Table of Contents
Glossary
1. Regional Overview
- 1.1 Market Summary
- Figure 1.1 South America, Regional Subscriber Base (m) by Country
2003-2007
- Table 1.1 South America, Regional Subscriber Base (m) by Country
(Brazil, Argentina, Chile, Mexico, Colombia, Peru, Other) and Regional
Penetration 2003-2007
- 1.2 Market Background
- 1.2.1 Leading Mobile Players
- Table 1.2: Leading Mobile Players, December 2007
- Figure 1.2: South American Market, Leading Player Market Share, By
Subscribers 2007
- Figure 1.3: South American Market, Leading Player Market Share, By
Service Revenues 2007
- Table 1.3: South American Market, Leading Play (% ) 2007
- 1.3 Regional Forecasts
- 1.3.1 Subscriber Growth
- Figure 1.4: South America, Mobile Subscriber Growth (m) by Key Country
(Brazil, Argentina, Chile, Mexico, Columbia, Peru, Other) 2008-2013
- Table 1.4: South America, Mobile Subscriber Growth (m) by Key Country
(Brazil, Argentina, Chile, Mexico, Colombia, Peru, Other) 2008-2013
- i. Subscriber Mix
- Figure 1.5: South America, Prepaid/Contract Subscriber Growth (m)
2008-2013
- Table 1.5: South America, Prepaid/Contract Subscriber Growth (m)
2008-2013
- ii. 3G Adoption
- Figure 1.6: South America, Subscriber Growth by 2G/3G Adoption
2008-2013
- Table 1.6: South America, Subscriber Growth by 2G/3G Adoption
2008-2013
- iii. Mobile WiMAX Adoption
- Figure 1.7: South America, Mobile WiMAX Subscriber Growth (m) by Key
Country (Brazil, Argentina, Chile, Mexico, Columbia, Peru, Other)
2008-2013
- Table 1.7: South America, Mobile WiMAX Subscriber Growth (m) by Key
Country (Brazil, Argentina, Chile, Mexico, Columbia, Peru, Other)
2008-2013
- 1.3.2 Mobile ARPU
- Figure 1.8: South America, Regional ARPU Forecasts ($) by Data/Voice
2008-2013
- Table 1.8: South America, Regional ARPU Forecasts ($) by Voice/Data
2008-2013
- 1.3.3 Revenue Forecasts
- i. Service Revenues
- Figure 1.9: South America, Operator-Billed Service Revenue ($m) by
Key Country (Brazil, Argentina, Chile, Mexico, Columbia, Peru, Other)
2008-2013
- Table 1.9: South America, Operator-Billed Service Revenue ($m) by
Key Country (Brazil, Argentina, Chile, Mexico, Columbia, Peru, Other)
2008-2013
- ii. Voice Revenues
- Figure 1.10: South America, Operator-Billed Voice Revenues ($m) by
Key Country (Brazil, Argentina, Chile, Mexico, Columbia, Peru, Other)
2008-2013
- Table 1.10: South America, Operator-Billed Voice Revenues ($m) by
Key Country (Brazil, Argentina, Chile, Mexico, Columbia, Peru, Other)
2008-2013
- iii. Data Revenues
- Figure 1.11: South America, Operator-Billed Data Revenues ($m), by
Key Country(Brazil, Argentina, Chile, Mexico, Columbia, Peru, Other)
2008-2013
- Table 1.11: South America, Operator-Billed Data Revenues ($m), by
Key Country (Brazil, Argentina, Chile, Mexico, Columbia, Peru, Other)
2008-2013
- iv. Mobile WiMAX Revenues
- Figure 1.12: South America, Mobile WiMAX Revenues ($m), by Key
Country (Brazil, Argentina, Chile, Mexico, Columbia, Peru, Other)
2008-2013
- Table 1.12 South America, Mobile WiMAX Revenues ($m), by Key Country
(Brazil, Argentina, Chile, Mexico, Columbia, Peru, Other) 2008-2013
2. Argentina
- 2.1 Market Background
- Table 2.1: Argentina - Key, Social, Economic and Telecoms Indicators
- Table 2.2: Leading Mobile Players, Operators and their Owners
- 2.2 Market Overview to 2007.
