The Worldwide Market for Mobile Handsets - 2009 Ed.

Table of Contents

Executive Summary

Chapter 1 - Introduction, Scope & Methodology

• 1.0 Introduction
• 1.1 Scope
• 1.2 Methodology
• 1.3 Exchange Rates

Chapter 2 - Strategic Considerations for Mobile Network Operators

• 2.0 Introduction
• 2.1 Average Revenue per User (ARPU)
• 2.2 Average Selling Price
• 2.3 Average Replacement Period
• 2.4 Handset Tier Evolution
• 2.5 Next Generation Network Evolution

Chapter 3 - Key Technology Trends for OEMs

• 3.0 Introduction
• 3.1 Bill of Materials (BOM)
• 3.2 Ultra-Low Cost (ULC) Handsets
• 3.3 Multimedia & Messaging
• 3.4 Connectivity
• 3.5 Input-Output (I/O) Technology
• 3.6 Evolution of SIM Cards
• 3.7 Storage & Memory Trends
• 3.8 Battery & Power Management Technology
• 3.9 Handset Operating Systems
• 3.10 Next Generation Handset Technologies

Chapter 4 - The Worldwide Market for Mobile Handsets

• 4.0 Introduction
• 4.1 Worldwide Market for Mobile Handsets
• 4.2 Worldwide Cellular Installed Base
• 4.3 Worldwide Shipments of Mobile Handsets

Chapter 5 - The Americas Market for Mobile Handsets

• 5.0 Introduction
• 5.1 Americas Cellular Installed Base
• 5.2 Americas Mobile Handset Shipments

Chapter 6 - The Asian Market for Mobile Handsets

• 6.0 Introduction
• 6.1 Asia Cellular Installed Base
• 6.2 Asia Mobile Handset Shipments
• 6.3 Role of China in the Handset Market

Chapter 7 - The European Market for Mobile Handsets

• 7.0 Introduction
• 7.1 European Cellular Installed Base
• 7.2 European Mobile Handset Shipments

Chapter 8 - The Middle East & Africa Market for Mobile Handsets

• 8.0 Introduction
• 8.1 Middle East & Africa Cellular Installed Base
• 8.2 Middle East & Africa Mobile Handset Shipments

Chapter 9 - Competitive Environment

• 9.0 Introduction
• 9.1 Market Leaders
• 9.2 Other Manufacturers of Interest
• 9.3 Competitive Environment