Table of Contents
i) Executive Summary
ii) Media Market Overview
- A. OVERVIEW
- B. MARKET SIZE AND STRUCTURE
- C. MEDIA PENETRATION AND USAGE
- D. ADVERTISING SPEND
- E. GROWTH FORECAST
- F. MAJOR PLAYERS
- G. REGULATORY ENVIRONMENT
- H. DEAL ACTIVITY
- I. INTERNET PENETRATION AND USAGE
- J. TELECOMS ENVIRONMENT
- K. COUNTRY PROFILE
Table of figures
- 1) Development of the Indian media market
- 2) Indian media market, revenues
- 3) Share of revenues by type
- 4) Reach of various media
- 5) Indian Adspend
- 6) % Adspend by media type
- 7) % growth in adspend (1994 - 2008)
- 8) Adspend, CAGR historic growth
- 9) Adspend - leading categories of advertisers
- 10) Adspend - leading advertisers
- 11) Adspend growth prospects
- 12) Indian media market, growth forecast
- 13) Indian media market, chart (2007- 12)
- 14) Indian adspend, growth forecast (2007- 12)
- 15) Major players by sector
- 16) Foreign investment rules in media
- 17) Major deals by media companies
- 18) Major deals by financial investors
- 19) Number of active Internet users
- 20) Internet subscribers
- 21) Internet subscription pricing
- 22) Key statistics, telecoms market
- 23) Major fixed line telecoms operators
- 24) Market shares of GSM operators
- 25) Growth in number of mobile subscribers
- 26) Major mobile telecoms operators
- 27) Major PCO operators
- 28) Key statistics on the BRIC economies
- 29) Map of India, Major cities
- 30) Map of India, States by language
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