution of Astronomical Clocks
    • In Medieval Times
  • Evolution of Watches
    • Industry Background and Development
    • Electronic Watches Mark End of Dominance of Old-Line Watchmakers
    • Development of the Quartz Crystal Clock - A Significant Step
    • Seiko Markets the First Quartz Wall Clock
    • The Industry in the Early 1990s
    • The Industry in Late 1990s
    • The Industry in the Early 2000s
      • Role of Digital Technology
      • Watches with Automotive Brands
      • Changes in Technology
        • Timex' s Indiglo Brand of Watches
        • Watch with Palmtop Computer/Data Processor
        • Distance Recording Watch from SunTime
        • Piquot Meridien' s Volantis Line of Watches
  • Channels of Distribution
    • Branding in the Watches Market
  • Retail Chains

4. Market Overview

  • Outlook
    • Table 1: World Recent Past, Current & Future Analysis for Watches by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East and Latin American Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 2: World 5-Year Perspective for Watches by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) Middle East and Latin America Markets for Years 2008, 2010 & 2012
    • Table 3: World Recent Past, Current & Future Analysis for Watches by Product Segment - Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above) Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 4: World 5-Year Perspective for Watches by Product Segment - Percentage Breakdown of Dollar Sales for Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above) Markets for Years 2008, 2010 & 2012
    • Table 5: World Recent Past, Current & Future Analysis for Clocks by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East and Latin American Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 6: World 5-Year Perspective for Clocks by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) Middle East and Latin America Markets for Years 2008, 2010 & 2012
  • Production Stats
    • Table 7: Worldwide Production of Watches & Clocks in Million Units for the Years 2005 through 2008
    • Table 8: Worldwide Market for Watches (2006-2008): Percentage Breakdown of Unit Production of Watches by Product Type
  • Trade Dynamics
    • Table 9: Leading Exporting Countries in the World Watches Market (2007 & 2008) (Direct Exports in Million Units)
    • Table 10: Leading Exporting Countries in the World Watches Market (2007 & 2008) (Direct Exports in US$ Million)
    • Table 11: Leading Importing Countries in the World Watches Market (2007 & 2008) (Direct Imports in US$ Million)
  • Competitive Scenario
    • Table 12: Worldwide Market for Luxury Watches (2007): Percentage Breakdown of Value Sales by Leading Companies

5. Mergers & Acquisitions

6. Strategic Corporate Developments

7. Product Innovations/Introductions

A REGIONAL MARKET PERSPECTIVE

1. The United States

  • Market Scenario
  • Outlook
    • Table 13: US Recent Past, Current & Future Analysis for Watches & Clocks by Product Segment - Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 14: US 5-Year Perspective for Watches & Clocks by Product Segment - Percentage Breakdown of Dollar Sales for Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets for 2008, 2010 & 2012
  • US Customers More Inclined Towards Platinum Watches
  • After-Sales Service and Grey Market - A Big Challenge
  • Fashion Statement
  • Liking for Jewelry Watches Cuts Across the Genders
  • Holiday Seasons Witness Maximum Sales of High-End Watches
  • Women Go for Technically Advanced Watches
  • Women Emerging as a Reckonable Consumer in the Watch Market
  • Untapped Luxury Watch Segment in the US Offers Potential
  • Add-on Gadgets Set the Pace
  • Purchasing Trends of Watches
  • Counterfeit Watches
  • Trend in Clocks Market
  • Theme Clocks
  • Role of 4 P' s in Market Development
  • Focus on Select Players
    • Movado Group Inc.
    • Seiko Corporation of America
    • Timex Corporation
  • Leading Distributors
    • Bulova Corporation
    • Fossil Inc.
    • Little Switzerland
    • Tourneau

2. Canada

  • Market Overview
    • Table 15: Canadian Recent Past, Current & Future Analysis for Watches & Clocks by Product Segment - Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 16: Canadian 5-Year Perspective for Watches & Clocks by Product Segment - Percentage Breakdown of Dollar Sales for Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets for 2008, 2010 & 2012

3. Japan

  • Overview
    • Segmentation
  • Watches & Clocks Market
    • Table 17: Japanese Recent Past, Current & Future Analysis for Watches & Clocks by Product Segment - Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 18: Japanese 5-Year Perspective for Watches & Clocks by Product Segment - Percentage Breakdown of Dollar Sales for Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets for 2008, 2010 & 2012
  • Japanese Luxury Watches Segment
  • Industry Stats
    • Table 19: Japanese Market for Watches (2008): Percentage Breakdown of Shipments by Product Type
    • Table 20: Japanese Market for Watches (2008): Percentage Breakdown of Exports by Product Type
    • Table 21: Japanese Clocks Shipments for Years 2005 through 2008 (Units in Millions, Value in Y Billion)
    • Table 22: World Distribution of Japanese Watches (2008): Percentage Breakdown of Unit & Value Exports by Geographic Region - North America, Europe, Asia-Pacific (excluding Japan), Latin America, and Rest of World
    • Table 23: World Distribution of Japanese Clocks (2008): Percentage Breakdown of Unit & Value Exports by Geographic Region - North America, Europe, Asia-Pacific (excluding Japan), Latin America, and Rest of World
  • Focus on Select Players
    • Casio Computer Co. Ltd.
    • Citizen Holdings Co., Ltd.
    • Seiko Holdings Corporation

