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Market Research Report

Social Networking Services in the United States - Popular, Yes, But How to Monetize Them?

Published by IDC Contact us : +1-860-674-8796
Published 2007/08 Content info Pages: 21
Product code ID55259
Price From  US $ 3500 Order/Price list
US $ 3500 PDF by E-mail (Single User License)
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Description TOC

Table of Contents

  • Table of Contents
  • IDC Opinion
  • In This Study
  • Situation Overview
    • Introduction
    • What Are Social Networks?
    • Table: Select U.S. Social Networking Services by Tier
    • Notable U.S. Social Networking Services
    • The Business Benefits of Social Networks
      • Direct Revenue Business Models
        • Advertising
        • Subscriptions
        • eCommerce
      • Indirect Revenue Business Benefits
    • Mobile Social Networks
  • Future Outlook
    • Growing Popularity of Social Networking
    • Services Explosion and Consolidation, Big Players' Future
    • Business Models
    • Interoperability
    • Social Networks - The Operating Systems of the Future?
  • Essential Guidance
  • Learn More
    • Definitions and Taxonomy
    • Related Research
    • Synopsis
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