Global Watch Market Report: Focus on Luxury Watches (2009 Edition)

Table of Contents

1. Market Overview

• 1.1 Price Segmentation

2. Market Size

• 2.1 Global Luxury Market
  • 2.1.1 Market Share by Product Categories
  • 2.1.2 Market Share by Region
• 2.2 Global Watch Market
• 2.3 Swiss Market
  • 2.3.1 Exports by Region
  • 2.3.2 Exports by Country
  • 2.3.3 Wrist Watch & Movements Exports
  • 2.3.4 Watches by Material
• 2.4 China
  • 2.4.1 Market Overview
  • 2.4.2 Luxury Watch Stores Breakdown
• 2.5 India
  • 2.5.1 Market Overview
  • 2.5.2 Product Segmentation

3. Competitive Landscape

• 3.1 Market Share
• 3.2 Top Watch Groups

4. Market Trends

• 4.1 Design Innovation in Luxury Watches
• 4.2 Integrating Fashion with Mechanics
• 4.3 Tighter Regulatory Regime in Swiss Market
• 4.4 International Luxury Brands Enter India
• 4.5 Increasing Demand for Luxury Watches in China

5. Company Profiles

• 5.1 Swatch
  • 5.1.1 Overview
  • 5.1.2 Business Strategies
  • 5.1.3 Selective Distribution Strategy
  • 5.1.4 Communication Strategy
  • 5.1.5 Major Brands
• 5.2 Richemont
  • 5.2.1 Overview
  • 5.2.2 Business Strategies
  • 5.2.3 Providing Businesses the Freedom to Grow
  • 5.2.4 Major Brands
• 5.3 Rolex
  • 5.3.1 Overview
  • 5.3.2 Major Brands
• 5.4 LVMH
  • 5.4.1 Overview
  • 5.4.2 Business Strategies
  • 5.4.3 Up-market Positioning for TAG Heuer
  • 5.4.4 Major Brands
• 5.5 Citizen Watch
  • 5.5.1 Overview
  • 5.5.2 Major Brands

List of Tables

• Breakdown of Global Luxury Market by Value (2007)
• Swiss Exports of Watches & Movements by Continents (2007-08)
• Swiss Watch Exports by Country by Value (2006-08)
• Swiss Wrist Watch Exports (Mechanical/Electronic), 2006-08
• Swiss Movement Exports (Mechanical/Electronic), 2006-08
• Luxury Watch Stores Breakdown in China (2007-08)
• Richemont Major Brands
• Rolex Major Brands
• LVMH Major Brands
• Citizen Major Brands

List of Charts

• Watch Market: Price Segmentation
• Global Luxury Market - Share of Product Groups (2007/12E)
• Regional Share of Global Luxury Expenditure (2007)
• Main Watch Exporting Countries (Direct exports), 2007
• Swiss Exports of Watches & Movements by Continents by Volume (2008)
• Swiss Exports of Watches & Movements by Continents by Value (2008)
• Watches by Materials (Volume), 2007
• Watches by Materials (Value), 2007
• No. of Luxury Watch Outlets - Forecast (2006-11E)
• Segmentation of Watch Industry in India
• Product Segments of Indian Watch Industry by Value (2007)
• Market Share of Swiss Watches (2007)
• Top 20 Watch Group by Revenue (2007)
• Chinese Luxury Watches - Market Share (2007)
• Swatch Revenue Distribution by Region (2007)
• Richemont Revenue Distribution by Region (2007)
• LVMH Revenue Distribution by Region (2007)
• Citizen Revenue Distribution by Region (2007)