4. Europe

  • Outlook
    • Table 24: European Recent Past, Current & Future Analysis for Watches & Clocks by Product Segment - Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 25: European 5-Year Perspective for Watches & Clocks by Product Segment - Percentage Breakdown of Dollar Sales for Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets for 2008, 2010 & 2012
    • Table 26: European Recent Past, Current & Future Analysis for Watches by Geographic Region - France, Germany, UK, Italy, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 27: European 5-Year Perspective for Watches by Geographic Region - Percentage Breakdown of Dollar Sales for France, Germany, UK, Italy, Spain, Russia and Rest of Europe Markets for Years 2008, 2010 & 2012
    • Table 28: European Recent Past, Current & Future Analysis for Clocks by Geographic Region - France, Germany, UK, Italy, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 29: European 5-Year Perspective for Clocks by Geographic Region - Percentage Breakdown of Dollar Sales for France, Germany, UK, Italy, Spain, Russia and Rest of Europe Markets for Years 2008, 2010 & 2012
  • Market Highly Fragmented
  • Large Scale Retail Outlets Monopolize Distribution Network

4a. France

  • Market Overview
    • Table 30: French Recent Past, Current & Future Analysis for Watches & Clocks by Product Segment - Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 31: French 5-Year Perspective for Watches & Clocks by Product Segment - Percentage Breakdown of Dollar Sales for Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets for 2008, 2010 & 2012
  • Select Players
    • Cartier SA
    • Hermes International SA
    • LVMH Moet Hennessy Louis Vuitton

4b. Germany

  • Market Overview
    • Table 32: German Recent Past, Current & Future Analysis for Watches & Clocks by Product Segment - Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 33: German 5-Year Perspective for Watches & Clocks by Product Segment - Percentage Breakdown of Dollar Sales for Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets for 2008, 2010 & 2012

4c. The United Kingdom

  • Market Overview
    • Table 34: UK Recent Past, Current & Future Analysis for Watches & Clocks by Product Segment - Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 35: UK 5-Year Perspective for Watches & Clocks by Product Segment - Percentage Breakdown of Dollar Sales for Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets for 2008, 2010 & 2012
  • Watches Market in the UK
  • Goldsmiths - A Major UK Distributor

4d. Italy

  • Market Overview
    • Table 36: Italian Recent Past, Current & Future Analysis for Watches & Clocks by Product Segment - Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 37: Italian 5-Year Perspective for Watches & Clocks by Product Segment - Percentage Breakdown of Dollar Sales for Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets for 2008, 2010 & 2012
  • Bulgari S.p.A. - A Major Italian Player

4e. Spain

  • Market Overview
    • Table 38: Spanish Recent Past, Current & Future Analysis for Watches & Clocks by Product Segment - Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 39: Spanish 5-Year Perspective for Watches & Clocks by Product Segment - Percentage Breakdown of Dollar Sales for Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets for 2008, 2010 & 2012

4f. Russia

  • The Russian Watch Market Overview
  • Outlook
    • Table 40: Russian Recent Past, Current & Future Analysis for Watches & Clocks by Product Segment - Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 41: Russian 5-Year Perspective for Watches & Clocks by Product Segment - Percentage Breakdown of Dollar Sales for Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets for 2008, 2010 & 2012

4g. Rest of Europe

  • Market Overview
    • Table 42: Rest of Europe Recent Past, Current & Future Analysis for Watches & Clocks by Product Segment - Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 43: Rest of Europe 5-Year Perspective for Watches & Clocks by Product Segment - Percentage Breakdown of Dollar Sales for Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets for 2008, 2010 & 2012
  • Switzerland
    • Overview
      • Swiss Watch Makers Intend to Bring "Swiss Made" Label Under Intense Scrutiny
      • Softness of the Current Definition
      • Need for New Definition
    • Market Participants
    • Luxury Watches
    • Export Scenario
      • Table 44: Swiss Exports of Watches for the Years 2005 through 2008 in CHF Million
      • Table 45: World Distribution of Swiss Watches and Movements (2007 & 2008): Percentage Breakdown of Volume Exports by Country/ Region - US, Canada, Europe, Asia-Pacific (Incl. Japan), Middle East, Latin America, and Africa
      • Table 46: World Distribution of Swiss Watches (2007 & 2008): Percentage Breakdown of Value Exports by Leading Country
      • Table 47: Swiss Market for Wrist Watches (2006-2008): Percentage Breakdown of Unit Exports by Product Type - Mechanical and Electronic
      • Table 48: Swiss Market for Wrist Watches (2006-2008): Percentage Breakdown of Value Exports by Product Type - Mechanical and Electronic
      • Table 49: Swiss Market for Watches Movements (2006-2008): Percentage Breakdown of Volume Exports by Product Type - Mechanical and Electronic
      • Table 50: Swiss Market for Watches Movements (2006-2008): Percentage Breakdown of Value Exports by Product Type - Mechanical and Electronic
      • Table 51: Swiss Watch Market (2008): Percentage Breakdown of Exports of Watches by Material Type - Steel, Precious Metal, Gold-Steel, Other Metals, and Other Materials
  • Focus on Select Players
    • Breitling SA (Switzerland)
    • Bucherer (Switzerland)
    • Chopard International SA (Switzerland)
    • Compagnie Financiere Richemont International (Switzerland)
    • Gucci Group N.V (The Netherlands)
    • Patek Philippe SA (Switzerland)
    • Rolex SA (Switzerland)
    • Tag Heuer International SA (Switzerland)
    • The Swatch Group Ltd. (Switzerland)

