Abstract
This IDC study examines the growing market for PNDs, outdoor fitness, marine,
and OEM in-vehicle navigation solutions over the 2008-2012 forecast period.
Overall shipments for all four segments will grow to 51.3 million units in 2008
and to 93.2 million units in 2012, representing a CAGR of 20.2% through 2012.
PNDs will capture the majority of the consumer navigation device market, with
over 75% share for the forecast period.
"As market awareness and the explosive growth for PNDs capture consumer
awareness and mindshare for GPS technology, the consumer navigation market
continues to expand," said Diana Hwang, research manager for IDC' s Consumer
Navigation program. "GPS has and will continue to fundamentally impact the way
consumers live and conduct their daily lives, and this trend will continue as
standalone dedicated navigation devices morph into more intelligent, connected
solutions in the future."
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