Instant Noodles

Table of Contents

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

• Study Reliability And Reporting Limitations
• Disclaimers
• Data Interpretation & Reporting Level
• CAGR Disparities Between Historic & Current Data
• Quantitative Techniques & Analytics
• Product Definitions And Scope of Study

II. EXECUTIVE SUMMARY

1. Industry Overview

• How Instant Noodles Revolutionized the Food Industry?
• The World Gets a Taste of Japan
• The Humble Ramen Becomes A Haute Cuisine
• The Mix & Match Culture of the Squiggly Noodle
• How & Why Instant Noodles Complement Modern Lifestyles
• Present Levels of Per Capita Consumption
• Elementary Instant Noodle Statistics
• Table 1: Per Capita Consumption of Instant Noodles in Asia Pacific-Volume Breakdown by Select Countries for the Years 1995, 1997, 1999, and 2001 (includes corresponding Graph/Chart)
• Table 2: Per Capita Consumption of Instant Noodles in Asia Pacific: Unit Breakdown by Select Countries for the Years 2005 and 2006 (includes corresponding Graph/Chart)
• Demographic Trends
• Purchasing Power Parity & Its Impact on Demand
• Table 3: Average Spends on Instant Noodles As a Percentage of the Disposable Income in Select Countries for the Year 2005 - Brazil, China, India, Indonesia, Malaysia, Mexico, Russia, South Korea, and Thailand (includes corresponding Graph/Chart)
• Intriguing Facts About Instant Ramen
• Factual Snippets
• Who Says Instant Noodles is a Terrestrial Food Phenomenon
• Contributions to Society
• Next to Salt, Instant Noodles is the Most Popular Vehicle for Food Fortification
• IRMA: An Independent Non-Government Body for the Squiggly Noodle
• Flavors Are What Will Keep the Market Aflame in the Future
• Flavors: An Indispensable, Delicious Theme for Instant Noodles
• Culantro (aka Eryngium)
• Garlic (aka stinking rose)
• Ginger
• Green Onion (aka welsh onion, spring onion, scallion)
• Sesame Seeds & Oil
• Bonito
• Kansui
• Lecithin, Thickeners (Polysaccharides) & Tocopherol (Vitamin E)
• The Onus of Product Design is on Health & Nutrition
• Unraveling the Technology Behind Instant Noodling
• Styrofoam Cups: A New Packaging Technology
• Noteworthy Trends In a Capsule
• Homing In On Convenience
• Packaged Nama Reflects the Undying Quest for An Ever Better Eating Experience
• Larger Portions Spiral in Popularity
• Innovation Broadens the Market
• Instant Noodles Based on Jute Saluyot Hits the Aisle
• Packaging Innovation Gains in Importance
• Robust Demand for Instant Noodles Fashions Wheat into a Profitable Crop
• Production Notes
• Table 4: World Production of Instant Noodles (2001): Breakdown by Select Countries - China, Japan, Indonesia, South Korea, Vietnam, Thailand, Taiwan, and Philippine (includes corresponding Graph/Chart)
• Europe: A Little Late to Join the Magic Ramen Fan Club
• What' s The Hitch?
• The Ramen War in Mexico
• Korea
• Top Selling Brands of Ramen in Korea for the Year 2006
• Heavy Discounting Pinch Corporate Bottomlines in Indonesia
• Industry Issues
• Revolutionizing Impact of Instant Ramen Alarms Keepers of Culinary Cultures
• Mexico: A Victim of Food Globalization
• Japan: A Victim of Its Own Popular Invention
• Potential Health Issues Dog Instant Noodle Consumption
• Corporate Legends in Asia
• Nissin Foods (Japan)
• PT Indofood (Indonesia)
• Nong Shim (Korea)
• Samyang Foods Corporation (Korea)
• Thai President Foods Public Company Limited (Thailand)
• VIFON (Vietnam)
• Hualong Group (China)