5. Asia-Pacific

  • Market Overview
    • Table 52: Asia-Pacific Recent Past, Current & Future Analysis for Watches & Clocks by Product Segment - Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 53: Asia-Pacific 5-Year Perspective for Watches & Clocks by Product Segment - Percentage Breakdown of Dollar Sales for Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets for 2008, 2010 & 2012
    • Asia to Accelerate Demand for Watches
  • Brief Description of Select Markets
    • China
      • Industry Highlights
        • Table 54: Chinese Recent Past, Current & Future Analysis for Watches & Clocks with Annual Sales in Million Units for the Years 2000 through 2010
      • Trends in the Chinese Watches & Clocks Market
        • Imported Watches Dominate the Watch Market in China
        • Exports into China Increase with the Country Opening Up
        • Swiss Watches Highly Popular
        • China' s Tax on Luxury Watches Might Affect Swiss Imports
        • Hong Kong Could Seize the Opportunity
        • High-End Swiss Watches Still Sell Well in China
        • Taxes Do Not Deter the Luxury Segment Consumer
        • Local Brands Not Far Behind
        • Small Brands - Imported and Local - Migrate to Small Markets
        • Trends in Buying
        • Chinese Tourists - A Key Consumer Segment
        • China Leads in Clock Supply in the World
        • Chinese Watchmakers Go Digital
        • Low End Clocks Might Need to Make an Exit
        • Chinese Watchmakers Manufacture and Supply for International Brands
        • Own Brands Account for a Sizable Share of Exports
      • WTO and Chinese Market
      • Market Overview
      • Watch Market
        • Chinese Luxury Watch Market
        • Table 55: Chinese Luxury Watch Market (2007): Percentage Breakdown of Value Sales of Major Brands for Omega, Rado, Longines, Rolex, Tissot, Citizen, Tudor, Titoni, Enicar, Swatch and Others
        • Demographics
        • China - Largest Watch Exporter
        • Table 56: Chinese Watch Exports for the Year 2006 through 2008 (Units in Million; Value in US$ Million)
    • India
      • Overview
      • Development of the Indian Watch Industry
      • Market Scenario
        • Table 57: Indian Watches Demand in Million Units (2005-2008)
      • India - A Lucrative Market for Luxury Watchmakers
      • High Imports
      • Titan Industries Ltd. - A Key Player
    • Hong Kong
      • Overview
      • Hong Kong Timepiece Industry - Overview
      • Industry Trends
      • Timepiece Manufacturers Face Strong Competition from Handphones
      • Fashion Brands Enter the Fray to Drive the Watches Market
      • Hong Kong Manufactures and Exports for Global Brands
      • Luxury Watch Market to Soar with Increased Consumption Tax in Mainland
      • OEM Base
      • Internet: Positive Impact on Sales
      • Import/Export Scenario
        • Table 58: Hong Kong Market for Watches & Clocks (2007 & 2008): Trade with Switzerland in CHF Million
        • Table 59: Hong Kong Market for Watches & Clocks (2005-2007): Percentage Breakdown of Value Exports by Product Segment - Wrist Watches (Battery Powered and Non-Battery Powered), Clocks, Movements, and Parts, Accessories & Others
      • Peace Mark (Holdings) Ltd. - A Major Player
    • Singapore
    • Taiwan
      • Sports Watches Gaining Popularity
    • Thailand

6. The Middle East

  • Market Overview
    • Table 60: Middle East Recent Past, Current & Future Analysis for Watches & Clocks by Product Segment - Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 61: Middle East 5-Year Perspective for Watches & Clocks by Product Segment - Percentage Breakdown of Dollar Sales for Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets for 2008, 2010 & 2012

7. Latin America

  • Market Overview
    • Table 62: Latin American Recent Past, Current & Future Analysis for Watches & Clocks by Product Segment - Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets Independently Analyzed with Annual Sales in US$ Million for Years 2008 through 2012
    • Table 63: Latin American 5-Year Perspective for Watches & Clocks by Product Segment - Percentage Breakdown of Dollar Sales for Watches [Mass (Under $50), Middle ($50-$299), Upper ($300 - $999) and Luxury ($1000 and above)] and Clocks Markets for 2008, 2010 & 2012
  • Signet Jewelers Limited - A Major Bermudan Player

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