Abstract
Voluntary work travel is a niche market, dominated by gap year travellers and students, with an estimated volume of 63,000 trips and value of £77.2 million in 2006. However, Mintel' s research suggests that around 4 million adults are interested in taking such a trip, with strongest growth potential amongst older career breakers and third agers.
However, underlying tensions between traditional non-profit-making volunteering organisations and fast-growing commercial operators are creating a media controversy, which threatens to curtail public confidence and hold back growth.
The report analyses the current make-up and dynamics of the voluntary work holiday sector, investigating the core market factors, supply and consumer trends and likely future developments.
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