The Blurring Boundaries between Smartphones and Feature Phones

Table of Contents

• 1. Traditional Distinction between Smartphones and Feature Phones
• 2. Boundaries between Smartphones and Feature Phones Blurring
  • 2.1 Prices
  • 2.2 Software Applications
    • 2.2.1 Qualcomm BREW MP Provides Flexible Development Environment
    • 2.2.2 Microsoft OneApp Integrates Popular Applications
  • 2.3 Product Strategy
    • 2.3.1 Nokia Uses Feature Phone Roll-out Strategies in Smartphone Market
    • 2.3.2 Samsung, LG Develop Own Operating Platforms
• MIC Perspective
• Appendix

List of Topics

• Traditional distinction between Smartphones and feature phones in the mobile phone industry
• Blurring boundaries between Smartphones and feature phones from three different perspectives: prices, software applications and vendors' product strategies
• Price analysis includes overall price developments of Smartphones and feature phones in 2008 and 2009 and detailed price trends within these respective product segments
• Software application analysis includes Qualcomm' s BREW MP and Microsoft' s OneApp, as well as worldwide Smartphone OS market share in the period 2007-2009
• Product strategy analysis include Nokia, Samsung, and LG
• Companies and organizations analyzed or mentioned in the report include: Adobe, Apple, Dell, Foxconn, Google, HTC, Lenovo, LG, Mediatek, Microsoft, Motorola, Nokia, Palm, Qualcomm, RIM, Samsung, Sony Ericsson, Sprint, Verizon Wireless, Vogins Technology

List of Tables

• Table 1. Android Smartphones of Major Branded Vendors, 2009
• Table 2. High-end Feature Phones of Major Branded Vendors, 2009
• Table 3. Nokia 5800 XpressMusic Series Smartphone Specifications

List of Figures

• Figure 1. Price Boundaries between Smartphones and Feature Phones Becoming Increasingly Blurred, 2008-2009
• Figure 2. Worldwide Smartphone OS Market Share, 2007 - 2009