Abstract
This IDC study profiles 10 relatively small, emerging Canadian-based companies
offering solutions that we believe are worthy of highlighting to the broader
industry and have the potential to benefit the environment through the use of
information and communication technology (ICT), or to help make ICT itself more
environmentally responsible. This study provides a review of each company' s
technology and go-to-market strategy, partners, and customers. It touches upon
some of the overarching trends IDC is seeing in this market, the strategies and
characteristics these 10 companies share, and guidance to potential investors,
partners, and customers of these technologies.
"The movement to save energy in delivering computing services, both in direct
power consumption and cooling, is growing. Canadian entrepreneurs are
introducing innovations that enhance the efforts of the big manufacturers,"
says Chris Sullivan, vice president, Finance and Operations at IDC Canada. "But
there are also creative applications of information technology to other fields,
especially energy management, that will provide much greater benefit to society
by adding intelligence to the consumption of resources through feedback,
business intelligence, and real-time control."
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