2. Instant Noodles: A Freeze Frame

• A Quick Tour Through the Amazing Origin of Instant Noodles
• The Seven Spectacular Stages of Evolution
• China & Japan Share the Legacy & Art of Noodle Making
• Nissin Foods: A Bold Inventor of this Revolutionary Food Concept
• Product Pioneer - Nissin' s Stand On the Leadership Front
• Table 5: Nissin Food' s Market Share in Key Geographic Markets for the Year 2003 - Asia, North America, Latin America, Europe, and Global (includes corresponding Graph/Chart)
• Commercial Market for Instant Ramen in Japan: A Story
• Top Instant Ramen Brands in Japan for the Year 2006
• How Instant Ramen Traversed the Mighty Oceans & Continents?
• Japan: The Largest Exporter of Instant Ramen in the Modern World
• Table 6: Japanese Exports of Instant Ramen: Breakdown of Value Exports by Destination Countries for the Year 2004 - United States, Hong Kong, Taiwan, Singapore, Canada, and Others (includes corresponding Graph/Chart)
• Table 7: Japanese Imports of Instant Ramen: Breakdown of Value Imports by Country for the Year 2004 - South Korea, Belgium, China, Thailand, Italy, and Others (includes corresponding Graph/Chart)

3. Product Overview

• Instant Noodles: A Definition
• Nutritional Value
• Nutritional Chart for A 100-Gram Pack of Instant Noodles
• Table 8: Comparison of Fat Content in Instant Noodles & Other Food Dishes (includes corresponding Graph/Chart)
• Regional Taste Profiles of Instant Noodles
• Ethnic Tastes of Consumers in Instant Noodle Market
• Types of Noodles
• Noodles Based on Type of Wheat Used
• Noodle Types Based on Type of Wheat Used
• Noodles Based on Length & Width of Individual Noodle Strands
• Noodle Types Based on Width
• Noodles Based on Processing
• Fresh Noodles
• Boiled Noodles
• Dried Noodles
• Steamed or Wet Noodles
• Noodles Based on Salt
• A Peek into Categories of Noodles Based on Salt
• WSN Noodles
• Noodles Based on Packaging
• Pack Noodles
• Cup Noodles
• Drawbacks of Cup Noodles
• Types of Asian Noodles
• Chinese Raw Noodles
• Chinese Wet Noodles
• Chuka-men
• Japanese Udon Noodles
• Instant Fried Noodles
• Malaysian Hokkien Noodles
• Thailand Bamee
• An Insight into Flour Specifications for Various Noodles
• A Peek into Width and Thickness for Varied Noodle Types
• Noodle Evaluation
• Noodle Texture
• Noodle Color
• Flour Ash: A Notorious Factor for Noodle Discoloration.
• Noodle Processing
• Ingredient Profile: What Goes Into Making Noodles?
• Noodle Blocks
• Noodle Broth/Sauce
• Table 9: Percentage Composition of Various Ingredients in Instant Noodle Production (includes corresponding Graph/Chart)
• Wheat: A Major Ingredient
• Buckwheat, Mung Bean & Soy Flour Gain in Popularity
• A Peek Into the Manufacturing Process
• The Importance of Each Process
• Mixing
• Dough Resting
• Dough Sheeting, Slitting & Waving
• Cooking Noodles
• Disadvantages Trip the Traditional Frying Method
• Flowchart Depicting Flow of Events in Instant Noodle Manufacture
• Brand Talk
• Nong-Shim' s Sin Ramen
• Nissin' s KIMCHI RAMEN
• CJ Co' s Retto Brand
• Zhejiang Haitong' s Kaiz Mate
• Technocom' s Sweet Instant Noodles
• ScoFro' s iExpress Instant Noodles
• Request Foods' s Honey Sesame Chicken Noodles
• Chaudhory' s WAI WAI Brand
• Nestle' s Maggi
• Chewy Supplies Rice Noodles
• Top Brands of Instant Noodles in the International Market
• Popular Instant Noodle Brands in Select Countries
• Popular Noodle Varieties in Various Geographic Regions

