Report: 2008 US Mobile Banking Benchmark Study: Mobile Access, Features, and Security

Overview
Primary Questions
Findings And Analysis
Methodology
Executive Summary
Value Proposition
Expand Access Via Multiple Platforms To Draw In Consumer Groups
- How Setup Affects Access
- Utilize The Mobile Phone Channel For Setup
- Tech Savvy And Unbanked Show Increased Likelihood To Use Mobile Banking
Security Is The Sticking Point For Consumers Adoption
- How Consumer' s Risk Changes By The Channel
What Transactions Are Showing Up Now On The Mobile Banker' s Screen
Access, Security And Features-What Banks Are Offering Now
- Access: What Banks Are Offering Now
  - The Big Ten FIs And What They Are Offering
- Security: What Banks Are Offering Now
- Features: What Banks Are Offering Now
  - Basic Functions
  - Intermediate And Advanced Functions
  - Opportunities For Improvement
  - Unique Features
How To Assess The Three Access Platforms
- Penetration Rates
- Cost Differences
- Partnerships With Wireless Carriers
- Ease Of Setup And Use
- Mobile Browsers
- Security Levels
- Tracking Usage Patterns Of Current Mobile Bankers
- Best Functions For Each Application
Mobile Service Platform Providers
Appendices
Related Research
Companies Mentioned

Table of Figures

Figure 1: Screenshot from Kiwibank' s Mobile Banking Demo
Figure 2: Mobile Phone Features Used by Mobile Bankers vs. All Consumers with Mobile Phones
Figure 3: Online Bankers vs. Non-Online Bankers Likelihood to Conduct Mobile Banking
Figure 4: Likelihood to Use Mobile Banking by Consumer Groups
Figure 5: Top Consumer Security Concerns about Mobile Banking
Figure 6: How the Availability of New Channels of Banking Affects Consumer Risk Behavior
Figure 7: Tech CU' s Multifactor Authentication Log-In Process
Figure 8: Mobile Banking Activities by Mobile Bankers Last 30 Days vs. Last 12 Mos.
Figure 9: Mobile Offerings-Functions to Be Reviewed
Figure 10: Percentage of Financial Institutions Providing Access by Platform
Figure 11: Chase Mobile' s Text Message-based Mobile Banking Solution
Figure 12: Top Ten Financial Institutions and their Planned Mobile Operating Systems
Figure 13: Percentage of Financial Institutions Meeting Security Criteria
Figure 14: Percentage of Financial Institutions Meeting Mobile Banking Service Features Criteria
Figure 15: Bank of Stockton' s Mobile Banking Demo
Figure 16: Platform Access Comparison
Figure 17: Types of Mobile Activity by Availability, Enablement of Data Plan, and Usage
Figure 18: Mobile Wireless Carriers by Market Share
Figure 19: Platform Security Comparison
Figure 20: Platform Features Comparison
Figure 21: Mobile Services Platform Providers
Figure 22: Forecast of Availability, Use and Adoption of Mobile Channel for Banking, 2007-2012
Figure 23: Methods of Mobile Access by Financial Institution, Alphabetically
Figure 24: Security Factors Adopted by Institution
Figure 25: Total Features, by Institution, Alphabetically

2008 US Mobile Banking Benchmark Study: Mobile Access, Features, and Security - What Banks Are Offering Now

Table of Contents

Table of Figures