Abstract
This IDC study examines the market for GPS devices, focusing on the three key
components of the device ecosystem - the map data providers, navigation
software developers, and the hardware sellers. The report also considers the
major trends in the area of GPS and location-based services (LBS), as well as
the main challenges currently facing GPS companies.
"The demand for GPS is picking up pace in APEJ, benefiting the myriad of local
players in the market. For some, though, fortunes in 2007 were down from 2006,
as incumbents were squeezed by global entrants and domestic upstarts. The APEJ
GPS value chain is thus in a state of flux, and consolidation is likely to
occur in the next two years," says Aloysius Choong, research manager, IDC
Asia/Pacific.
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