Abstract
"Online TV and video services will generate revenues of US$6.3 billion in
2012, almost ten times the 2006 figure. North America will comfortably be the
largest revenue-generating region, accounting for 65% of the global total by
2012." Source: Informa Telecoms & Media
The report includes important illustrative statistics and reliable forecasts
to 2012. Analysis of this pivotal market is worldwide, with its comprehensive
forecasts broken down by region and for the leading 14 countries in detail.
Key Coverage
Major industry questions answered in this report include:
- Where is online TV and video best placed to make an impact?
- What broadband penetration patterns are emerging and how will these affect
this key new sector?
- Can sufficient content be licensed to make legitimate services
sufficiently compelling?
- Which business model already has a competitive edge that it can exploit?
- In which countries has online TV and video already made an impact?
- Who are the key players and what are their strategies for success?
With fundamental change occurring swiftly and on such a large scale, do you
have the clear and reliable analysis that will enable you to exploit new
opportunities in this thriving new market? The wealth of experience gained
from our team of expert analysts ensures that Online TV and Video is the
ultimate management report providing in-depth intelligence on this important
new direction for the TV business.
Forecasts
Forecasts to 2012 - track trends and pinpoint opportunities with extensive
forecasts, including download/streaming revenues, advertising revenues,
broadband numbers and penetration for 14 countries
Key Issues Addressed
- Track trends and pinpoint opportunities with reliable forecasts for
this pivotal new sector
- Find out how digital media is changing the broadcast and programme
supply industries
- Study revenue distributions between advertising and download models
- Discover the new strategies and business models offering early
promise in this nascent business
- Evaluate investment opportunities offered by previously
inaccessible demographic groups
- Learn which of the emerging new technologies will offer the most
profitable opportunities
Who should read this report
Essential reading for:
- TV content suppliers: Discover the strategies your competitors are
using and find out how new technology and investment is changing the face of
broadcasting in a way that could enhance your future prospects
- ISPs, Terrestrial Broadcasters, Cable, satellite and IPTV
operators: Learn more about the competition and where online TV and Video
can fit into your business strategy
- Investment Banks: Gain valuable insights into how this developing
market will enable you to maximize your investment opportunities
- Analysts, legal and financial: Use our forecasts, historic data and
independent analysis to build your knowledge of this new sector and identify
where your own expert knowledge may be required
- Broadcast Technology companies: As a newly emerging sector, Online
TV and Video offers new revenue streams. Identify which technological
developments are likely to have a profitable impact on your business.
Countries / Sectors / Companies Covered
Countries covered:
- Australia
- Brazil
- Canada
- China
- France
- Germany
- Italy
- Japan
- Mexico
- South Korea
- Spain
- Taiwan
- UK
- US
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