4. Product Introductions/ Innovations

• Toyo Suisan Unveils New Curry Noodle and Soy Sauce
• Toyo Suisan Releases New Chinese Noodles
• Toyo Suisan Introduces Japanese Soy Sauce and Noodles
• Toyo Suisan Unveils YAMITSUKI
• Toyo Suisan Unveils Wakayama Maru-Chan
• Toyo Suisan Introduces GEGEGE Maru-Chan
• New iKo-Lee' s Instant Noodles Hits the Aisle
• Blue Dragon Unveils Two New Products
• Nestle India Offers Maggi Dal Atta Noodles
• Magic Foods Debuts Insta Magic
• Vikalpa Snack Launches ' Just Noodles'
• Wai Wai Makes Way into Indian Realm
• Nissin Food Products Rolls Out Instant Noodles
• Roz Siam Unveils Instant Noodles
• Jollof Noodles from The Emir of Kano
• Nissin Set to Sell Koumi Curry Udon
• Saha Pathanapibul Introduces Noodle-Based Snack
• RB Foods Rolls Out New Instant Noodles
• Korea Yakult Launches Cup Noodles and Frozen Instant Noodles
• Hualong Food Debuts Hualongjituan Zhuzhechi
• Indofood Offers Mi Imlek Indomie
• Indo Nissin Introduces Instant Noodles for Kids
• New Mawai Thai Instant Noodles from Mawai
• Nissin Food Debuts Nissin Aoteman
• Nong Shim Rolls Out SengSeng Kahlkooksu
• Suimin Foods Launches Flavor Instant Noodles
• Thien Huong' s New Vi Huong Instant Noodles
• Indo Nissin Foods Improves Instant Noodles
• Ajinomoto Unveils Ethnic Instant Noodle Variety
• Tingyi' s Master Kong Enters Taiwan
• Ting Hsin Launches Chef Kang
• Yeo Hiap Seng Offers Cintan Instant Noodles
• Dingyi Rolls Out Fumangduo Seashell Instant Noodle
• Nissin Unveils New Instant Noodles

5. Recent Industry Activity

Thai President Foods Invests 100 million baht for Capacity Expansion

• Nissin Food Shifts to Tokyo
• Toyo Suisan to Invest Yen 10 billion for Instant Noodles Factory
• Jinmailang Collaborates with Chinese Agricultural University
• New Dragon Purchases Instant Noodle Production Site
• Salim Group Acquires Share in Food Empire
• Acecook To Establish Instant Noodle Production Site
• CG Foods India To Set Up Manufacturing Centers
• Haldiram To Produce Instant Noodles
• Korea Yakult Set to Foray into Indian Aisle
• Ting Hsin Establishes Instant Noodle Restaurant in China
• Ajinomoto Establishes New Site
• Wan Tahi To Inaugurate Instant Noodle Manufacturing Site
• EU Ban on Thai Instant Noodles
• UK Bans Nong Shim Instant Noodles
• Nong Shim Inaugurates Instant Noodle Operations in the US
• ICC International Purchases Goonk Gink
• Mamee Increases Investments
• Nissin Initiates Promotional Campaign
• Nissin to Acquire Stake in Hebei Hualong
• Hualong Sets Up New Production Plant
• Hebei Zhongwang Terminates Joint Venture with Tinghsin
• Wan Thai Starts Extensive Promotion of Yum Yum
• Nissin Terminates Deal with UnI-52President
• Vifon Acecook to Establish Manufacturing Facility
• Wei Chuan Sets Up Instant Noodle Production Sites
• LST to Set Up Instant Noodle Production Site
• Myojo to Set Up State-of-Art Manufacturing Facility
• MIL and Indo Nissin Sign Distribution Pact
• Acecook Expands Instant Noodle Production

6. Focus on Select Market Players

• Acecook Vietnam Co., Ltd (Vietnam)
• Ajinomoto Company Inc. (Japan)
• Amoy Food Limited (Hong Kong)
• Asia Food & Properties Ltd (Singapore)
• Zhuhai Huafeng Food Industry (Group) Co., Ltd. (China)
• Blue Dragon (UK)
• Cj Corporation (Korea)
• Fukushima Foods Company Ltd (Japan)
• Hebei Hualong Food Group Co., Ltd (China)
• HJ Heinz Co Ltd (UK)
• Kohlico Group (UK)
• Mamee-Double Decker (M) Berhad (Malaysia)
• Myojo Foods Company (Singapore) Private Limited (Singapore)
• Nong Shim Co Ltd (Korea)
• Nestle India Ltd (India)
• New Dragon Asia Corp. (China)
• Nissin Food Products Co., Ltd. (Japan)
• PT Indofood Sukses Makmur TBK (Indonesia)
• PT Jakaranatama Food Industry (Indonesia)
• PT Sentrafood Indonusa (Indonesia)
• Samyang Foods Co., Ltd (Korea)
• Sco-Fro Foods Ltd (UK)
• Tat Hui Foods Pte Ltd (Singapore)
• Thai President Foods Public Company Limited (Thailand)
• Tingyi (Cayman Islands) Holding Corp (China)
• Toyo Suisan Kaisha, Ltd (Japan)
• Universal Rodina Corporation (Philippines)
• UnI-61President Enterprises Corp (Taiwan)

