Online Payments Forecast: Alternative Payments to Go Mainstream as Consumers Seek Security and Convenience

Alternative payments will allow online merchants to drive mainstream sales among emerging online population segments, reaching new consumers and enhancing conversion through alternatives to credit and debit cards. Javelin provides a new forecast model to predict overall US online shopping volume and the breakdown among various payment types, both mainstream and alternative. Additionally, Javelin analyzes the unfolding benefits and competitive implications of alternative payments, revealing the consumer attitudes and behaviors that will lead to growth among both alternative and mainstream payment types.

• What is the outlook for US online transaction volume through 2012?
• Which payment types- among mainstream and alternative methods- will realize the fastest growth, and what are the profit implications to merchants and payments firms?
• What impact is Google Checkout having on alternative and mainstream payments?
• How do various demographic groups select online payment types?
• Which consumer attitudes most significantly affect online payment choice?

Audience: Online Merchants, Alternative Payments Providers, Merchant Service Providers, Card Networks, Card Issuers, Financial Institutions

Length: 23 pages

15 charts/graphs

• American Express
• Bill Me Later, Inc.
• Discover Financial Services, Inc.
• eBay Inc.
• Google Inc.
• MasterCard Incorporated
• PayPal, Inc.
• Visa Inc.