Carbonated Drinks - US - April 2007

Table of Contents

• Scope and ThemesWhat you need to know
• Definition
• Abbreviations and terms
• Abbreviations
• Terms
• Executive Summary
• Snapshot of the market
• Why the market is growing
• 7-Eleven re-inventing itself
• Exxon Mobil innovates
• Building consumer loyalty and brand equity
• What respondents think about convenience stores
• Looking ahead
• Insights and recommendations
• Future and forecast
• Consolidation of services and competition
• Market Drivers
• Urban sprawl and longer commuting times increase sales
  • Figure 1: Commutes times in the U.S., 1990 and 2000
• Price-sensitivity to gasoline
  • Figure 2: Average annual crude oil pricing, 2002-06
  • Figure 3: Graph: Average annual crude oil pricing, 2002-06
• The cross-selling cycle: gas, coffee and food item
  • Figure 4: Items purchased with coffee at convenience stores, 2004
• An aging population
  • Figure 5: Population, by age, 2002-12
• Population diversifies, Hispanics leave largest impact
  • Figure 6: Population, by race and Hispanic origin, 2002-12
• Market Size and Trends
• Market size
  • Figure 7: Size of convenience store market, 2000-06
  • Figure 8: Growth in the number of convenience stores, 2000-05
• Market trends--expanding food choice
• Credit cards cut into profits
  • Figure 9: Credit card fees and profits at convenience stores, 2003-05
• Market Segmentation
• Sales of petroleum
  • Figure 10: Sales of petroleum at convenience stores, 2000-05
• Sales of consumer goods
  • Figure 11: Sales of foodservice items, 2000-05
• Top convenience store items in 2005
  • Figure 12: Top 10 consumer goods at convenience stores, 2005
• Retail Trends
• Co-branding with fast food chains
  • Figure 13: Branded fast food restaurants in convenience stores, 2004
• Capitalizing on the organic movement
• Technological innovation to improve the bottom line
• Supply Structure
• Overview
  • Figure 14: Top-selling convenience stores, 2005
  • Figure 15: Number of convenience stores owned and franchised by the top five chains, 2005
• Company profiles
• 7-Eleven
• BP North American
• Shell Oil
• Exxon Mobil
• Chevron
• Wawa
• The Pantry, Inc.
  • Figure 16: Locations of Pantry stores, 2006
• Casey' s General Stores
• Advertising and Promotion
• Introduction
• 7-Eleven' s Got Game
• Exxon Mobil goes for the end zone
• Chevron goes for the gold
• Wawa turns to promotions and charities
• Other promotional tactics
• The Consumer
• Introduction
• Summary
• Who visits convenience stores
  • Figure 17: Frequency of convenience store visits, by gender, March 2007
  • Figure 18: Frequency of convenience store visits, by age, March 2007
  • Figure 19: Frequency of convenience store visits, by Hispanic origin, March 2007
• Attitudes toward convenience stores
  • Figure 20: Attitudes toward convenience stores, by gender, March 2007
  • Figure 21: Attitudes toward convenience stores, by Hispanic origin, March 2007
  • Figure 22: Attitudes toward convenience stores, by household income, March 2007
  • Figure 23: Attitudes toward convenience stores, by employment status, March 2007
  • Figure 24: Attitudes toward convenience stores, by number of children under 18, March 2007
  • Figure 25: Attitudes toward convenience stores, by age, March 2007
  • Figure 26: Attitudes toward convenience stores, by race, March 2007
• Food and drink purchases at convenience stores
  • Figure 27: Food and drink purchases at convenience stores, by race and Hispanic origin, March 2007
  • Figure 28: Food and drink purchases at convenience stores, by gender, March 2007
  • Figure 29: Food and drink purchases at convenience stores, by household size and number of children, March 2007
  • Figure 30: Food and drink purchases at convenience stores, by marital status, March 2007
• Liquor purchase at convenience stores
  • Figure 31: Hard liquor and beer/wine purchases at convenience stores, by gender, March 2007
  • Figure 32: Hard liquor and beer/wine purchases at convenience stores, by Hispanic origin, March 2007
  • Figure 33: Beer/wine purchases at convenience stores, by marital status, March 2007
• Shopping habits at convenience stores
  • Figure 34: Average amount spent per convenience store visit, by race and Hispanic origin, March 2007
  • Figure 35: Average amount spent per convenience store visit, by number of children, March 2007
  • Figure 36: Items purchased at convenience stores, by race and Hispanic origin, March 2007
• Use of ATM machines at convenience stores
  • Figure 37: Average number of times per week money is withdrawn from an ATM at a convenience store, by number of children, March 2007
  • Figure 38: Average number of times per week money is withdrawn from an ATM at a convenience store, by Hispanic origin, March 2007
• Where they shop
  • Figure 39: Convenience stores shopped at, by race and Hispanic origin, March 2007
• Future and Forecast
• Future trends
• The rising price of gas and the consumer price ceiling
• A transformation at hand
• Competition from new sources
• The British Invasion
• Market forecast
• Convenience store market
  • Figure 40: Forecast of total U.S. convenience store market, at current and constant prices, 2005-10
  • Figure 41: Forecast of convenience store market, at current and constant prices, 2005-10
• Forecast factors
• Appendix: Trade Associations
• National Association of Convenience Stores