7. Global Market Perspective

• Table 10: World Recent Past, Current & Future Analysis for Instant Noodles by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (Excluding Japan), Latin America, and Middle East/African Markets Independently Analyzed with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
• Table 11: World Long Term Projections for Instant Noodles by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (Excluding Japan), Latin America, and Middle East/African Markets Independently Analyzed with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
• Table 12: World Historic Review for Instant Noodles by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (Excluding Japan), Latin America, and Middle East/African Markets Independently Analyzed with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)
• Table 13: World 15-Year Perspective for Instant Noodles by Geographic Region - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (Excluding Japan), Latin America, and Middle East/ Africa for Years 1998, 2008, and 2012 (includes corresponding Graph/Chart)

III. MARKET

1. The United States

• A. Market Analysis
  • Hectic Lifestyles Sustain Sales Off for Convenience Foods
  • Flavor Profile
  • Demographic Profile
  • Player Profile
  • Table 14: US Market for Instant Noodles: Percentage Breakdown of Leading Foreign Brands for the Year 2003 (includes corresponding Graph/Chart)
  • Table 15: Leading Ramen Noodle Soup Brands in the United States: Breakdown of Dollar Sales Through Supermarkets, Drugstores & Discount Stores for the Year Ended Oct 2006 (In US$ Million) (includes corresponding Graph/Chart)
  • Table 16: Leading Ramen Noodle Soup Brands in the United States: Breakdown of Unit Sales Through Supermarkets, Drugstores & Discount Stores for the Year Ended Oct 2006 (In Million Units)
  • Strategic Corporate Development
• B. Market Analytics
  • Table 17: US Recent Past, Current & Future Analysis for Instant Noodles with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 18: US Long Term Projections for Instant Noodles with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 19: US Historic Review for Instant Noodles with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)

2. Canada

• A. Market Analysis
  • Outlook
• B. Market Analytics
  • Table 20: Canadian Recent Past, Current & Future Analysis for Instant Noodles with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 21: Canadian Long Term Projections for Instant Noodles with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 22: Canadian Historic Review for Instant Noodles with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)

3. Japan

• A. Market Analysis
  • Japan: A Country That Stood At the Forefront of the Ramen Revolution
  • A Primer
  • Table 23: Japanese Market for Noodles (2005): Percentage Breakdown of Production Volumes for Cup-type Noodles, Packaged Noodles, and Nama (Fresh-type Noodles) (includes corresponding Graph/Chart)
  • A Crowded Market
  • Instant Noodles: A Lifestyle Trend in Japan
  • Table 24: Japanese Market for Instant Noodles (2000): Percentage Breakdown of Consumption by Demographic Clusters of Consumers - White-collar, Student, Housewife, Blue-collar, Self-employed, Part-time worker, Not employed, Managerial, Farmers, Professional, and Others (includes corresponding Graph/Chart)
  • Table 25: Japanese Market for Instant Noodles (2000): Percentage Breakdown of Consumption by Gender - Male & Female (includes corresponding Graph/Chart)
  • Monthly Expenditures on Instant Noodles
  • Table 26: Japanese Market for Noodles (2005): Breakdown of Monthly Household Purchases of Cup Noodles, Dried Japanese Noodles, Non-Dried Japanese Noodles (includes corresponding Graph/Chart)
  • Tracking Prices
  • Table 27: Japanese Market for Instant Noodles: Price Comparisons in Various Cities for Years 2005 and 2006 (includes corresponding Graph/Chart)
  • The Clash of the Titans
  • Nissin & Toyo Suisan: A Competitive Review of the Two Battle Scarred Warhorses
  • Table 28: Japanese Market for Instant Noodles (2006): Percentage Breakdown of Market Share for Leading Players - Nissin Seifun Group, Toyo Suisan, Sanyo Foods, Myojo Foods, Acecook, and Others (includes corresponding Graph/Chart)
  • Flour Consumption in Japan Stands Tall
  • Buckwheat Gaining Ground
  • Product Launches
  • Strategic Corporate Developments
  • Key Players
• B. Market Analytics
  • Table 29: Japanese Recent Past, Current & Future Analysis for Instant Noodles with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 30: Japanese Long Term Projections for Instant Noodles with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 31: Japanese Historic Review for Instant Noodles with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)