- 2.2.1 Prepaid & Postpaid Subscribers
- Figure 2.1: Argentinean Mobile Subscriber Growth (m) Split by Prepaid
and Postpaid Users 2003-2007
- Table 2.3: Argentinean Mobile Subscriber Growth (m) Split by Prepaid
and Postpaid Users 2003-2007
- 2.2.2 Operator Market Share
- Figure 2.2: Argentinean Mobile Market, Operator Market Share (% )
December 2007
- Table 2.4: Argentinean Mobile Market, Operator Market Share (% ) and
Subscribers (m) December 2007
- 2.2.3 Operator ARPUs & Revenues
- Table 2.5: Argentinean Mobile ARPUs by Operator 2006-2007
- Table 2.6: Argentinean Operator Billed Revenue (Total & Non-Voice) and
ARPU 2006-2007
- 2.2.4 Licensing Developments
- 2.2.5 3G Services
- 2.3 Market Forecasts
- 2.3.1 Subscribers
- Table 2.7: Argentinean Mobile Subscribers: Total Subscribers (m) &
Penetration (% ) 2008- 2013
- Table 2.8: Argentinean Prepaid & Postpaid Subscribers (m and % )
2008-2013
- Table 2.9: Argentinean Total 3G Subscribers (m) & as Percentage of
Total User Base 2008- 2013
- 2.3.2 Operator Revenues & ARPU
- Table 2.10: Argentinean Operator Billed Mobile Revenues ($m) Split by
Total Service Revenues & Non-Voice Revenues 2008-2013
- Table 2.11: Argentinean Operator Billed ARPU ($) Split by Total ARPU &
Non-Voice ARPU 2008-2013
3. Brazil
- 3.1 Market Background
- Table 3.1: Brazil - Key Social, Economic and Telecoms Indicators
- Table 3.2: Leading Mobile Players, Operating Subsidiaries and Regional
Coverage
- 3.2 Market Overview to 2007
- 3.2.1 Prepaid & Postpaid Subscribers
- Figure 3.1: Brazilian Mobile Subscriber Growth (m) Split by Prepaid
and Postpaid Users 2003-2007
- Table 3.3: Brazilian Mobile Subscriber Growth (m) Split by Prepaid and
Postpaid Users 2003-2007
- 3.2.2 Subscribers by Technology
- Figure 3.2: Brazilian Mobile Subscriber Base (m) By Technology (GSM,
CDMA, TDMA, iDEN , AMPS) 2003-2007
- Table 3.4: Brazilian Mobile Subscriber Base (m), By Technology (GSM,
CDMA, TDMA, iDEN , AMPS) 2003-2007
- 3.2.3 Operator ARPUs & Revenues
- Figure 3.3: Brazilian Mobile Market, Operator Market Share (% )
2003-2007
- Table 3.5: Brazilian Mobile Market, Operator Market Share (% ) and
Subscribers (m) 2003- 2007
- Table 3.6: Brazilian Mobile ARPUs by Operator 2006-2007
- Table 3.7: Brazilian Operator-Billed Total and Non Voice Revenue and
ARPU, 2006-2007
- 3.2.4 Mergers & Acquisitions
- 3.2.5 3G Licensing
- Table 3.8: Brazilian 3G Licence Awards by Region, Licensee and Bid
- Table 3.9: Brazilian 3G Licence Awards, by Operator, Area and Bid
- 3.2.6 Mobile WiMAX
- 3.3 Market Forecasts
- 3.3.1 Subscribers
- Table 3.10: Brazilian Mobile Subscribers: Total Subscribers (m) and
Penetration (% ) 2008- 2013
- Table 3.11: Brazilian Prepaid & Postpaid Subscribers (m and % )
2008-2013
- Table 3.12: Brazilian Total 3G Subscribers (m) & as Percentage of
Total User Base 2008- 2013
- 3.3.2 Operator Revenues & ARPU
- Table 3.13: Brazilian Operator Billed Mobile Revenues ($m) & Non-Voice
Revenues ($m) 2008-2013
- Table 3.14 Brazilian Operator Billed ARPU ($) & Non-Voice ARPU ($)
2008-2013
4. Chile
- 4.1 Market Background
- Table 4.1: Chile - Key Social, Economic and Telecoms Indicators
- Table 4.2: Leading Mobile Operators and their Ownership
- 4.2 Market Overview to 2007.
