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Market Research Report

Multimedia Handsets & Devices: Competition & Convergence: Games (Worldwide market Analysis, Strategic Outlook & Forecasts to 2011)

Published by Informa Telecoms & Media Contact us : +1-860-674-8796
Published 2007/03 Content info  
Product code ITM50752
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Description TOC

Table of Contents

CHAPTER 1

  • INTRODUCTION
    • Figure 1.1: Potential of mobile gaming devices 2007
  • Market definition
    • Figure 1.2: Shared and differentiating characteristics of handsets and portable consoles
  • Positioning and segmentation of gaming devices
    • Figure 1.3: Positioning and segmentation of gaming-capable devices

CHAPTER 2

  • DEMAND
  • Consumer segmentation
    • Figure 2.1: Segmentation of gamer profiles and characteristics
    • Figure 2.2: Mobile games segment sizing
    • Figure 2.3: Roadmap for the development of mobile game genres
  • Buying behaviour
    • Figure 2.4: Importance of features by gamer segment
  • Usage characteristics
  • Mobile applications market and mobile gaming
    • Figure 2.5: Mobile content evolution
    • Figure 2.6: Mobile traffic by application type, 2005-2011
    • Figure 2.7: Wireless Java data traffic by application, 2005-2011
  • Java markets
    • Figure 2.8: Sample Java service availability by country
  • BREW markets
    • Figure 2.9: Operators offering BREW services and device vendor suppliers, as of June 2006

CHAPTER 3

  • SUPPLY
  • Gaming devices value chain
  • Mobile handsets
    • Figure 3.1: Mobile handset gaming value chain (non-embedded)
  • Portable consoles
    • Figure 3.2: Portable games console value chain
  • Distribution
  • Mobile handsets
    • Figure 3.3: Mobile handset distribution model
    • Figure 3.4: Global revenues by game sales channels
  • Portable consoles
    • Figure 3.5: Portable console distribution model
    • Figure 3.6: Cumulative sales/shipments of NDS and PSP units, as at end-2006
  • Crossover - the effect of the N-Gage
  • Mobile gaming handset segmentation
    • Figure 3.7: Device segmentation and associated gamer and handset tier segmentation
  • Java handsets - market drivers
    • Figure 3.8: Estimated Java penetration (%), by handset tier
  • BREW handsets - market drivers
    • Figure 3.9: BREW-enabled handset vendors
    • Figure 3.10: Major handset vendor share of BREW devices, 2004 & mid-2006
  • The challenges in mobile gaming
    • Figure 3.11: Example of fragmentation of screen resolution/size adaptations

CHAPTER 4

  • VENDORS
  • Handset vendors
  • Nokia
  • Sony Ericsson
  • LG
  • Samsung
  • Motorola
  • Others
  • Console vendors
  • Nintendo
    • Figure 4.1: Nintendo DS cumulative sales, September 2006
  • Sony
    • Figure 4.2: Sony PSP cumulative shipments, September 2006
  • Other console vendors
    • Figure 4.3: Device comparison

CHAPTER 5

  • TECHNOLOGY AND ENABLERS
  • Networks
    • Figure 5.1: Downloaders of games by network type, % of average monthly subscribers, 4Q05
    • Figure 5.2: Network technologies in gaming devices and use cases
  • Chipsets and graphics
  • Chipset manufacturers
    • Texas Instruments
      • Figure 5.3: TI OMAP and wireless chipset segmentation
      • Figure 5.4: OMAP 3 platform game and multimedia capabilities
    • Qualcomm
      • Figure 5.5: Qualcomm MSM chipset segmentation and multimedia capabilities
      • Figure 5.6: Qualcomm wireless processor evolution in graphics
  • 3D graphics
    • Hardware graphics
      • Figure 5.7: Selected handsets with hardware-accelerated 3D graphics
    • Software graphics and APIs
      • Figure 5.8: Software/hardware stack in mobile handsets
  • Development platforms and native gaming
  • Khronos Group
    • Figure 5.9: OpenKODE native deployment
  • Ideaworks3D - Airplay Development Tool
  • Adobe Flash Lite
    • Flash vs Java, advantages and drawbacks as gaming platform
  • Other hardware considerations.
  • Displays
  • Form factors and interfaces
    • Figure 5.10: Examples of game-enhancing attachments for mobile handsets
    • Figure 5.11: Qualcomm 6550 Slingshot prototype
  • Battery life
  • Distribution and acquisition of content
  • Super-distribution

CHAPTER 6

  • FORECASTS AND SCENARIOS
  • Java handset forecasts
    • Figure 6.1: Worldwide total and Java handset sales 2005-2011
    • Figure 6.2: Worldwide total and Java handset sales by network technology, 2005-2011
    • Figure 6.3: Java handset sales by region, 2005-2011
  • BREW handset forecasts
    • Figure 6.4: Worldwide BREW and Java handset sales 2005-2011
    • Figure 6.5: Worldwide BREW versus Java over CDMA handsets sales 2006-2011
    • Figure 6.6: BREW handset sales by region 2005-2011
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