Teen Apparel Market Report: 2008 Edition

Table of Contents

1. Market Overview

• 1.1 US Teen Apparel Market
  • 1.1.1 Market Value
  • 1.1.2 Online Teen Shopping Behavior
  • 1.1.3 Fashion Ideas among Teenage Female
  • 1.1.4 Annual Fashion Spending
  • 1.1.5 Top Rated Brands
  • 1.1.6 Teens Budget Allocation
• 1.2 Canadian Teen Apparel Market
  • 1.2.1 Teen Apparel Population Penetration
  • 1.2.2 Retail Sales

2. Industry Developments

• 2.1 Growing Teens Market with Increasing Population
• 2.2 Young Shirting Green Issues
• 2.3 Plus Size Clothes For Teens - Stylin' and Hip
• 2.4 Technology Changes the Competitive Landscape
• 2.5 T-Shirts - Most Popular Garment in Teen Segment
• 2.6 Making Way for New Fabrics

3. Competitive Analysis

• 3.1 Male Teens' Brand Preferences
• 3.2 Store Count
• 3.3 Girl' s Preferred Brands
• 3.4 Current Market State

4. Company Profiles

• 4.1 Aeropostale
  • 4.1.1 Overview
  • 4.1.2 Key Financials
  • 4.1.3 Business Strategies
  • 4.1.4 New lifestyle marketing campaign
  • 4.1.5 Significant Store Growth
  • 4.1.6 Promotional Pricing Strategy
• 4.2 American Eagle Outfitters
  • 4.2.1 Overview
  • 4.2.2 Key Financials
  • 4.2.3 Business Strategies
  • 4.2.4 Store Expansion to Maximize its Reach
  • 4.2.5 Innovative Promotional Campaigns
  • 4.2.6 Intimate Apparel Sub-brand to Drive Growth
• 4.3 Pacific Sunwear
  • 4.3.1 Overview
  • 4.3.2 Key Financials
  • 4.3.3 Business Strategies
  • 4.3.4 Focus on Junior Segment
  • 4.3.5 Unique Mix of Branded and Private Label Merchandise
  • 4.3.6 Strong Relationships with Vendors
• 4.4 Urban Outfitters
  • 4.4.1 Overview
  • 4.4.2 Key Financials
  • 4.4.3 Business Strategies
  • 4.4.4 Square Footage Growth in Existing Concepts
  • 4.4.5 New Technology to Drive Sales

List of Tables

• US - Top Five Items Purchased by Teens (2007)
• Tween Girls' Source of Fashion Ideas (2006)
• Teen Annual Fashion Spending (2007-08)
• Consumers' Preferred Place to Research Products (2007)
• Teens Budget Allocation by Category (2006-07)
• Percentage of Brand Preference among Teens (2003/06)
• US Retail Youth/Teen Apparel Population Penetration (2007)
• Canada Retail Youth/Teen Apparel Population Penetration (2007)
• Percent Change in Retail Sales (2007-08)
• Youth Population Projection by Age Group (2006-11E)
• American Eagle Outfitters - Revenue by Geography (2005-08)
• Pacific Sunwear - Revenue by Segments (2006-08)

List of Charts

• Kids/Teen Apparel - US Market (2003-06)
• Teens' Top Rated Brands (2007)
• Canadian Apparel Market Segmentation (2007)
• Male Teens' Apparel Brand Preferences (2007)
• Store Count and % Penetration (Sep 2007)
• Girl' s Most Preferred Brands (2007)
• Brands Becoming Popular in Girls (2007)
• Aeropostale - Revenue Growth (2004-08)
• Urban Outfitters - Revenue and Assets (2004-08)