Table of Contents
Introduction and Abbreviations
- Introduction
- Other relevant reports
- Definition
- Abbreviations & terms
- Abbreviations
- Terms
Executive Summary
- Growing market fueled by product innovation
- Ice cream and frozen novelties drive category growth
- Industry consolidation
- Advertising spending low but increasing
- Channel shift from supermarkets to value and easy in-and-out formats
- The ice cream consumer
- Everyone loves ice cream
- Brand loyalty
- The future of packaged ice cream
Market Drivers
- A trend towards industry consolidation
- Healthier eating trend
- Low-carbohydrate diet trend
- Childhood obesity epidemic
- Record level of product innovation
- Figure 1: Number of new ice cream products launched, 1999-2005
- Figure 2: Graph: Ice cream new product launches, 1999-2005*
- Figure 3: Product positioning claims of new product launches, 2004
- Premium products on the rise
- Frozen novelty segment seeing increased innovation
- Aging population
- Figure 4: U.S. population projections, by age, 2005-2010
- Figure 5: Types of ice cream consumed by households, by age of head of
household, January-September 2004
- Competition from scoop shops
Market Size and Trends
- Figure 6: FDM sales of ice cream, at current and constant prices, 1999-2004
- Figure 7: Graph: Trends in FDM sales of ice cream, at current and constant
prices, 1999-2004
Market Segmentation
- Overview
- Figure 8: FDM sales of ice cream products, by type, 2002 and 2004
- Figure 9: Graph: FDM sales of ice cream, by product type, 2004
- Ice cream
- Figure 10: FDM sales of ice cream, at current and constant prices,
1999-2004
- Frozen novelties
- Figure 11: FDM sales of frozen novelties, at current and constant
prices, 1999-2004
- Sherbet, sorbet and ices
- Figure 12: FDM sales of sherbet, sorbet and ices, at current and
constant prices, 1999-2004
- Frozen yogurt and tofu
- Figure 13: FDM sales of frozen yogurt and tofu, at current and constant
prices, 1999-2004
Supply Structure
- Foreign trade
- Imports
- Figure 14: Ice cream and other edible ice product imports, by source
country/region, 2003 and 2004
- Exports
- Figure 15: Ice cream and other edible ice product exports, by
destination country/region, 2003 and 2004
- Company and brand sales
- FDM sales by manufacturer
- Figure 16: FDM sales of ice cream products*, by manufacturer sales, 2003
and 2004
- Figure 17: Graph: FDM sales of ice cream, by manufacturer, 2004
- FDM sales by manufacturer & brand
- Ice cream
- Figure 18: FDM sales of ice cream, by manufacturer and brand, 2003 and
2004
- Frozen novelties
- Figure 19: FDM sales of frozen novelties, by manufacturer and brand,
2003 and 2004
- Frozen yogurt/tofu, sherbet, sorbet and ices
- Figure 20: FDM sales of frozen yogurt/tofu, sherbet, sorbet and ices, by
manufacturer and brand, 2003 and 2004
- Major manufacturers and brands
- Unilever
- Dreyer's Grand Ice Cream Holdings, Inc.
- CoolBrands International, Inc.
- Blue Bell Creameries, L.P.
- Wells' Dairy Inc.
- HP Hood LLC
- Turkey Hill Dairy
Advertising and Promotion
- Introduction
- Industry-wide promotion
- Major companies and brands
- Unilever
- Dreyer's Grand Ice Cream Holdings, Inc.
- CoolBrands International, Inc.
- Blue Bell Creameries, L.P.
- Retail Distribution
- Introduction
- Figure 21: FDM sales of ice cream products, by channel, 2002 and 2004
- Supermarkets
- Figure 22: Supermarket sales of ice cream products, at current and
constant prices, 1999-2004
- Drug stores
- Mass merchandisers and clubs
- The role of Wal-Mart
- Figure 23: Graph: Wal-Mart sales, 1994-2004
- Convenience stores
- Dollar stores
The Consumer
- Introduction
- Household consumption of ice cream
- Figure 24: Household consumption of ice cream, January-September 2004
- Figure 25: Household consumption of ice cream, by age of head of
household, January-September 2004
- Figure 26: Consumption of ice cream, by presenece of children in
household, January-September 2004
- Figure 27: Consumption of ice cream, by race/ethnicity,
January-September 2004
- Type, brand and amount of ice cream consumed by households
- Figure 28: Types, brands and amount of ice cream consumed by households,
January-September 2004
- Figure 29: Types, brands and amount of ice cream consumed by households,
by age of head of household, January-September 2004
- Figure 30: Types, brands and amount of ice cream consumed by households,
by race/ethnicity, January-September 2004
- Figure 31: Types, brands and amount of ice cream consumed by households,
by presence of children in household, January-September 2004
- Frozen yogurt
- Personal consumption of frozen yogurt
- Figure 32: Consumption of frozen yogurt, January-September 2004
- Figure 33: Consumption of frozen yogurt, by gender, January-September
2004
- Consumption of frozen yogurt by type, sole brand usage, and quantity
- Figure 34: Types and quantity of frozen yogurt consumed,
January-September 2004
