Green Mobile Handsets & Applications Strategies, Scenarios & Forecasts 2009-2014

Abstract

This green mobile handsets report provides an extensive analysis of the opportunities to reduce greenhouse gas emissions amongst mobile handsets and handset users, both directly in terms of handsets & chargers and indirectly through green mobile applications.

The report provides unique scenario-based forecasts (incremental, progressive and transformational) projecting green handset shipments, recycled handset volumes, green application downloads and charger no-load emissions, all by scenario and by region, up until 2014.

Detailed case studies of significant developments across key areas are provided, covering developments including solar powered handsets and chargers, handset take back programmes, eco-applications and bioplastic/recycled handset casings. Furthermore, this report also investigates regional and national legislation which impacts on mobile corporations, as well as considering industry responses to environmental concerns, including the IPP pilot project, the Sony greenheart program and Nokia' s we:recycle initiative.

• How many green applications will consumers download over the next five years?
• What factors will determine the success of green handsets?
• What is the environmental impact from handset charger no-load energy emissions?
• What are the prospects for solar powered handsets and chargers?
• What are the key measures that vendors and operators can take to develop environmentally sustainable business practices?
• To what extent have handset recycling programs been deployed, and how are these likely to be developed in the medium term?

• A unique source of combined research and analysis for the green mobile handsets market including technologies, market characteristics and forecasts.
• Practical analysis of the emerging opportunities for vendors and operators.
• Unique insights: includes interviews of leading players with significant experience of the green mobile handsets market.
• Benefit from fresh thinking and intelligent market assessment.