4. Europe

• A. Market Analysis
  • Outlook
  • A Primer
  • Market Restraints
  • Falling Prey to Controversies Over Health
  • Pasta Creates Obstacles
• B. Market Analytics
  • Table 32: European Recent Past, Current & Future Analysis for Instant Noodles by Country/Region - France, Germany, UK, Russia, and Rest of European Markets Independently Analyzed with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 33: European Long Term Projections for Instant Noodles by Country/Region - France, Germany, UK, Russia, and Rest of European Markets Independently Analyzed with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 34: European Historic Review for Instant Noodles by Country/Region - France, Germany, UK, Russia, and Rest of European Markets Independently Analyzed with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)
  • Table 35: European 15-Year Perspective for Instant Noodles by Country/Region - Percentage Breakdown of Unit Sales for France, Germany, UK, Russia, and Rest of Europe for Years 1998, 2008, and 2012 (includes corresponding Graph/Chart)

4a. France

• A. Market Analysis
  • Outlook
• B. Market Analytics
  • Table 36: French Recent Past, Current & Future Analysis for Instant Noodles with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 37: French Long Term Projections for Instant Noodles with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 38: French Historic Review for Instant Noodles with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)

4b. Germany

• A. Market Analysis
  • Outlook
• B. Market Analytics
  • Table 39: German Recent Past, Current & Future Analysis for Instant Noodles with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 40: German Long Term Projections for Instant Noodles with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 41: German Historic Review for Instant Noodles with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)

4c. The United Kingdom

• A. Market Analysis
  • Outlook
  • Market Basics
  • Table 42: The UK Noodle Market: Percentage Share Breakdown of Value Sales by Product Category - Main Noodles and Savoury Noodles for the Year Ended May 2007
  • Table 43: Top 5 Noodle Brands in the United Kingdom: Breakdown of Dollar Sales for Pot Noodle, Batchelors, Sharwood' s, Amoy and Blue Dragon for the Year Ended Oct 2005 (In ? Million) (includes corresponding Graph/Chart)
  • Competitive Climate
  • Unilever Ushers in the Pot Noodle Concept
  • Key Challenges
  • Product Introductions
  • Strategic Corporate Developments
  • Key Players
• B. Market Analytics
  • Table 44: UK Recent Past, Current & Future Analysis for Instant Noodles with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 45: UK Long Term Projections for Instant Noodles with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 46: UK Historic Review for Instant Noodles with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)

4d. Russia

• A. Market Analysis
  • Outlook
• B. Market Analytics
  • Table 47: Russia Recent Past, Current & Future Analysis for Instant Noodles with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 48: Russian Long Term Projections for Instant Noodles with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 49: Russia Historic Review for Instant Noodles with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)

4e. Rest of Europe

• A. Market Analysis
  • Outlook
  • Focus on Select Markets
  • Bulgaria
  • Czech Republic
  • Hungary
  • Poland
  • Slovakia
  • Product Introductions
  • Strategic Corporate Developments
• B. Market Analytics
  • Table 50: Rest of Europe Recent Past, Current & Future Analysis for Instant Noodles with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 51: Rest of Europe Long Term Projections for Instant Noodles with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 52: Rest of Europe Historic Review for Instant Noodles with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)

5. Asia - Pacific

• A. Market Analysis
  • A Market Primer
  • Table 53: Instant Noodle Market in Asia-Pacific (2006): Percentage Breakdown of Consumption in Select Countries - China/Hong Kong, Indonesia, South Korea, Vietnam, Philippines, Thailand, and Rest of Asia - Pacific (includes corresponding Graph/Chart)
  • Price Competition Becomes Acute
  • Per Capita Consumption: Then & Now
  • Table 54: Instant Noodles Market in Asia-Pacific: Percentage Growth in Per Capita Consumption in Select Countries for the Years 1995-1998 Vs. 1999-2002 (includes corresponding Graph/Chart)
  • Table 55: Instant Noodle Market in Asia-Pacific (2003): A Sneak Peek into Annual Per Capita Consumption in Select Asian Countries (includes corresponding Graph/Chart)
• B. Market Analytics
  • Table 56: Asia-Pacific Recent Past, Current & Future Analysis for Instant Noodles by Country/Region- China/Hong Kong, Indonesia, South Korea, Vietnam, Philippines, Thailand, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 57: Asia-Pacific Long Term Projections for Instant Noodles by Country/Region- China/Hong Kong, Indonesia, South Korea, Vietnam, Philippines, Thailand, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 58: Asia-Pacific Historic Review for Instant Noodles by Country/Region - China/Hong Kong, Indonesia, South Korea, Vietnam, Philippines, Thailand, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)
  • Table 59: Asia-Pacific 15-Year Perspective for Instant Noodles by Country/Region - Percentage Breakdown of Unit Sales for China/ Hong Kong, Indonesia, South Korea, Vietnam, Philippines, Thailand, and Rest of Asia Pacific for Years 1998, 2008, and 2012 (includes corresponding Graph/Chart)