- Figure 35: Types and quantity of frozen yogurt consumed, by
race/ethnicity, January-September 2004
- Brand loyalty
- Figure 36: Brand loyalty in ice cream purchases, April 2005
- Figure 37: Brand loyalty in ice cream purchases, by age, April 2005
- Attitudes towards ice cream
- Figure 38: Opinions about ice cream, April 2005
- Figure 39: Opinions about ice cream, by age, January 2004-September 2004
- Where ice cream is purchased
- Figure 40: Where respondents purchase ice cream, April 2005
- Figure 41: Where respondents purchase ice cream, by age, April 2005
- Figure 42: Where respondents purchase ice cream, by presence of
children, April 2005
- Kids' and teens' consumption of ice cream
- Figure 43: Kids' & teens' consumption of ice cream, January-September
2004
Summary and conclusions
Future and Forecast
- Future trends
- High level of innovation will continue
- More better-for-you products
- More indulgent products
- More co-branding
- More ethnic flavors
- More products targeted to older adults
- Ice cream positioned as the "healthy" dessert
- Growth in alternative channels
Market forecast
- Overview
- Figure 44: Forecast of total FDM sales of ice cream products, at current
and constant prices, 2004-2009
- Figure 45: Graph: Forecast trends in FDM sales of ice cream products,
current and constant prices, 2004-2009
- Ice cream
- Figure 46: Forecast of FDM sales of ice cream, at current and constant
prices, 2004-2009
- Frozen novelties
- Figure 47: Forecast of FDM sales of frozen novelties, at current and
constant prices, 2004-2009
- Sherbet, sorbet, and ices
- Figure 48: Forecast of FDM sales of sherbet, sorbet, and ices, at
current and constant prices, 2004-2009
- Frozen yogurt and tofu
- Figure 49: Forecast of FDM sales of frozen yogurt and tofu, at current
and constant prices, 2004-2009
- Forecast factors
- Product innovation
- Dietary factors
- Health and obesity factors
Market Size and Trends - Update
- Figure 50: Sales of ice cream and frozen novelties, at current and
constant prices, 2001-06
- Estimating Wal-Mart
Market Segmentation - Update
- Overview
- Figure 51: FDM sales of ice cream and frozen novelties, segmented by
type, 2004 and 2006
- Ice cream
- Figure 52: FDM sales of ice cream, at current and constant prices,
2001-06
- Frozen novelties
- Figure 53: FDM sales of frozen novelties, at current and constant
prices, 2001-06
- Sherbet, sorbet, and ices
- Figure 54: FDM sales sherbet, sorbet, and ices, at current and constant
prices, 2001-06
- Frozen yogurt and tofu
- Figure 55: FDM sales of frozen yogurt and tofu, at current and constant
prices, 2001-06
Future and Forecast - Update
- Future trends
- High level of innovation will continue
- More better-for-you products
- More indulgent products
- More co-branding
- More ethnic flavors
- More products targeted to older adults
- Ice cream positioned as the "healthy" dessert
- Growth in alternative channels
Market forecast - Updated
- Ice cream and frozen novelties
- Figure 56: Forecast of total U.S. sales of ice cream and frozen
novelties, at current and constant prices, 2006-11
- Ice cream
- Figure 57: Forecast of U.S. FDM sales of ice cream, at current and
constant prices, 2006-11
- Frozen novelties
- Figure 58: Forecast of U.S. FDM sales of frozen novelties, at current
and constant prices, 2006-11
- Sherbet, sorbet, and ices
- Figure 59: Forecast of U.S. FDM sales of sherbet, sorbet, and ices, at
current and constant prices, 2006-11
- Frozen yogurt and tofu
- Figure 60: Forecast of U.S. FDM sales of frozen yogurt and tofu, at
current and constant prices, 2006-11
Appendix: Trade Associations
- National & international associations
- Regional associations
- State associations
Appendix: New Product Briefs
- Blue Bell Creameries: Blue Bell Tropical Passion Ice Cream
- Kemp's Ice Cream: Kemps Pillsbury Frozen Novelties
- Good Humor-Breyers: Breyers Ice Cream Repackaging
- HP Hood: Hood Fat Free Frozen Yogurt
- Ben & Jerry's Homemade: Ben & Jerry's Half Baked Cookie Dough Ice Cream Bar
- Edy's Grand Ice Cream: Edy's Slow Churned Rich & Creamy Light Ice Cream
- Friendly Ice Cream: Friendly's No Sugar Added Light Ice Cream
- Unilever: Popsicle Marvel Fantastic Four Flavored Ice Pops
- Kemp's Ice Cream: Kemps Live Healthy Frozen Novelties
- Edy's Grand Ice Cream: Edy's Dibs Bite Sized Ice Cream Snacks
Appendix: Research Methodology
- Consumer Research
- Sampling & Weighting
- TechnoMetrica TechnoExpresssm
- ICR Surveys EXCEL
- Simmons National Consumer Surveys
- Greenfield Online
- Presentation & Definition
- Further Analysis
- Trade Research
- Informal trade research
- Formal trade research
- Desk & Internet Research
- Sources
- Definitions
- Forecasts
Appendix: What is Mintel?
- Mintel Group
- Mintel Reports
- Mintel Premier
- Mintel ECLIPS
- GNPD
- Menu Insights
- Comperemedia
- Brokertrack
- Mintel Services
- Applied Research
- Mintel Consulting
- POS+
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