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Market Research Report

Satellite Industry: Growth Outlook for the Medium Term

Published by IDATE Contact us : +1-860-674-8796
Published 2006/09 Content info 220 pages
Product code IU42586
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Description TOC

Table of Contents

1. Markets likely to increase demand for satellite capacity

  • 1.1. Direct to the home broadcasting (DTH)
    • 1.1.1. Market growth
    • 1.1.2. Satellite's technical properties and assets
    • 1.1.3. The market's significance for a operator satellite
  • 1.2. High definition TV
    • 1.2.1. Developmental context
    • 1.2.2. Satellite's technical properties and assets
    • 1.2.3. The market's significance for a satellite operator
  • 1.3. Mobile TV
    • 1.3.1. Developmental context
    • 1.3.2. State of market development
    • 1.3.3. Satellite's technical properties and assets
    • 1.3.4. The market's significance for a satellite operator
  • 1.4. Other media services
    • 1.4.1. Digital cinema
    • 1.4.2. On-demand TV services: PPV, VoD, PVR
    • 1.4.3. In-flight entertainment
  • 1.5. Digital radio
    • 1.5.1. State of market development
    • 1.5.2. Satellite's technical properties and assets
    • 1.5.3. The market's significance for a satellite operator
  • 1.6. Internet services
    • 1.6.1. One-way internet access services
    • 1.6.2. Backhauling solutions
    • 1.6.3. Two-way broadband access services
    • 1.6.4. Mobile internet access services
  • 1.7. Geographical positioning
    • 1.7.1. State of market development
    • 1.7.2. Satellite's technical properties and assets
    • 1.7.3. The market's significance for a satellite operator
    • 1.7.4. Geographical positioning for telemetry

2. Satellite operators' disparate strategies and distinctive positioning in these markets

  • 2.1. Principal market opportunities by geographical zone
  • 2.2. Positioning of a selection of major satellite operators
  • 2.3. Analysis of satellite operators' strategic orientations
    • 2.3.1. Global operators vs. regional operators
    • 2.3.2. Emergence of two global operators
    • 2.3.3. Regional operators' various strategies
    • 2.3.4. Three strategic options for satellite operators

3. The satellite industry facing major challenges

  • 3.1. Expected technological innovations
    • 3.1.1. Expected growth of the satellite base
    • 3.1.2. Expected developments for launchers
    • 3.1.3. Developments expected on the ground
  • 3.2. New services and the satellite frequency challenge
    • 3.2.1. Principles of spectrum management
    • 3.2.2. Frequency use and availability
    • 3.2.3. Stakes surrounding the L band in Europe
    • 3.2.4. Stakes surrounding the S-UMTS band in Europe
  • 3.3. A situation of excess capacity
  • 3.4. Growing competition in the video distribution market
    • 3.4.1. Partial recovery of service zones
    • 3.4.2. Growth prospects shaped by network capacity and potential footprint
    • 3.4.3. Competition and broadcasting costs
    • 3.4.4. Satellite vs. rival networks: meeting the TV sector's challenges
    • 3.4.5. Specific business strategies
  • 3.5. What role for satellite in the mobile TV market?
    • 3.5.1. Mobile TV: satellite and terrestrial technologies vying for the market
    • 3.5.2. Strengths and weaknesses of satellite solutions
    • 3.5.3. Outlook for satellite vs. terrestrial
  • 3.6. What role for satellite in the broadband access market?
    • 3.6.1. A broadband access market dominated by DSL, outdoing cable modem and new alternative technologies
    • 3.6.2. Overriding trends in the internet access market
    • 3.6.3. The most viable positioning for satellite
  • 3.7. Satellite industry feeling the impact of consolidation and privatisation
    • 3.7.1. Private shareholders increasingly present in industry players' equity
    • 3.7.2. Further consolidation of the sector?