- 4.2.1 Prepaid & Postpaid Subscribers
- Figure 4.1: Chilean Mobile Subscriber Growth (m) Split by Prepaid and
Postpaid Users 2003 -2007
- Table 4.3: Chilean Mobile Subscriber Growth (m), Split by Prepaid and
Postpaid Users 2003-2007
- 4.2.2 Operator Market Share
- Figure 4.2: Chilean Mobile Market, Operator Market Share (% ) December
2007
- Table 4.4: Chilean Mobile Market, Operator Market Share (% ) and
Subscribers (m) December 2007
- 4.2.3 Operator ARPUs & Revenues
- Table 4.5: Chilean Mobile ARPUs by Operator 2006-2007
- Table 4.6: Chilean Operator Billed Revenue (Total and Non-Voice) and
ARPU (Total and Non-Voice) 2006-2007
- 4.2.4 3G Services
- 4.2.2 MVNO Licensing
- 4.2.3 Mobile WiMAX
- 4.3 Market Forecasts
- 4.3.1 Subscribers
- Table 4.7: Chilean Mobile Subscribers: Total Subscribers (m) and
Penetration (% ) 2008- 2013
- Table 4.8: Chilean Prepaid & Postpaid Subscribers (m and % ) 2008-2013
- Table 4.9: Chiliean Total 3G Subscribers (m) & as Percentage of Total
User Base 2008-2013
- 4.3.2 Operator Revenues & ARPU
- Table 4.10: Chilean Operator Billed Mobile Revenues ($m) & Non-Voice
Revenues ($m) 2008-2013
- Table 411: Chilean Operator Billed ARPU ($) & Non-Voice ARPU ($)
2008-2013
5. Colombia
- 5.1 Market Background
- Table 5.1: Colombia - Key Social, Economic and Telecoms Indicators
- Table 5.2: Leading Mobile Operators and Ownership
- 5.2 Market Overview to 2007.
- 5.2.1 Prepaid & Postpaid Subscribers
- Figure 5.1: Colombian Mobile Subscriber Growth (m) Split by Prepaid
and Postpaid Users 2003-2007
- Table 5.3: Colombian Mobile Subscriber Growth (m) Split by Prepaid and
Postpaid Users 2003-2007
- Figure 5.2: Colombian Mobile Market, Operator Market Share (% )
December 2007
- Table 5.4: Colombian Mobile Market Operator Market Share (% ) and
Subscribers (m) December 2007
- 5.2.3 Operator ARPUs & Revenues
- Table 5.5: Colombian Mobile ARPUs by Operator, 2006-2007
- Table 5.6: Colombian Operator Billed Revenue (Total & Non-Voice) &
ARPU (Total & Non-Voice) 2006-2007
- 5.2.4 3G Deployments
- 5.2.5 2G Network Expansion
- 5.2.6 Regulatory Developments
- 5.3 Market Forecasts
- 5.3.1 Subscribers
- Table 5.7: Colombian Mobile Subscribers: Total Subscribers (m) and
Penetration (% ) 2008- 2013
- Table 5.8: Colombian Prepaid & Postpaid Subscribers (m and % )
2008-2013
- Table 5.9: Colombian Total 3G Subscribers (m) & as Percentage of Total
User Base 2008- 2013
- 5.3.2 Operator Revenues & ARPU
- Table 5.10: Colombia Operator Billed Mobile Revenues ($m) & Non-Voice
Revenues 2008- 2013
- Table 5.11: Colombian Operator Billed ARPU ($) & Non-Voice ARPU ($)
2008-2013
6. Mexico
- 6.1 Market Background
- Table 6.1: mexico - Key Social, Economic and Telecoms Indicators
- Table 6.2: Leading Mobile Operators and their Ownership
- 6.2 Market Overview to 2007
- 6.2.1 Prepaid & Postpaid Subscribers
- Figure 6.1: Mexican Mobile Subscriber Growth (m) Split by Prepaid and
Postpaid Users 2003-2007
- Table 6.3: Mexican Mobile Subscriber Growth (m) Split by Prepaid and
Postpaid Users 2003-2007
- 6.2.2 Operator Market Share
- Figure 6.2: Mexican Mobile Market, Operator Market Share (% ) December
2007
- Table 6.4: Mexican Mobile Market, Operator Market Share (% ) and
Market Share (m) December 2007
- 6.2.3 Operator ARPUs & Revenues
- Table 6.5: Mexican Mobile ARPUs by Operator 2006-2007
- Table 6.6: Mexican Operator Billed Revenue (Total and Non-voice) and
ARPU (Total and Non-Voice) 2006-2007
- 6.2.4 Mergers and Acquisitions
- 6.2.5 3G Services
- 6.2.6 Mobile WiMAX
- 6.3 Market Forecasts
- 6.3.1 Subscribers
- Table 6.7: Mexican Mobile Subscribers: Total Subscribers (m) and
Penetration (% ) 2008- 2013
- Table 6.8: Mexican Prepaid & Postpaid Subscribers (m and % ) 2008-2013
- Table 6.9: Mexican Total 3G Subscribers (m) & as Percentage of Total
User Base 2008-2013
- 6.3.2 Operator Revenues & ARPU
- Table 6.10: Mexican Operator Billed Mobile Revenues ($m) & Non-Voice
Revenues ($m) 2008-2013
- Table 6.11: Mexican Operator Billed ARPU ($) & Non-Voice ARPU ($)
2008-2013
7. Peru
- 7.1 Market Background
- Table 7.1: Peru - Key Social, Economic and Telecoms Indicators
- Table 7.2: Leading Mobile Operators and their Ownership
- 7.2 Market Overview to 2007.
