Table of Contents
1. Introduction
2. Market Size
3. Prepaid Implementations
- Segment Specific Requirements
4. The Unique Attributes of Prepaid Solutions
- Acquire Customers At A Different Time & Place
- Create New Distribution Options
- Supports Micro Transactions
- Perform Transactions Off Network
- Deliver Perfect Loyalty
- Provide Anonymity
- Replace Paper Certificates
- Reduced Chargebacks
5. Defining Closed, Open, and Closed Multi-Use
- Closed
- Open
- Closed Multi-use
6. The Gift Card Misnomer
7. Prepaid, ATMs & Self Service
8. Distribution Of Prepaid Instruments
9. The Trouble With Prepaid
- Tracking The Value of a Prepaid Card
- Prepaid Meets Signature Debit
- The Prepaid Lock In
- Lost Property Laws
- Card Limits
- Patriot Act & Government Regulation
10. Conclusion.
Tables and Exhibits
- Figure 1: Few prepaid transactions ride the regional and national
financial networks.
- Chart 2: 31 Unique Prepaid Market Segments
- Chart 3: Five key attributes with marketing and support define prepaid
solutions.
- Figure 4: POSA enables cost effective gift card distribution
- Figure 5: Distributors of Prepaid Solutions Are Evolving.
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