5a. China/Hongkong

• A. Market Analysis
  • Outlook
  • China: A Market Primer
  • Table 60: Growth of Per Capita Consumption of Instant Noodles in China for the Period 1995-1998 & 1999-2002
  • A Market Fact File
  • Trends In A Capsule
  • Innovation Takes the Front Seat
  • Popular Flavors of the YearThe Drum Roll Begins
  • Cup Noodles is Popular in Which Chinese Region?
  • China: A Production Hub For Asian Players
  • Survival In the Chinese Market Gets Tough
  • Table 61: Chinese Market for Bowl Type Instant Noodles (2004): Product Price Comparison for Master Kong, UnI-44President, and Ng Fung Hong (includes corresponding Graph/Chart)
  • Table 62: Chinese Market for Pack Type Instant Noodles (2004): Product Price Comparison for Master Kong, Hualong, and UnI-44President (includes corresponding Graph/Chart)
  • How Ingredient Prices Impact Bottom Lines?
  • Table 63: Why & How Ingredient Price Hikes Impacts Price of Instant Noodles Per Pack
  • The Clash of the Titans
  • Table 64: Chinese Market for Instant Noodles (2004 & 2005): Percentage Market Share Breakdown for Tingyi, President, Hualong, and Others (includes corresponding Graph/Chart)
  • Table 65: Tingyi' s Major Product Markets for the Year 2002 (includes corresponding Graph/Chart)
  • Table 66: Chinese Market for Instant Noodles (2000 & 2001): Percentage Market Share of Major Brands - Master Kong, UnI-46President, Huafeng, and Others (includes corresponding Graph/Chart)
  • Table 67: Chinese Market for Instant Noodles: Major Cities Ranked by Purchase Frequency of Master Kong, President, and Huafeng Brands (includes corresponding Graph/Chart)
  • The Focus Shifts to Rural Consumers
  • Table 68: Chinese Market for Instant Noodles: A Historical Review of Consumption by the Urban Population for the Years 1998 & 1999
  • Product Introductions
  • Strategic Corporate Developments
  • Key Players
• B. Market Analytics
  • Table 69: Chinese/ Hong Kong Recent Past, Current & Future Analysis for Instant Noodles with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 70: China/Hong Kong Long Term Projections for Instant Noodles with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 71: Chinese/ Hong Kong Historic Review for Instant Noodles with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)

