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Market Research Report

Asia/Pacific (Excluding Japan) Consumer Internet Survey, 2007

Published by IDC Contact us : +1-860-674-8796
Published 2008/02 Content info Pages: 58
Product code ID62878
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Description TOC

Abstract

This IDC study looks at the trends of consumers Internet access market in the Asia/Pacific (excluding Japan) or APEJ. The data leveraged in this survey is from Project Skypad and focuses on broadband use, WLAN WiFi access in the home, and online purchases.

"The Internet access market in APEJ continues to show strong growth, particularly among urban users as network deployments expand and services available over a broadband connection increase. In order for service providers (SPs) to continue to migrate narrowband consumers to broadband, they need to work to bundle voice, video, and data at the proper price point. In addition, SPs will need to work with content owners and device manufacturers to help develop and sell new products and services to encourage further broadband usage," says Kenneth Liew, senior market analyst, Communications Research, IDC Asia/Pacific.

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