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Market Research Report

U.S. Healthcare 2008 Go-to-Market Strategy Guide

Published by Health Industry Insights Contact us : +1-860-674-8796
Published 2008/03 Content info Pages: 21
Product code HEAL63638
Price From  US $ 4500 Order/Price list
US $ 4500 PDF by E-mail (Single User License)
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Description TOC

Abstract

This Health Industry Insights report presents a comprehensive view of the IT trends, challenges, and opportunities that will shape the U.S. healthcare industry in 2008. From reporting on the general health of the industry, zeroing in on the fastest-growing geographic segments and top technology buyers, to key IT budget and industry metrics, this guide gives healthcare providers and vendors a bird' s-eye view of everything they need to know to build a go-to-market plan for the coming year. With its unique blend of key historical data and top predictions for 2008, this document is an essential tool for sales territory planning, resource allocation, and vertical market strategy refinement.

"Healthcare IT spend continues to grow rapidly. With drivers such as increased government-sponsored health IT initiatives and payer- and employer-sponsored initiatives that encourage health IT investment, this growth will continue to be strong. However, issues around interoperability, privacy, and security remain. While growth will continue to be strong, expect challenges in addressing these issues." - Rachele Manning, senior research analyst, Health Industry Insights

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