Table of Contents
Key messages
- Video telephony is shaping up
- A show case for the fixed line
- Defence against FMS
- Careful pricing and packaging is key
A long-term effort
The video telephony market today
- Key players
- Marketing strategies
- Success to date
Critical success factors
- Price
- Quality
- Critical mass requires interoperability
- Substitutes
The future of video telephony services
Is demand there? More than just another fixed service Many supply-side
barriers to overcome Messages to fixed operators
Case studies
PSTN-based video telephony
- Vialta
- Telecom Italia
- Telefonica
- Amstrad
Broadband video telephony
- Motorola
- 8x8
- France Telecom
- SingTel
PC-based video telephony
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