Abstract
“At end-2014, the Middle East and North Africa region will have approaching 50
million multichannel TV homes, meaning more than 70% of households will have
cable/satellite television. Sub-Saharan Africa' s 800 million TV households
also offer plenty of untapped potential.”
The report looks at present market trends, and evaluates the future
direction the market is taking. It includes important illustrative statistics
and reliable forecasts to 2014. The analysis provides in-depth profiles for
the region' s leading 25 countries.
What' s new in this edition?
- Fully revised and updated forecasts to 2014 Providing clear and reliable
analysis allowing you to track trends and pinpoint opportunities. Forecasts
include; satellite TV homes, MMDS/Cable TV households, Multichannel TV homes
and pay TV penetration
- Major new profiles of South Africa and Nigeria giving you unrivalled
pan-continental analysis that will enable you to exploit new opportunities in
this emerging TV market
- Detailed analysis of the 17 key MENA territories this year extended to
include extensive profiles of Africa' s major markets allowing you to pinpoint
new opportunities and highlight territories ripe for investment
- Market profiles of 6 additional emerging African territories from Angola
to Zimbabwe giving you important local knowledge to make informed business
decisions
Key questions and topics addressed in this report:
- Assess the impact of the numerous free-to-air satellite channels
- Find out whether changes in regulation are improving market access
- Learn how new technologies such as IPTV are revolutionising the broadcast
sector in the Middle East and Africa
- Evaluate investment opportunities in new regions
- How is Multichoice reacting to increasing competition?
Major industry questions answered in this report include:
- What pay TV platforms are succeeding in the Middle East and Africa?
- Who are the key players and what are their strategies for success?
- Could the cable operators provide a challenge to satellite' s dominance?
- Is IPTV best positioned to challenge the incumbent pay TV players?
- Will free-to-air multichannel homes start to convert to paid services?
Who should read this report?
- TV companies: Discover the strategies your competitors are using
and find out how more liberal markets are changing the face of broadcasting in
the Middle East and Africa.
- Investment banks: Gain valuable insights into which countries will
enable you to maximise your investment opportunities and how liberalisation
could now be allowing entry into previously inaccessible markets.
- Analysts, legal and financial: Use our forecasts, historic data and
independent analysis to build your knowledge of the sector and identify where
your own expert knowledge may be required.
- Broadcast technology companies: With TV in the Middle East and
Africa increasing in sophistication, identify which technological developments
are likely to have a profitable impact on your business.
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