Table of Contents
1 Table of Contents 2 1.1 List of Tables 10 1.2 List of Figures 12
2 Introduction 14 2.1 What Is This Report About? 14 3 Definitions of
Markets Covered in the Report 15 3.1 ENT Devices 15 3.2 Diagnostic
Devices 15 3.2.1 Audiometer 15 3.2.2 Otoscope 15 3.3 Hearing Aid
Devices 15 3.3.1 Analog Hearing Aids 15 3.3.2 Digital Signal
Processing Hearing Aids 15 3.4 Hearing Implants 15 3.4.1 Bone Anchored
Hearing Implants 15 3.4.2 Cochlear Implants 16 4 Healthcare Sector
Review 17 4.1 Healthcare Expenditure 17 4.2 Healthcare Infrastructure
21 4.2.1 Healthcare Personnel Data 22 4.2.2 Healthcare Facilities Data
26 4.3 United States Healthcare Trade Statistics 28 5 Regulation
System 29 5.1 Regulation System 29 5.2 Medical Equipment Approval
Process 29 5.2.1 Pre-market Approval Process 30 5.2.2 Intended use and
Indications for use 30 5.2.3 Predicate Device 31 5.2.4 Safe and
Effective 31 5.2.5 Other Category Devices 33 5.2.6 Post-Market
Approval Process 34 5.2.7 Compliance and Enforcement 34 5.2.8
Registration Fee 35 5.2.9 Approval Time 35 6 Pricing and Reimbursement
36 6.1 Government Policies 36 6.2 Private Insurance 37 6.3
Diagnosis Related Groups (DRG) 38 7 Distribution Structure 39 7.1
Distribution Structure 39 8 ENT Devices In United States 40 8.1 ENT
Devices Cross Country Comparison, Revenue ($ mn), 2000-2015 40 8.2 ENT
Devices, United States, Overall Revenue ($ mn), 2000-2015 41 8.3 ENT
Devices, United States, Category Volume (Units), 2000-2015 45 8.4 ENT
Devices, United States, Company Share (2006-2007) 48 9 Diagnostic Devices
In United States 49 9.1 Diagnostic Devices Overall Revenue (2000-2015)
49 9.2 Diagnostic Devices Overall Volume (2000-2015) 51 9.3 Diagnostic
Devices Average Price (2000-2015) 53 9.4 Diagnostic Devices Distribution
Share (2007-2008) 54 9.5 Diagnostic Devices, United States, Company Share
(2006-2007) 55 10 Hearing Aid Devices In United States 56 10.1 Hearing
Aid Devices Overall Revenue (2000-2015) 56 10.2 Hearing Aid Devices
Overall Volume (2000-2015) 58 10.3 Hearing Aid Devices Average Price
(2000-2015) 60 10.4 Hearing Aid Devices Distribution Share (2007-2008)
61 10.5 Hearing Aid Devices, United States, Company Share (2006-2007)
62 11 Hearing Implants In United States 63 11.1 Hearing Implants
Overall Revenue (2000-2015) 63 11.2 Hearing Implants Overall Volume
(2000-2015) 65 11.3 Hearing Implants Average Price (2000-2015) 67 11.4
Hearing Implants Distribution Share (2007-2008) 68 11.5 Hearing Implants,
United States, Company Share (2006-2007) 69 12 Overview of Key Companies
in United States ENT Devices Market 70 12.1 William Demant Holding A/S
70 12.1.1 Company Overview 70 12.1.2 Value Chain Analysis 71
12.1.2.1 Manufacturing 71 12.1.2.2 Product Development 71 12.1.2.3
Sales and Marketing 72 12.2 Cochlear Limited 73 12.2.1 Company
Overview 73 12.2.2 Value Chain Analysis 73 12.2.2.1 Manufacturing
74 12.2.2.2 Product Development 74 12.2.2.3 Sales and Marketing 75
12.3 Sonova Holding AG 76 12.3.1 Company Overview 76 12.3.2 Value
Chain Analysis 77 12.3.2.1 Manufacturing 77 12.3.2.2 Product
Development 77 12.3.2.3 Sales and Marketing 78 12.4 Widex A/S 79
12.4.1 Company Overview 79 12.5 Siemens Healthcare 80 12.5.1 Company
Overview 80 12.5.2 Value Chain Analysis 81 12.5.2.1 Manufacturing
81 12.5.2.2 Product Development 82 12.5.2.3 Sales and Marketing 82
12.6 Sonic Innovations, Inc. 83 12.6.1 Company Overview 83 12.7 GN
ReSound A/S 83 12.7.1 Company Overview 83 12.8 Starkey Laboratories,
Inc. 83 12.8.1 Company Overview 83 12.9 Dynamic Hearing Pty Ltd 84
12.9.1 Company Overview 84 12.10 Tutogen Medical, Inc. 84 12.10.1
Company Overview 84 12.11 Welch Allyn Inc. 84 12.11.1 Company Overview
84 12.12 Miracle-Ear, Inc. 85 12.12.1 Company Overview 85 12.13
Otologics, LLC 85 12.13.1 Company Overview 85 12.13.2 Otologics, LLC
Pipeline Products 85 12.13.2.1 Otologics, LLC Pipeline Products By
Development Stage 85 12.13.2.2 Otologics, LLC Pipeline Products By Therapy
Area 85 12.14 Songbird Hearing, Inc. 86 12.14.1 Company Overview
86 12.15 Griffin Laboratories 86 12.15.1 Company Overview 86 12.16
Cybertronics, Inc. 86 12.16.1 Company Overview 86 12.17 MAICO
Diagnostics USA 86 12.17.1 Company Overview 86 12.18 Gyrus ENT, L.L.C.
