Table of Contents
- Issues in the Market
- Main themes
- Definition
- Abbreviations
- Market in Brief
- Challenging market, but showing a return to growth
- Who' s winning?
- Fashion and fabrics are key drivers
- Who isn' t buying?
- Marketing and celebrities
- Socks have potential
- Future prospects
- Internal Market Environment
- Key points
- Men' s attitudes towards appearance
- Figure 1: Men' s attitudes towards personal appearance, 2003-07
- Figure 2: Men' s attitudes towards personal appearance, 2007
- Men' s expenditure on underwear and socks
- Figure 3: Men' s expenditure on underwear and socks, 2007
- Fashion trends
- Growth of online
- Celebrities
- ' Green' fabrics
- Sourcing
- Broader Market Environment
- Key points
- Personal disposable income, consumer expenditure and saving
- Figure 4: PDI and consumer expenditure, at current and constant 2003
prices, 2003-13
- Employment
- Figure 5: Workforce and employment, UK, 2002-12
- Population
- Figure 6: Male population, by age group, UK, 2003-12
- Socio-economic changes
- Figure 7: Population numbers and percentage change, by socio-economic
group, 2002-12
- Competitive Context
- Key points
- Overview
- Figure 8: Men' s competitive context: toiletries, accessories and
underwear, 2003-07
- Men' s toiletries
- Men' s ties and accessories
- Strengths and Weaknesses in the Market
- Strengths
- Weaknesses
- Market Value and Forecast
- Key points
- Volume growth outstrips value
- Figure 9: UK retail sales of men' s underwear and socks, 2003-08
- Sign of a more positive trend?
- Forecast
- Figure 10: Forecast of UK retail sales of men' s underpants, by value and
volume, 2008-13, at current and constant 2008 prices
- Average price will fall at slower rate
- Figure 11: Forecast of UK retail sales of men' s underpants, by segments,
2008-13, at current prices
- Figure 12: Forecast of UK retail sales of men' s underpants, by segments,
2008-13, at current 2008 prices
- Factors used in the forecast
- Market Share
- Key points
- Figure 13: Brand shares, men' s underwear market, UK, by value, 2005 and
2007
- The future
- Segment Performance
- Key points
- Men' s underwear sales overview
- Figure 14: UK retail sales of men' s underwear, by product, 2003-07
- Men' s underpants
- Figure 15: UK retail sales of men' s underpants, by value and volume,
2003-08
- Trunks are winners
- Figure 16: UK retail value sales of mens underpants, by basic style,
2003-07
- Men' s vests
- Figure 17: UK retail sales of men' s vests/T-shirts, 2003-08
- Men' s socks
- Figure 18: UK retail sales of men' s socks, 2003-08
- Companies and Products
- Key points
- Specialists
- Jockey
- Figure 19: The Jockey UK Company Ltd sales data, 2003-06
- HJ Hall (HJ Sock Group Ltd)
- Figure 20: H J Sock Group Ltd sales, 2004-07
- Pantherella
- Figure 21: Pantherella Ltd sales, 2004-07
- Samuel Eden
- Sara Lee Courtaulds/PD Enterprise
- Sloggi and Hom
- Sunspel
- Figure 22: Wolsey Ltd sales, 2004-07
- Designer brands
- Calvin Klein
- Giorgio Armani
- Dolce & Gabbana
- Paul Smith
- Other brands
- Retailer own-labels
- Marks & Spencer
- Primark
- Debenhams
- Bhs
- Next
- H&M
- Matalan
- Topman
- John Lewis
- George at Asda
- Tesco
- Other retailer own-brands
- Brand Communication and Promotion
- Key points
- Figure 23: Men' s underwear, advertising expenditure by selected brands,
2003-07
- Channels to Market
- Key points
- Underwear
- Variety stores under pressure
- Clothing multiples and department stores helped by differentiation
- Value retailers
- Independents holding their own, but Internet increases
- Figure 24: Estimated UK distribution of men' s underpants and vests, by
type of outlet, 2003-07
- Socks
- Variety stores more promotional
- Clothing multiples challenged
- Primark boosts value retailers
- Supermarkets slowing
- Independents and sports retailers declining
- Figure 25: Distribution of men' s socks, UK, by type of outlet, 2003-07
- The Consumer -- What Underwear They Wear
- Key findings:
- Boxers are tops
- Figure 26: Type of underwear men wear, December 2007
- Demographic split between boxers and briefs
- The age difference
- The class difference
- Y-fronts still to make an impact on youth market
- Figure 27: Type of underwear men wear, by age and socio-economic group,
December 2007
- Appendix: The Consumer -- What Underwear They Wear
- Figure 33: Type of underwear men wear, by Mintel' s Special Groups,
region, ACORN categories, technology users, Internet usage, daily
newspapers, commercial TV viewing and supermarket used, December 2007
- Figure 34: Attitudes towards men' s underwear, by type of underwear,
December 2007
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