Abstract
This Global Retail Insights report presents a comprehensive view of the IT
trends, challenges, and opportunities that will shape the U.S. retail industry
in 2008. From reporting on the general health of the industry, zeroing in on
the fastest-growing geographic segments and top technology buyers, to key IT
budget and industry metrics, this guide gives retailers and vendors a
bird' s-eye view of everything they need to know to build a go-to-market plan
for the coming year. With its unique blend of key historical data and top
predictions for 2008, this document is an essential tool for sales territory
planning, resource allocation, and vertical market strategy refinement.
"Despite a shaky economy and uncertain consumer spending expectations,
retailers will continue to make significant information technology investments
in 2008 to improve bottom-line growth and foster long-term success.
Differentiation and improved customer service will drive in-store investments.
The need to understand and serve customers more efficiently and profitably will
drive demand planning, price optimization, business intelligence, and supply
chain visibility implementations. Retailers will make careful strategic
investments to stay competitive and position themselves for growth," says
Leslie Hand, research director of Supply Chain and Demand Planning at Global
Retail Insights.
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