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Market Research Report

Consumer Internet Video Survey Results: The Basics of Consumer Behavior in the United States

Published by IDC Contact us : +1-860-674-8796
Published 2008/03 Content info Pages: 21
Product code ID64623
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Description TOC

Table of Contents

  • Table of Contents
  • IDC Opinion
  • In This Study
    • Methodology
  • Situation Overview
    • Online Video Content
    • Figure: Types of Content Respondents Have Watched Online
    • Figure: Sites Respondents Have Gone to for Video Content in Past Three Months
      • Top-Tier Content Online
      • Figure: Likelihood of Respondents Watching Movies Online Again
      • Figure: Reasons Respondents Watched Movies Online Instead of on a TV
      • Figure: Reasons Respondents Watched TV Shows Online Instead of on a TV
      • User-Generated Content
      • Figure: Methods Respondents Used to Find User-Generated Content
    • Interacting with Video
    • Figure: Frequency with Which Respondents Watch Internet Video
    • Figure: Length of Time Respondents Typically Watch Internet Video
    • Figure: Respondents Watching More Internet Video than a Year Ago
    • Figure: Activities Respondents Cut Back on to Spend More Time Watching Internet Video
    • Figure: Device Respondents Most Commonly Use to Watch Internet Video
    • Where Is All the Video Coming From?
    • Figure: Respondents Currently Posting Content Online
    • Figure: Frequency with Which Respondents Post Content Online
    • Figure: Types of Content Respondents Post Online
    • Figure: Respondents' Motivation for Posting Content Online
      • Looking Forward
      • Figure: Respondents' Expectations to Post Video Online More Frequently over the Next Year
      • Figure: Intent of Respondents' Not Currently Posting Video Online to Post Next Year
    • The YouTube Factor
    • Figure: Respondents' Perception of YouTube' s Dominance
  • Future Outlook
  • Essential Guidance
    • Premium Content Owners and Advertisers
    • UGC
    • Pay TV Providers
    • Next-Generation DVD-Blu-ray
  • Learn More
    • Related Research
    • Synopsis
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