87 12.18.1 Company Overview 87 12.19 InSound Medical, Inc. 87
12.19.1 Company Overview 87 12.20 aaa Medical Supply 87 12.20.1
Company Overview 87 12.21 Hocks Corp. 87 12.21.1 Company Overview
87 12.22 Entellus Medical, Inc. 88 12.22.1 Company Overview 88
12.23 Electone, Inc. 88 12.23.1 Company Overview 88 12.24 Audex, Inc.
88 12.24.1 Company Overview 88 12.25 Grace Medical, Inc. 88
12.25.1 Company Overview 88 12.26 Advanced Bionics Corporation 89
12.26.1 Company Overview 89 12.27 Advanced Cochlear Systems, Inc. 89
12.27.1 Company Overview 89 12.28 Envoy Medical Corporation 89 12.28.1
Company Overview 89 12.28.2 Envoy Medical Corporation Pipeline Products
90 12.28.2.1 Envoy Medical Corporation Pipeline Products By Equipment Type
90 12.28.2.2 Envoy Medical Corporation Pipeline Products By Development
Stage 90 12.28.2.3 Envoy Medical Corporation Pipeline Products By Therapy
Area 90 12.28.2.4 Envoy Medical Corporation Pipeline Products By Clinical
Trials 90 12.29 DeVilbiss Healthcare 91 12.29.1 Company Overview
91 12.30 Richard Wolf Medical Instruments Corporation 91 12.30.1
Company Overview 91 12.31 Sonic Innovations, Inc. 91 12.31.1 Company
Overview 91 12.32 Apherma Corporation 91 12.32.1 Company Overview
91 12.33 Zounds, Inc. 92 12.33.1 Company Overview 92 12.34 Zarman
Surgical Supply, Inc. 92 12.34.1 Company Overview 92 12.35 Siemens
Hearing Instruments, Inc. 92 12.35.1 Company Overview 92 12.36
Etymotic Research, Inc. 93 12.36.1 Company Overview 93 12.37
Acclarent, Inc. 93 12.37.1 Company Overview 93 12.38 Medical
Technologies, Inc. 93 12.38.1 Company Overview 93 12.39 Beltone 94
12.39.1 Company Overview 94 12.40 Frye Electronics, Inc 94 12.40.1
Company Overview 94 12.41 Anthony Products, Inc. 94 12.41.1 Company
Overview 94 12.42 Mountain Precision Mfg., Ltd. 94 12.42.1 Company
Overview 94 12.43 CFM Technologies, Inc. 95 12.43.1 Company Overview
95 12.44 Sinexus, Inc. 95 12.44.1 Company Overview 95 12.44.2
Sinexus, Inc. Pipeline Products 95 12.44.2.1 Sinexus, Inc. Pipeline
Products By Equipment Type 95 12.44.2.2 Sinexus, Inc. Pipeline Products By
Development Stage 95 12.44.2.3 Sinexus, Inc. Pipeline Products By Therapy
Area 95 13 Financial Deals Landscape 96 13.1 Acquisition 96 13.1.1
SETO Holdings To Acquire Advanced Hearing Centers 96 13.1.2 NovaMed
Acquires Majority Interest In Physicians Surgical Center 97 13.2
Partnerships 98 13.2.1 RTI Biologics Enters Into An Agreement With
ENTrigue Surgical 98 14 Recent Developments 99 14.1 Product News
99 14.1.1 Apr 03, 2009: Neuromonics Presents Interim Results Of
Neuromonics Tinnitus Treatment 99 14.1.2 Jan 21, 2009: Life And Motion For
Natural, Comfortable And Enhanced Hearing Experience Launched By Siemens
Hearing Instruments 100 14.1.3 Jan 09, 2009: Pulse Launches DCU Scroller
100 14.1.4 Oct 31, 2008: Siemens Introduces Life, An Open Fit Hearing
Instrument 101 14.1.5 Oct 31, 2008: Siemens Launches Motion, A Complete
Product Portfolio For Mild through Severe Hearing Loss 101 14.1.6 Oct 21,
2008: Starkey Laboratories Wins Spark Design Award For Zon 101 15 Appendix
103 15.1 Global Markets Direct Research Methodology 103 15.2 Coverage
104 15.3 Secondary Research 104 15.4 Primary Research 105 15.5
Models 105 15.6 Forecasts 106 15.7 Expert Panel Validation 106
15.8 Currency Conversion 107 15.9 Contact Us 108 15.10 Disclaimer
108 1.1 List of Tables Table 1: United States Healthcare
Expenditure, 2000-2007 18 Table 2: United States Personal Healthcare
Expenditure by Type, 2000-2007 19 Table 3: United States Personal
Healthcare Expenditure by Source, 2000-2007 20 Table 4: Total Number of
Doctors in the United States, 2003-2010 22 Table 5: Number of Doctors by
