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Market Research Report

2007 U.S. Narrowband to Broadband Migration Survey

Published by IDC Contact us : +1-860-674-8796
Published 2007/12 Content info Pages: 28
Product code ID58971
Price From  US $ 3500 Order/Price list
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Description TOC

Table of Contents

  • Table of Contents
  • IDC Opinion
  • In This Study
    • Methodology
  • Situation Overview
    • General Trends
    • Figure: Length of Dial-Up Subscribership
      • Internet Service Provider
      • Table: Current Internet Service Provider
      • Figure: Top 3 Reasons for Selecting Current Internet Service Provider
      • Table: Reason for Selecting Current Internet Service Provider
      • Average Monthly Spend
      • Figure: Average Monthly Bill for Internet Access
    • Satisfaction
    • Figure: Satisfaction with Current Internet Service Provider
    • Figure: Top 4 Reasons for Dissatisfaction with Current Internet Service Provider
    • Switching Behavior
    • Figure: Internet Service Provider Churn
    • Figure: Current and Previous ISP of Respondents Who Switched ISPs Less than 1 Year Ago
    • Figure: Reasons for Switching Internet Service Providers
    • Figure: Likelihood of Switching Internet Service Providers
    • Figure: Factors Influencing Dial-Up Users to Change Internet Service Providers
    • Broadband Usage and Migration
    • Figure: Use of Other Internet Access Technologies at Home (% of Respondents)
    • Figure: Prior Interest in Subscribing to Broadband Among Households That Have Never Had Broadband (% of Respondents)
    • Figure: Likelihood of Migrating from Dial-Up to Broadband
    • Figure: Factors Affecting Decision Not to Migrate from Dial-Up to Broadband
    • Figure: Importance of Factors That Would Encourage Dial-Up Users to Migrate to Broadband
    • Personal Computer Ownership
    • Figure: Desktop and Laptop PC Ownership
    • Online Activities and Applications
    • Figure: Activities Done Online
    • Figure: Subscription to Premium Online Services
    • No Internet Access at Home
    • Demographics
    • Table: Demographic Snapshot of Respondents with Dial-Up and Without Internet Access
    • Table: Respondents by Employment Status
    • Table: Respondents by Work-at-Home Status
    • Table: Respondents by Home Ownership
    • Table: Respondents by Location of Residence
    • Table: Respondents by Number of People in Household
    • Table: Respondents by Number of Children in Household
    • Table: Respondents by Age
    • Table: Respondents by Gender
    • Table: Respondents by Annual Household Income
    • Table: Respondents by Race
  • Future Outlook
  • Essential Guidance
  • Learn More
    • Related Research
    • Synopsis
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