5b. Indonesia

• A. Market Analysis
  • Outlook
  • Characteristic Traits of the Indonesian Market: A Fact File
  • Market Structure
  • Indofood Today.
  • Indofood Faces Tough Challenge from Wingsfood
  • Table 72: Instant Noodle Market in Indonesia (2006): Percentage Share Breakdown of Volume Sales by Key Players - PT. Indofood Sukses Makmur, PT. Prakarsa Alam Segar, PT. Sentrafood Indonusa, PT. Pepami Indonesia and Others (includes corresponding Graph/Chart)
  • Table 73: A Peek Into Indofood' s Market Share for the Years 1997 through 2006 (includes corresponding Graph/Chart)
  • Major Brands and Production Capacity for Leading Players in the Instant Noodles Market in Indonesia for the Year 2006
  • Trends In a Capsule
  • Shrewd Advertising Perks Up Consumption
  • Establishment of Production Standards Boost Product Quality
  • Acceptable Ranges of Biological Agents in Instant Noodles
  • Production Statistics
  • Table 74: Indonesian Instant Noodles Market (2002, 2004 & 2006): Annual Production Capacity in Thousand Tons (includes corresponding Graph/Chart)
  • Production Costs Settle Down After a Period of Steady Rise
  • Table 75: Tracking Production Costs of Instant Noodles in Indonesia for the Years 2001 through 2008 (includes corresponding Graph/Chart)
  • Pricing Dynamics
  • Table 76: A Hypothetical Example Illustrating the Impact of Ingredient Prices Hikes on Noodle Prices (includes corresponding Graph/Chart)
  • Table 77: Tracking Instant Noodle Prices in Indonesia: Average Price Per Pack of Instant Noodles for Years 2000 through 1Q 2006 (includes corresponding Graph/Chart)
  • Table 78: Indonesian Market for Instant Noodles: Percentage Share of Contribution of Ingredients to the Total Cost of the Product (includes corresponding Graph/Chart)
  • Export-Import Notes
  • Table 79: Indonesian Exports & Imports of Instant Noodles: 2005 & 2006 (In US$ Thousands)
  • Historic Trends (1998-2002)
  • Imports
  • Table 80: Volume Imports of Instant Noodles Into Indonesia for the Years 1998 through 2002 (includes corresponding Graph/Chart)
  • Table 81: Value Imports of Instant Noodles Into Indonesia for the Years 1998 through 2002 (includes corresponding Graph/Chart)
  • Table 82: Volume Imports of Instant Noodles Into Indonesia (2002): Breakdown by Importing Country - China, Singapore, Hong Kong, Malaysia, Japan, and Others (includes corresponding Graph/Chart)
  • Table 83: Value Imports of Instant Noodles Into Indonesia (2002): Breakdown by Importing Country - China, Malaysia, Singapore, Japan, Hong Kong, and Others (includes corresponding Graph/Chart)
  • Exports
  • Volume Exports
  • Table 84: Indonesian Exports of Instant Noodles: Volume Breakdown in Thousand Tons for the Years 1998 through 2002 (includes corresponding Graph/Chart)
  • Table 85: Indonesian Exports of Instant Noodles (2001): Volume Breakdown in Tons by Export Destination Country - Australia, Britain, Japan, Kuwait, Malaysia, Middle East, Philippines, Portugal, South Africa, Thailand, United Arab Emirates, and Others (includes corresponding Graph/Chart)
  • Value Exports
  • Table 86: Indonesian Exports of Instant Noodles: Value Breakdown in US$ Thousand for the Years 1998 through 2002 (includes corresponding Graph/Chart)
  • Table 87: Indonesian Exports of Instant Noodles by Country (2001): Value Breakdown in US$ Thousand for Australia, Britain, Japan, Kuwait, Malaysia, Middle East, Philippines, Portugal, South Africa, Thailand, United Arab Emirates, and Others (includes corresponding Graph/Chart)
  • Per Capita Consumption
  • Table 88: Per Capita Consumption of Instant Noodles in Indonesia (2002): Volume Breakdown in Packs for the Years 1998 through 2002 (includes corresponding Graph/Chart)
  • Table 89: Per Capita Consumption of Instant Noodles in Key Indonesian Cities (2002): Volume Breakdown in Packs for Jakarta, Kalimantan, Sulawesi, West Java, Sumatra, Central Java, and East Java (includes corresponding Graph/Chart)
  • Product Launches
  • Strategic Corporate Developments
  • Key Players
• B. Market Analytics
  • Table 90: Indonesian Recent Past, Current & Future Analysis for Instant Noodles with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 91: Indonesian Long Term Projections for Instant Noodles with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 92: Indonesian Historic Review for Instant Noodles with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)

5c. South Korea

• A. Market Analysis
  • Outlook
  • A Primer
  • Table 93: Retail Price Trend for Nong-Shim' s Shinramyun Brand of Instant Noodles for the Years 2001 through 2004 (includes corresponding Graph/Chart)
  • Table 94: Average Price Comparisons Between Fresh Noodles, and Instant Ramen (2003)
  • Table 95: South Korean Market for Instant Noodles (2003): Product Price Variances for Select Companies
  • Strategies Adopted to Keep Enthusiasm Sufficiently Kindled
  • Nong Shim: A Goliath of a Player
  • Table 96: Instant Noodle Market in Korea (2004): Percentage Market Share Breakdown of Leading Players - Nong Shim, Samyang, Ottogi, and Yakult (includes corresponding Graph/Chart)
  • Wheat Production in Korea
  • Table 97: Korean Market for Wheat (2000): Percentage Consumption by Product Type - Noodles, Bread, Confectionary, and Others (includes corresponding Graph/Chart)
  • Product Launches
  • Key Players
• B. Market Analytics
  • Table 98: South Korean Recent Past, Current & Future Analysis for Instant Noodles with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 99: South Korean Long Term Projections for Instant Noodles with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 100: South Korean Historic Review for Instant Noodles with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)

