Abstract
This IDC study is based on a section of the
Asia/Pacific Software Survey, 2009, in which IDC interviewed key executives
in Asia/Pacific (excluding Japan) or APEJ to find out the
sentiments and adoption plans associated with customer relationship management (CRM)
software-as-a-service (SaaS) solutions. This study aims to find familiarity of
the respondents with SaaS and the benefits that are associated
with using SaaS. This study also deeps dive into the
CRM applications.
"A large percentage of respondents in Australia are not
familiar with SaaS, unlike in the People' s Republic of China
(PRC) which has the highest number of respondents that are
familiar with SaaS and are currently using or subscribing it
for some of their software solutions," says Sheila Lam, senior
market analyst, Enterprise Applications, IDC Asia/Pacific. "On a geographical analysis,
developing countries like India and the PRC indicated a higher
interest to migrate their on-premise applications to SaaS. However, concerns
on security, performance, and licensing methodology are hindering organizations from
implementing SaaS solutions," she adds.
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