Specialty in the United States, 2003-2010 23 Table 6: Doctors by Region
(Number per 10,000 Civilian Population), 2002-2004 24 Table 7: Doctors by
Region (Number per 10,000 Civilian Population), 2002-2004 (Cont.) 25 Table
8: Total Hospitals in the United States, 2000-2004 26 Table 9: Community
Hospitals by Number of Beds in the United States, 2000-2004 26 Table 10:
Number of Hospital Beds in the United States, 2000-2004 27 Table 11:
Number of Hospital Beds by Range in the United States, 2000-2004 27 Table
12: United States Healthcare Trade Statistics, 2001-2006 28 Table 13:
Medical Equipment Registration Fee in United States, 2007 35 Table 14:
Medical Device Approval Time in United States, 2007 35 Table 15: ENT
Devices Cross Country Comparison, Revenue ($ mn), 2000-2015 40 Table 16:
ENT Devices, United States, Overall Revenue ($ mn), 2000-2015 41 Table
17: ENT Devices, United States, Cross-Category Analysis, 2000-2015 42
Table 18: ENT Devices, United States, Overall Revenue ($ mn), Historic,
2000-2008 43 Table 19: ENT Devices, United States, Overall Revenue ($
mn), Forecast, 2008-2015 44 Table 20: ENT Devices, United States,
Category Volume (Units), 2000-2015 45 Table 21: ENT Devices, United
States, Category Volume (Units), Historic, 2000-2008 46 Table 22: ENT
Devices, United States, Category Volume (Units), Forecast, 2008-2015 47
Table 23: ENT Devices, United States, Company Share by Revenue ($ mn),
2006-2007 48 Table 24: Diagnostic Devices, United States, Revenue ($
mn) by Segment, Historic, 2000-2008 49 Table 25: Diagnostic Devices,
United States, Revenue ($ mn) by Segment, Forecast, 2008-2015 50 Table 26:
Diagnostic Devices, United States, Volume (Units), Historic, 2000-2008
51 Table 27: Diagnostic Devices, United States, Volume (Units),
Forecast, 2008-2015 52 Table 28: Diagnostic Devices, United States,
Average Price ($), Historic, 2000-2008 53 Table 29: Diagnostic
Devices, United States, Average Price ($), Forecast, 2008-2015 53 Table
30: Diagnostic Devices, United States, Distribution Share by Revenue
($mn), 2007-2008 54 Table 31: Diagnostic Devices, United States,
Company Share by Revenue ($ mn), 2006-2007 55 Table 32: Hearing Aid
Devices, United States, Revenue ($ mn) by Segment, Historic, 2000-2008 56
Table 33: Hearing Aid Devices, United States, Revenue ($ mn) by Segment,
Forecast, 2008-2015 57 Table 34: Hearing Aid Devices, United States,
Volume (Units), Historic, 2000-2008 58 Table 35: Hearing Aid Devices,
United States, Volume (Units), Forecast, 2008-2015 59 Table 36:
Hearing Aid Devices, United States, Average Price ($), Historic, 2000-2008
60 Table 37: Hearing Aid Devices, United States, Average Price ($),
Forecast, 2008-2015 60 Table 38: Hearing Aid Devices, United States,
Distribution Share by Revenue ($mn), 2007-2008 61 Table 39: Hearing
Aid Devices, United States, Company Share by Revenue ($ mn), 2006-2007 62
Table 40: Hearing Implants, United States, Revenue ($ mn) by Segment,
Historic, 2000-2008 63 Table 41: Hearing Implants, United States,
Revenue ($ mn) by Segment, Forecast, 2008-2015 64 Table 42: Hearing
Implants, United States, Volume (Units), Historic, 2000-2008 65 Table 43:
Hearing Implants, United States, Volume (Units), Forecast, 2008-2015
66 Table 44: Hearing Implants, United States, Average Price ($),
Historic, 2000-2008 67 Table 45: Hearing Implants, United States,
Average Price ($), Forecast, 2008-2015 67 Table 46: Hearing Implants,
United States, Distribution Share by Revenue ($mn), 2007-2008 68 Table 47:
Hearing Implants, United States, Company Share by Revenue ($ mn),
2006-2007 69 Table 48: Otologics, LLC Pipeline Products By
Development Stage 85 Table 49: Otologics, LLC Pipeline Products By
Therapy Area 85 Table 50: Envoy Medical Corporation Pipeline Products
