Digital Music and Portable MP3 Players

Table of Contents

The Bottom Line

1.0 Notes on Methodology

• 1.1 Consumer Data
• 1.2 Definitions
• 1.3 Methodology

2.0 Current Adoption and Usage

• 2.1 MP3 Player Adoption and Usage in the U.S
• 2.2 Cross-country Comparison of MP3 Users
• 2.3 Profiles of MP3 Player Intenders

3.0 Overview of MP3 Player Industry

• 3.1 Overview of Industry Value Chain and Key Players
• 3.2 Product Features and Trends
• 3.3 Music Phones and Portable Radio Devices
• 3.4 Accessory market overview

4.0 Overview of Technologies

• 4.1 Storage Technology and Trends
• 4.2 Digital Media Processor (DMP)
• 4.3 Audio File Format and Codec
• 4.4 DRM Technologies

5.0 Overview of Global Digital Music Services

• 5.1 Digital Music Service Value Chain
• 5.2 Major Service Providers and Service Features
• 5.3 Service Models and Consumer Appeal
• 5.4 Digital Music and MP3 Players
• 5.5 Trends in Digital Music Service
• 5.6 Forecast: Global Digital Music Service Revenue

6.0 Industry Drivers and Inhibitors for MP3 Players

• 6.1 Drivers
• 6.2 Inhibitors

7.0 Critical Issues for MP3 Player OEMs

• 7.1 Create Brand Buzz
• 7.2 Product Mix: Split between Flash and HDD
• 7.3 Device and Service Bundling: Who Should Subsidize Whom?
• 7.4 Convergent vs. Stand-alone
• 7.5 Use of Retail Channels
• 7.6 Effective Competition

8.0 Unit and Sales Forecasts

Resource Book

Section I: Profiles of Portable MP3 Player Owners/Households

Section II: Profiles of MP3 Player Intenders

Section III: Consumers' Interest in Music Service Models

Section IV: Consumers' Interest in Other Digital Music Devices

Section V: Profiles of Leading MP3 Player OEMs

• Apple Computer
• Aigo (Beijing Huaqi Information Digital Technology Co., Ltd.)
• Creative Labs
• iRiver America
• Koninklijke Philips Electronics N.V.
• Samsung America
• SanDisk
• Sony Corporation

Section VI: Profiles of Leading Music Service Providers and Distributors

• iTunes (Apple Computer)
• Cdigix
• eMusic
• MashBoxx
• MSN Music
• MusicNet, Inc.
• Napster Inc.
• OD2/Loudeye
• Peer Impact/Wurld Media
• Rhapsody/Real Networks
• Sony Connect
• Wal-Mart
• Yahoo Music

Section VII: Profiles of Leading Technology Vendors for MP3 Players

• Hitachi Global Storage Technologies
• Toshiba Storage Device Division
• Seagate Technologies
• Samsung Semiconductor, Inc.
• PortalPlayer Inc.
• SigmaTel
• Texas Instruments
• Telechips