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Market Research Report

2008 Banking Identity Safety Scorecard: Authentication and Alerts are Keys to Acquiring, Retaining and Empowering Customers

Published by Javelin Strategy & Research Contact us : +1-860-674-8796
Published 2008/12 Content info 42 pages; 19 charts/graphs
Product code JAV77943
Price From  US $ 1500 Order/Price list
US $ 1500 PDF by E-mail (Single User License)
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Description TOC

Abstract

Overview

Javelin' s 2008 Banking Identity Safety Scorecard ranks banks and credit unions on their customer-facing identity fraud Prevention, Detection and Resolution™ capabilities. Leveraging the nation' s most comprehensive study on identity fraud, Javelin updates the Prevention, Detection and Resolution™ criteria each year to show specific ways that individual financial institutions (FIs) can increase customer safety and loyalty by partnering with account holders to fight identity fraud criminals. Using a combination of mystery-shopper (averaging 5.8 calls per institution) and Web site research to score 25 leading U.S. providers against relevant Prevention, Detection, and Resolution™ criteria, collectively this study represents 50% of the U.S. market in 2008 by dollar value of deposits, according to the FDIC.

Primary Questions

  • How can banks and credit unions benchmark their efforts in the battle against a $45B U.S. identity fraud problem?
  • Which financial institutions rank highest against Javelin' s customer-facing Prevention, Detection and Resolution™ criteria?
  • What type of account protection capabilities should banks and credit unions implement now to increase customer safety through Prevention, Detection and Resolution™?
  • Within the U.S. banking industry, where is banking safety strongest and where is it most vulnerable?
  • Which customer safety features will most differentiate financial institutions in the future?

Methodology

Using a combination of mystery-shopper and Web site research to score leading U.S. providers against relevant Prevention, Detection, and Resolution™ criteria, 25 institutions are included in this study, collectively representing approximately 50% of the U.S. consumer DDA market by deposits.

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