5d. Vietnam

• A. Market Analysis
  • A Primer
  • Product Launch
  • Strategic Corporate Developments
  • Key Player
• B. Market Analytics
  • Table 101: Vietnamese Recent Past, Current & Future Analysis for Instant Noodles with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 102: Vietnamese Long Term Projections for Instant Noodles with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 103: Vietnamese Historic Review for Instant Noodles with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)

5e. Philippines

• A. Market Analysis
  • Outlook
• B. Market Analytics
  • Table 104: Philippine Recent Past, Current & Future Analysis for Instant Noodles with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 105: Philippine Long Term Projections for Instant Noodles with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 106: Philippine Historic Review for Instant Noodles with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)

5f. Thailand

• A. Market Analysis
  • Outlook
  • Market Fact File
  • Who' s Leading the Pack?
  • Table 107: Thai Market for Instant Noodles (2004): Percentage Market Share Breakdown of Leading Players - Thai President Foods, Thai Preserved Foods, and Others (includes corresponding Graph/Chart)
  • Brands With the Highest Brand Recognition & Equity
  • Table 108: Thai Market for Instant Noodles (2001): Percentage Market Share of Leading Brands - MAMA, Wai Wai, Yum Yum, and Others (includes corresponding Graph/Chart)
  • Wheat Consumption in Thai Market
  • Table 109: Thai Market for Wheat (2005): Percentage Breakdown of Wheat Consumption by Various End-Use Food Products (includes corresponding Graph/Chart)
  • Product Launches
  • Strategic Corporate Developments
  • Key Player
• B. Market Analytics
  • Table 110: Thai Recent Past, Current & Future Analysis for Instant Noodles with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 111: Thai Long Term Projections for Instant Noodles with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 112: Thai Historic Review for Instant Noodles with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)

5g. Rest of Asia - Pacific

• A. Market Analysis
  • Outlook
  • Overview of Select Markets
  • Australia
  • India
  • Maggi: The Favorite Brand
  • Top Ramen: Second in the Pecking Order
  • Uttaranchal: A Promising State
  • Myanmar
  • Nepal
  • Present ScenarioWhy The Focus on Exports?
  • The Rationale Underlying Imports of Cup Noodles
  • Historic Market Statistics
  • Table 113: Nepalese Market for Instant Noodles (2000): Annual Production Capacity of Leading Players/Brands in Thousand Packs (includes corresponding Graph/Chart)
  • Table 114: Historic Production of Instant Noodles in Nepal (1995-1999) (includes corresponding Graph/Chart)
  • Singapore
  • Table 115: Instant Noodle Market in Singapore (2004): Percentage Market Share of Leading Brands - Maggi, Myojo, Nissin, and Others (includes corresponding Graph/Chart)
  • Taiwan
  • Wheat Cultivation
  • Product Launches
  • Strategic Corporate Developments
  • Key Players
• B. Market Analytics
  • Table 116: Rest of Asia - Pacific Recent Past, Current & Future Analysis for Instant Noodles with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 117: Rest of Asia-Pacific Long Term Projections for Instant Noodles with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 118: Rest of Asia - Pacific Historic Review for Instant Noodles with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)

6. Latin America

• A. Market Analysis
  • Outlook
  • Overview of Select Markets
  • Mexico
  • Brazil
  • Argentina
  • Chile
• B. Market Analytics
  • Table 119: Latin American Recent Past, Current & Future Analysis for Instant Noodles with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 120: Latin American Long Term Projections for Instant Noodles with Annual Sales Figures in Million Packs for Years 2011 through 2015 (includes corresponding Graph/Chart)
  • Table 121: Latin American Historic Review for Instant Noodles with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)

7. Middle East/Africa

• A. Market Analysis
  • Outlook
  • Focus on Select Markets
  • Saudi Arabia
  • Israel
  • Table 122: Noodles Market in Israel (2006): A Peek into Average Price Movements for the Months January through September (includes corresponding Graph/Chart)
• B. Market Analytics
  • Table 123: Middle East/ African Recent Past, Current & Future Analysis for Instant Noodles with Annual Sales Figures in Million Packs for Years 2001 through 2010 (includes corresponding Graph/Chart)
  • Table 124: Middle East/African Long Term Projections for Instant Noodles with Annual Sales Figures in Million Packs for Years 2011 through 2015(includes corresponding Graph/Chart)
  • Table 125: Middle East/ African Historic Review for Instant Noodles with Annual Sales Figures in Million Packs for Years 1991 through 2000 (includes corresponding Graph/Chart)

COMPETITIVE LANDSCAPE