Report: Product Positioning of Nokia's Booklet 3G and Its Impact on the Netbook PC Market

Product Positioning of Nokia's Booklet 3G and Its Impact on the Netbook PC Market

Published by

Market Intelligence & Consulting Institute (MIC)

Published

2009/09

Content info

8 pages

Product code

III100790

Price

From US $ 1320

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Abstract

In February 2009, Nokia announced its intention to enter the netbook PC market. On September 2, at the Nokia World 2009 event, the company announced the specifications and price of its netbook PC product Booklet 3G. For its Booklet 3G product, Nokia has opted for the mainstream Wintel architecture. The product features a 10.1" screen and is equipped with the Ovi platform. This report examines the product positioning of Nokia' s Booklet 3G and analyzes the impact of this new product on the netbook PC market.

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