Abstract
SYNOPSIS
The mobile TV market is beginning to take shape following key events in both
the U.S. and Europe. Spectrum is being allocated, technologies chosen, and
services launched. This report analyzes the latest trends and how they will
impact development of the mobile TV market. It also provides Parks Associates'
latest consumer data on the subject, updated forecasts, and the most current
information about key players in the market.
“Much of the dust within the mobile TV world is now settling,”
said John Barrett, director of research with Parks Associates.
“The key technologies, markets, and players are all becoming apparent.
What remains to be seen is whether consumers will watch.”
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