by Equipment Type 90 Table 51: Envoy Medical Corporation Pipeline
Products By Development Stage 90 Table 52: Envoy Medical Corporation
Pipeline Products By Therapy Area 90 Table 53: Envoy Medical
Corporation Pipeline Products By Clinical Trials 90 Table 54:
Sinexus, Inc. Pipeline Products by Equipment Type 95 Table 55:
Sinexus, Inc. Pipeline Products By Development Stage 95 Table 56:
Sinexus, Inc. Pipeline Products By Therapy Area 95 Table 57: SETO
Holdings To Acquire Advanced Hearing Centers 96 Table 58: NovaMed
Acquires Majority Interest In Physicians Surgical Center 97 Table 59:
RTI Biologics Enters Into An Agreement With ENTrigue Surgical 98 Table 60:
USD to Local Currency, Average Exchange Rate 2008 107 1.2 List of
Figures Figure 1: United States, Healthcare Expenditure by Source, 2007
18 Figure 2: Healthcare Expenses Segmentation by End User, 2007 19
Figure 3: United States, Healthcare Infrastructure, Top Level View, 2007
22 Figure 4: Medical Equipment Approval Process in the United States, 2007
30 Figure 5: PMA Approval Process in the United States, 2007 32
Figure 6: The 510(k) Approval Process for Medical Devices in the United
States, 2007 33 Figure 7: Reimbursement Structure in the United States,
2007 38 Figure 8: Distribution Structure of Medical Equipment in the
United States, 2007 39 Figure 9: ENT Devices Cross Country
Comparison, Revenue ($ mn), 2000-2015 40 Figure 10: ENT Devices,
United States, Overall Revenue ($ mn), 2000-2015 41 Figure 11: ENT
Devices, United States, Cross-Category Analysis, 2000-2015 42 Figure 12:
ENT Devices, United States, Overall Revenue ($ mn), Historic, 2000-2008
43 Figure 13: ENT Devices, United States, Overall Revenue ($ mn),
Forecast, 2008-2015 44 Figure 14: ENT Devices, United States,
Category Volume (Units), 2000-2015 45 Figure 15: ENT Devices, United
States, Category Volume (Units), Historic, 2000-2008 46 Figure 16:
ENT Devices, United States, Category Volume (Units), Forecast, 2008-2015
47 Figure 17: ENT Devices, United States, Company Share (%), 2007
48 Figure 18: Diagnostic Devices, United States, Revenue ($ mn) by
Segment, Historic, 2000-2008 49 Figure 19: Diagnostic Devices, United
States, Revenue ($ mn) by Segment, Forecast, 2008-2015 50 Figure 20:
Diagnostic Devices, United States, Volume (Units), Historic, 2000-2008 51
Figure 21: Diagnostic Devices, United States, Volume (Units), Forecast,
2008-2015 52 Figure 22: Diagnostic Devices, United States, Company
Share (%), 2007 55 Figure 23: Hearing Aid Devices, United States,
Revenue ($ mn) by Segment, Historic, 2000-2008 56 Figure 24: Hearing
Aid Devices, United States, Revenue ($ mn) by Segment, Forecast, 2008-2015
57 Figure 25: Hearing Aid Devices, United States, Volume (Units),
Historic, 2000-2008 58 Figure 26: Hearing Aid Devices, United States,
Volume (Units), Forecast, 2008-2015 59 Figure 27: Hearing Aid
Devices, United States, Company Share (%), 2007 62 Figure 28: Hearing
Implants, United States, Revenue ($ mn) by Segment, Historic, 2000-2008 63
Figure 29: Hearing Implants, United States, Revenue ($ mn) by Segment,
Forecast, 2008-2015 64 Figure 30: Hearing Implants, United States,
Volume (Units), Historic, 2000-2008 65 Figure 31: Hearing Implants,
United States, Volume (Units), Forecast, 2008-2015 66 Figure 32:
Hearing Implants, United States, Company Share (%), 2007 69 Figure 33:
William Demant Holding A/S Value Chain Analysis 71 Figure 34:
Cochlear Limited Value Chain Analysis 73 Figure 35: Phonak Holding AG
Value Chain Analysis 77 Figure 36: Siemens Medical Solutions Value
Chain Analysis 81 Figure 37: Global Markets Direct Methodology 103
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