Abstract
The global outlook series on the Broadcasting Industry provides a collection
of statistical anecdotes, market briefs, and concise summaries of research
findings. An easy guide to What, Why, When, How, Where, and Who of an
industry, the report provides a bird' s eye view of the industry, and its
changing semantics set into motion by the digital era. Also outlined are major
transmission techniques, trends, and issues of prominence. Punctuated with 8
illustrative statistical tables, global market penetration and reach is
quantitatively analyzed across market sectors. Regional markets briefly
summarized with annotated with 68 data tables of research findings include the
US, Canada, France, Germany, Italy, Spain, UK, Australia, Japan, China,
Mexico, Middle East, and Africa among others. The purpose of the abstracted
regional market discussion is to provide the reader a prelude to these
markets. The report also recapitulates recent noteworthy mergers, and
acquisitions in addition to providing an indexed, easy-to-refer, fact-finder
directory listing the addresses, and contact details of 623 companies
worldwide.
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