IDATE

Tables

  • Table 1: Summary of the different markets examined in this report, and associated case studies
  • Table 2: Breakdown of TV households worldwide (% of TV households)
  • Table 3: Satellite pay-TV households around the world, by zone
  • Table 4: Breakdown of TV households - North America
  • Table 5: Breakdown of TV households - Europe
  • Table 6: Breakdown of TV households - Latin America
  • Table 7: Breakdown of TV households - Asia-Pacific
  • Table 8: Breakdown of TV households - Africa/Middle East
  • Table 9: Comparison of network coverage in Europe
  • Table 10: Some features of cable, satellite, DTT and ADSL TV networks and services in Europe
  • Table 11: Satellite's positioning in the DTH market: SWOT analysis
  • Table 12: SkyPerfecTV!'s HD strategy
  • Table 13: HDTV offers in the major European markets
  • Table 14: HDTV service transport on broadcasting networks in Europe
  • Table 15: HDTV service transport on broadcasting networks in the US
  • Table 16: Possible space gains on the satellite network (for one repeater)
  • Table 17: Comparison of networks enabling HD broadcasting
  • Table 18: Satellite's positioning in the HDTV market: SWOT analysis
  • Table 19: Subscriber growth forecasts for the TU Media offer
  • Table 20: Satellite's positioning in the mobile TV market: SWOT analysis
  • Table 21: Satellite's positioning in the digital cinema market: SWOT analysis
  • Table 22: Satellite's positioning in the on-demand services market: SWOT analysis
  • Table 23: Satellite's positioning in the in-flight entertainment market: SWOT analysis
  • Table 24: Partnerships between satellite radio broadcasters in the US and automotive manufacturers
  • Table 25: Characteristics of the European E-SDR standard, planned for a digital satellite radio service
  • Table 26: Satellite's positioning in the digital radio market: SWOT analysis
  • Table 27: Satellite's positioning in the one-way internet access market: SWOT analysis
  • Table 28: Satellite's positioning in the backhauling market: SWOT analysis
  • Table 29: Number of two-way satellite internet access subscribers
  • Table 30: Satellite's positioning in the two-way internet access market: SWOT analysis
  • Table 31: Satellite's positioning in the mobile internet access market: SWOT analysis
  • Table 32: Status of satellite navigation systems, both operational and in the deployment stage, around the world
  • Table 33: Satellite's positioning in the geographical positioning market: SWOT analysis
  • Table 34: Principal sectors that use satellite telemetry solutions
  • Table 35: Transportation sector applications for satellite navigation systems
  • Table 36: Principal opportunities for fixed satellite services in the business and consumer markets around the globe
  • Table 37: Profile of the satellite operators being analysed in terms of geographical coverage, service line and satellite fleet
  • Table 38: SWOT analysis of a global satellite operator
  • Table 39: SWOT analysis for a regional satellite operator
  • Table 40: Typology of medium-term strategies likely to be rolled out by satellite operators
  • Table 41: Geostationary satellite launch forecasts for 2006 and 2015
  • Table 42: Frequencies likely to be used for mobile TV services in Europe
  • Table 43: Possible technology/frequency combinations
  • Table 44: Comparison of network coverage
  • Table 45: Cost structure by type of network
  • Table 46: Comparison of the annual cost (€ ) for each broadcasting mode of delivering one channel to a household, according to the service's penetration rate
  • Table 47: Comparison of the annual cost (€ ) of delivering one channel to a household, according to penetration rate (including other services)
  • Table 48: Some features of cable, satellite, DTT and ADSL TV networks and services in Europe
  • Table 49: Comparison of the networks' strengths and weakness, in terms of commercial positioning
  • Table 50: 2005 marked by IPOs by five operators satellite

Figures

  • Figure 1: Weight of the different TV broadcasting networks around the world in 2005
  • Figure 2: Breakdown of satellite TV households around the world, by zone, in 2004
  • Figure 3: SDTV, HDTV and 2K (film) picture formats
  • Figure 4: Satellite TV broadcasting orbits in Japan
  • Figure 5: Channel allocation for digital BS in Japan
  • Figure 6: Example of a frequency reuse scheme between several European countries
  • Figure 7: Mobile satellite TV broadcasting in S-DMB
  • Figure 8: Growth of the number of cinema screens worldwide
  • Figure 9: Growth of American operators XM and Sirius's subscriber base up to 2015
  • Figure 10: Geographical coverage of the WorldSpace service
  • Figure 11: How one-way internet access works
  • Figure 12: Options for use of a satellite link within a terrestrial cellular architecture
  • Figure 13: Revenue growth for the broadband satellite market worldwide
  • Figure 14: How two-way satellite internet access works
  • Figure 15: How the CBB service works
  • Figure 16: How mobile internet access via satellite/Wi-Fi works
  • Figure 17: How a satellite navigation system works
  • Figure 18: The most potentially significant markets for satellite operators
  • Figure 19: State of development of a selection of satellite markets around the world (subscribers at the end of 2005)
  • Figure 20: Medium-term market potential for HDTV services around the world
  • Figure 21: Medium-term market potential for DTH services around the world
  • Figure 22: Medium-term market potential for two-way internet access services for businesses around the world
  • Figure 23: Medium-term market potential for two-way residential internet access services around the world
  • Figure 24: Medium-term market potential for digital radio services around the world
  • Figure 25: Medium-term market potential for IPTV services around the world
  • Figure 26: Medium-term market potential for mobile TV services around the world
  • Figure 27: Comparative weight of 2005* revenues generated by the satellite operators being analysed
  • Figure 28: Satellite operators' comparative weight in terms of number of commercial geostationary satellites owned
  • Figure 29: Eutelsat's medium-term strategy by geographical zone
  • Figure 30: SES Global's medium-term strategy by geographical zone
  • Figure 31: Telsat's medium-term strategy by geographical zone
  • Figure 32: Intelsat/PanAmSat's medium-term strategy by geographical zone
  • Figure 33: Asiasat's medium-term strategy by geographical zone
  • Figure 34: Percentage of active C and in Ku-band transponders, by region, in 2004
  • Figure 35: Comparison of the annual cost (€ ) for each broadcasting mode of delivering one channel to a household, according to the service's penetration rate
  • Figure 36: Comparison of the annual cost (€ ) of delivering one channel to a household, according to penetration rate (including other services)
  • Figure 37: Comparison of technologies
  • Figure 38: DSL variations, by bitrate
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