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Market Research Report

2009 Top Sales and Marketing Outsourcing Vendors, Black Book Survey 2009 Results

Published by Orbys Black Book Contact us : +1-860-674-8796
Published 2009/10 Content info 40 pages
Product code OBB103272
Price From  US $ 2500 Order/Price list
US $ 2500 PDF by E-mail (Single User License)
Delivery Time
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Approx. 1-2 business days
Hard Copy/CD-ROM
Approx. 3-4 business days
If you need expedited delivery, please call us.
Description TOC

Abstract

In order to rank the organizations, 18 key performance indicators (KPIs) or criteria are employed, scored on each respective vendor by client type and ranked on a 0 - 10 scale per KPI. Key findings

Key finding: most important customer satisfaction KPIs

Scalability, client adaptability, flexible pricing and marginal value adds are the five most important attributes influencing SMO client satisfaction with their 2009 outsourcing providers.

Key finding: vendor dissatisfaction in the current economic marketplace is uncommon in the SMO industry among top ranked suppliers

Strong dissatisfaction is uncommon in SMO, occurring in less than 3.2% of US client types, 2.8% of UK clients and 10.5% of international customers. US and global corporations collectively experience only a 5.0% dissatisfaction rate.

Key finding: highest satisfaction in SMO functional subsets achieved by comprehensive SMO vendors

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