- Figure 7.1: Peruvian Mobile Subscriber Growth (m) Split by Prepaid and
Postpaid Users 2003-2007
- Table 7.3: Peruvian Mobile Subscriber Growth (m) Split by Prepaid and
Postpaid Users 2003-2007
- 7.2.2 Operator Market Shares
- Figure 7.2: Peruvian Mobile Market Operator Market Share (% ) December
2007
- Table 7.4: Peruvian Mobile Market Operator Market Share (% ) and
Subscribers (m) December 2007
- 7.2.3 Operator ARPUs & Revenues
- Table 7.5: Peruvian Mobile ARPUs by Operator 2006-2007
- Figure 7.3: Peruvian Annual SMS Volumes and Monthly Usage 2004-2007
- Table 7.6: Peruvian Annual SMS Volumes (m) and Monthly Usage (m)
2004-2007
- Table 7.7: Peruvian Operator Billed Revenues (Total and Non-Voice) and
ARPU (Total and Non-Voice) 2006-2007
- 7.2.1 3G Networks
- 7.2.2 Spectrum Auctions
- 7.3 Market Forecasts
- 7.3.1 Subscribers
- Table 7.8: Peruvian Mobile Subscribers: Total Subscribers (m) and
Penetration (% ) 2008- 2013
- Table 7.9: Peruvian Prepaid & Postpaid Subscribers (m and % ) 2008-2013
- Table 7.10: Peruvian Total 3G Subscribers (m) & as Percentage of Total
User Base 2008- 2013
- 7.3.2 Operator Revenues & ARPUs
- Table 7.11: Peruvian Operator Billed Mobile Revenues ($m) & Non-Voice
Revenues ($m) 2008-2013
- Table 7.12: Peruvian Operator Billed ARPU ($) & Non-Voice ARPU ($)
2008-2013
8. South American Non-Voice Service Forecasts
- 8.1 Mobile Advertising
- Figure 8.1: South American Mobile AdSpend ($m) Split by the 7 Key
Delivery Channels (Idle Screen, On Portal, Mobile Internet, In-Content D
ownload Advertising, Mobile TV, MMS, SMS) 2008-2013
- Table 8.1: South American Mobile AdSpend ($m) Split by the 7 Key
Delivery Channels (Idle Screen, On Portal, Mobile Internet, In-Content
Download Advertising, Mobile TV, MMS, SMS) 2008-2013
- 8.2 Mobile Entertainment Services
- Figure 8.2: South American Revenues ($m) from Mobile Entertainment by 7
Key Applications (Infotainment, UGC, Mobile TV, Music, Games, Adult,
Gambling) 2008-2012
- Table 8.2: South American Revenues ($m) from Mobile Entertainment by 7
Key Applications (Infotainment, UGC, Mobile TV, Music, Games, Adult,
Gambling) 2008-2012
- 8.3 Mobile Financial Services
- Figure 8.3: South American Value of Mobile Financial Services
Transactions ($m) Split by Payments and Banking 2008-2011
- Table 8.3: South American Value of Mobile Financial Services
Transactions ($m) Split by Payments and Banking 2008-2011
- 8.4 Mobile Ticketing and Coupons
- Figure 8.4: South American Value of Mobile Ticketing ($m) and Mobile
Coupons ($m) 2008-2011
- Table 8.4: South American Value of Mobile Ticketing ($m) and Mobile
Coupons ($m) 2008- 2011
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