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Market Research Report

Hungary - Telecoms, Mobile, Broadband and Forecasts

Published by Paul Budde Communication Pty Ltd. Contact us : +1-860-674-8796
Published 2009/09 Content info 68 PAGES
Product code PA100062
Price From  US $ 495 Order/Price list
US $ 495 PDF by E-mail (Single User License)
US $ 595 Hard Copy
US $ 990 PDF By Email (10 User License)
US $ 1485 PDF By Email (20 User License)
US $ 1980 PDF by E-mail (Site License)
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Approx. 1-2 business days
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Description TOC

Abstract

This report covers trends and developments in telecommunications, mobile, Internet, broadband, digital TV and converging media including VoIP and IPTV developments.

Subjects include:

  • Market and industry analyses, trends and developments;
  • Facts, figures and statistics;
  • Industry and regulatory issues;
  • Infrastructure;
  • Major players, revenues, subscribers, ARPU, MOU;
  • Internet, VoIP, IPTV;
  • Mobile voice and data markets;
  • Broadband (FttH, DSL, cable TV, wireless);
  • Convergence and digital media;
  • Telecom market forecasts for selective years to 2019.

Key highlights:

  • Approximately 40% of households enjoy fixed broadband access. DSL and cable alone represent nearly 95% of all fixed broadband connections. The incumbent announced plans in late 2008 to invest in FTTx infrastructure during 2009-2013 reaching 780,000 households, as well as upgrade existing cable networks with EuroDOCSIS 3.0 technology to 380,000 households.
  • Encouraging business usage of e-government services is evident, with up to 56% of businesses using e-government services to obtain information, forms and return forms online. Recognising the potential market, the incumbent launched a project to introduce and demonstrate Internet society applications related to the health care, education, public administration, tourism and culture.
  • A healthy digital TV market is evident; digital terrestrial TV broadcasts based on DVB-T and DVB-H technology commenced in December 2008 and a total of five satellite-based digital TV platforms are in service. Cable TV is widely available, with approximately 80% of households able to access CATV networks. The incumbent introduced a wholesale IPTV offering in June 2009; a number of alternative operators have taken up the wholesale offer and commenced offering competing IPTV services.
  • Mobile broadband is the next growth opportunity for mobile network operators, as mobile broadband penetration is currently at 3-5%. Mobile TV is also a potential growth area following the launch of mobile broadcasting based on DVB-H in December 2008.

The following notes provide some background to our scenario forecasting methodology:

  • This report includes what we term scenario forecasts. By describing long-range scenarios we identify a band within which we expect market growth to occur. The associated text describes what we see as the most likely growth trend within this band.
  • The projections shown in the tables in this report are based on our own historical information, as well as on telecommunication sector statistics from official and non-official, national and international sources. We assume a possible deviation of 15-20% around this data.
  • All statistics for GDP, revenue, etc, are shown in US$, in order to maintain consistency within and between markets. At the same time we acknowledge that this can introduce some irregularities.
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