Abstract
This IDC study provides forecasts for and analyses of the
Asia/Pacific (excluding Japan) or APEJ mobile service market for 11
countries in the region — Australia, Hong Kong, India, Malaysia,
the Philippines, the People' s Republic of China (PRC), Singapore, Korea,
Taiwan, Thailand, and Indonesia. This study also provides a review
of the mobile service markets in the said countries, SP
and competitive performances in 2008, and how subscriber and service
trends have evolved. Forecast data is also provided for the
total number of mobile subscribers and the mobile penetration rates
and the total mobile service revenue segmented by service type
— mobile voice and non voice — and by subscription
— prepaid and contract.
"Being the two most populous countries in
the region means that APEJ will remain the undisputed leader
in growth when it comes to mobile services. With the
expected launch of 3G (WCDMA) services in the PRC in
2009, another round of shocks will be felt around the
mobile market, the economies of scale that the PRC can
bring to the cost of equipment will be unheralded. The
interesting thing to look out for in the next few
years will be how the operator will utilize the ever-increasing
speed from the network, 21Mbps in 2008 to 42Mbps, the
kind of service that was denied them in the past
due to lack of bandwidth," says Alex Chau, senior research
manager, Mobile and Wireless Technologies/Services Research, IDC Asia/Pacific.
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