2008 U.S. Small and Medium-Sized Businesses Desktop PC Brand and Channel Preferences

Table of Contents

• Table of Contents
• IDC Opinion
• In This Study
  • Methodology
• Situation Overview
• Figure: U.S. Small Business Desktop PC Ownership by Brand, 2007
• Figure: U.S. Medium-Sized Business Desktop PC Ownership by Brand, 2007
• Figure: U.S. Small Business Planned Desktop PC Purchases in the Next 12 Months by Brand, 2007
• Figure: U.S. Medium-Sized Business Planned Desktop PC Purchases in the Next 12 Months by Brand, 2007
  • Desktop PC Brand Loyalty: Vendor "Stickiness" Among Those Planning to Buy
  • Figure: U.S. Small Business Desktop PC Brand Loyalty, 2007
  • Figure: U.S. Medium-Sized Business Desktop PC Brand Loyalty, 2007
  • Table: U.S. Small Business Desktop PC Brand Purchase Plans in the Next 12 Months, 2007 (% of Respondents)
  • Table: U.S. Medium-Sized Business Desktop PC Brand Purchase Plans in the Next 12 Months, 2007 (% of Respondents)
  • Table: Alternative Desktop PC Brand That U.S. Small Businesses Are Planning to Purchase in the Next 12 Months, 2007
  • Table: Alternative Desktop PC Brand That U.S. Medium-Sized Businesses Are Planning to Purchase in the Next 12 Months, 2007
  • Channel Preferences: Recent Purchases and Future Purchase Plans
  • Table: U.S. Small Business Channel Preference for Recent and Future PC Purchases, 2007 (% of Respondents)
  • Table: U.S. Medium-Sized Business Channel Preference for Recent and Future PC Purchases, 2007 (% of Respondents)
  • Table: U.S. Small Business Channel Preference for Recent PC Purchases by Company Size, 2007 (% of Respondents)
  • Table: U.S. Medium-Sized Business Channel Preference for Recent PC Purchases by Company Size, 2007 (% of Respondents)
  • Loyalty to PC Channels
  • Figure: U.S. Small Business PC Channel Loyalty, 2007
  • Figure: U.S. Medium-Sized Business PC Channel Loyalty, 2007
  • Table: U.S. Small Business Channel Preference for Future PC Purchases by Channel Used in Past, 2007 (% of Respondents)
  • Table: U.S. Medium-Sized Business Channel Preference for Future PC Purchases by Channel Used in Past, 2007 (% of Respondents)
• Future Outlook
• Essential Guidance
• Learn More
  • Related Research
  • Methodology
  • Synopsis