Abstract
At their most basic level, wellness programs represent an attempt to encourage
good health and thereby decrease utilization of health care products and
services. They have evolved out of necessity from the current U.S. health care
system, in response to a variety of factors including continually rising costs
of care and declining quality of life.
A Comprehensive Look at the ' Wellness' Industry
Utilization of wellness programs in the United States has experienced strong
recent growth this is expected to continue through the forecast period. As
more people participate in wellness programs, their usage of various health
care products and services will be affected, as well the revenues of wellness
program providers. This report looks at the emerging wellness industry and
estimates the market for wellness related products and services. This portion
of the report examines:
- Drivers of Wellness Services
- Utilization Statistics
- Major Companies and Offerings
- Current Wellness Program Market Size
- Innovative Approaches
- Results of Programs
- General Trends (Weak U.S. Economy, Postponing of Retirement, EMR, Rising
Interest in Anti-Aging)
- Industry Trends (Internet-Based Wellness Programs, Usage of Financial
Incentives, Emergence of Retail Clinics)
A Report No Pharmaceutical, Device or Testing Product Marketer Should Be Without
If wellness programs are effective, there should be an impact on all
healthcare industries: pharmaceuticals, devices and diagnostics. Positive
impact for some, negative for others. As part of Kalorama' s unique analysis on
this topic, this report also takes a look at how the popularity of wellness
programs will effect other markets. The report estimates the positive or
negative sales impact of wellness programs upon established U.S. markets for
various health care products and services including:
- Allergy Medicines
- Cholesterol Reducers
- Diabetes Drugs
- Gastrointestinal Medications/Proton Pump Inhibitors
- Hypertension Medicines
- Over-the-Counter (OTC) Medicines
- Influenza Vaccines
- Cervical Cancer Vaccines
- Diagnostic Tests
- Cardiovascular, Gastric Banding, and other Devices
- Surgeries,
- Imaging
- Other Medical Services
- Within each of these market segments, products, services and/or
sub-segments were selected that will particularly be affected by wellness
programs. Products, services and/or sub-segments that are not expected to be
significantly impacted were not included.
- Sales estimates for each market segment represent U.S. revenues and are
expressed in current dollars. Estimates are provided for the historic 2004 -
2008 period and forecasts are provided through 2013. Historical information
for this report was gathered from a wide variety of published sources
including company reports and filings, government documents, legal filings,
trade journals, newspapers and business press, analysts' reports and other
sources. Interviews with company representatives and other experts were
conducted to capture the perspectives from industry participants' point of
view and assess trends, and form the basis of the forecasting and competitive
analysis.
Because this industry is extremely fragmented, with thousands of providers
offering many different types of programs tailored to different patient
populations, an effort was made to include a broad representation of groups.
Companies profiled include:
- Aetna
- Azente Wellness
- Cigna
- Coleman Wellness Solutions
- ConnectiCare
- Corporate Wellness
- ConvergenceHealth
- CuraLinc Healthcare
- Dynamic Wellness
- Employee Health Management Systems
- Hawaii Medical Assurance Association
- incentaHEALTH
- KC Wellness
- Kersh Risk Management.
- Kronos Optimal Health Company
- Mayo Clinic Health Solutions
- MedHealth Solutions
- MO Healthnet
- Multicare Health System
- National Corporate Wellness.
- Nuvita
- PATH
- Physicians Medical Group of Santa Cruz County
- Preventure
- Professional Health Services
- Pure Wellness
- Summit Health..
- San Francisco Wellness Initiative
- US Corporate Wellness
- Wellness Advantage
- Wellness Corporate Solutions
- Wellness Works
- Wyoming State Wellness Program
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